Send us a text Launch day! Series 3 of RETAIL101online kicks off with the one thing that separates winners from wallpaper: brand differentiation. In this episode I break down what real differentiation is (not logos or limited-time drinks), how to build your Brand Wedge (Promise • Proof • Persistence), and the exact plays convenience stores and small-format retailers can run to stop blending in and start winning. We’ll cover: how to choose a single, memorable promise your team can chant, the p...
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Send us a text Launch day! Series 3 of RETAIL101online kicks off with the one thing that separates winners from wallpaper: brand differentiation. In this episode I break down what real differentiation is (not logos or limited-time drinks), how to build your Brand Wedge (Promise • Proof • Persistence), and the exact plays convenience stores and small-format retailers can run to stop blending in and start winning. We’ll cover: how to choose a single, memorable promise your team can chant, the p...
Inside: Global Sourcing with Ricky Ho from SourceReady
Retail101online
52 minutes
1 month ago
Inside: Global Sourcing with Ricky Ho from SourceReady
Send us a text In this episode of Retail Voices, host Mark Lack sits down with Ricky Ho — Founder of SourceReady — to explore how AI, data, and global transparency are rewriting the rules of retail sourcing. Ricky breaks down the real friction points facing brands today — from supplier discovery and verification to compliance, diversification, risk management, and the increasing pressure to move faster at lower cost. He explains how SourceReady uses AI trained on customs filings, trade-show i...
Retail101online
Send us a text Launch day! Series 3 of RETAIL101online kicks off with the one thing that separates winners from wallpaper: brand differentiation. In this episode I break down what real differentiation is (not logos or limited-time drinks), how to build your Brand Wedge (Promise • Proof • Persistence), and the exact plays convenience stores and small-format retailers can run to stop blending in and start winning. We’ll cover: how to choose a single, memorable promise your team can chant, the p...
