Whitney Brown Grissafi is the President of Ted Brown Music in Tacoma, WA, and sits on the NAMM Board of Directors' Executive Committee. She joins Natalie and Steph to reflect on finding one's unique strengths in a family business, the power of diversification, and the importance of trusting your people. Whitney reminds us why it's vital to hold our 'why' front and center — when we're all working to "make more music makers", our future will be one with a rich, thriving music products ecosystem.
Learn about Ted Brown Music: www.tedbrownmusic.com
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This episode was co-produced and edited by Natalie Morrison, Stephanie Lamond, and Julia Olsen.
Music by: Lucky Lamond