In this episode of the Sales Trajectory Podcast, Jason Howes sits down with Troy Cleyne, VP of the Australian Deck and Handrail Association and National BDM for Everdeck by Timberlink, to explore the evolution of the composite wood product market in Australia. We unpack the market dynamics, explore why quality assurance matters, and discuss how brand failures can reshape the competitive landscape. Key Highlights: Troy’s Journey: From sports and Puma to timber and composites, and how ear...

Season Two of the Sales Trajectory Podcast kicks off with an exciting theme: Where Innovation Meets Sales Execution. Host Jason Howes welcomes Paul Fuller, Chief Revenue Officer at Membrain, to explore how companies can overcome today’s toughest sales challenges through innovation, enablement, and alignment. Paul shares how Membrain is leading the way with new tools like Flow, and advanced CRM solutions designed to empower sales teams and improve execution. Together, Jason and Paul dive into ...

Episode Overview In this episode, recorded back in early 2025, Jason Howes sits down with Jason O’Hagan, CEO of Weathertex, to explore leadership strategies during challenging market conditions. We talk about the importance of mental health initiatives, and how Weathertex continues to innovate and thrive. From safety and sustainability to sales excellence and team culture, this conversation is packed with insights for business leaders and sales professionals navigating today’s building indust...

This episode was recorded a few years back on the Sales Trajectory Podcast, Jason Howes speaks with Kersten Gentle, CEO of the Frame & Truss Manufacturers Association (FTMA), about the future of the timber industry and the challenges—and opportunities—facing fabricators today. Kersten shares insights on: FTMA’s strategic plan and initiatives to strengthen the industryThe Carbon Warrior movement and why timber is key to addressing climate changeTackling the skills shortage: new job t...

Learn how to craft a standout resume, optimise LinkedIn, and position yourself for the role you truly want. More than six months after this conversation which was back in late 2023 Pam and Jason worked together at Arrow Executive for over 12 months. Pam is not only an expert in her field but also a great friend, and we to collaborate again on special projects in the future. In this episode, Jason reconnects with Pam Foster, an expert in career storytelling and transition. Pam shares her journ...

In this episode of The Art and Science of Complex Sales, Paul Fuller, CRO of Membrain, interviews Jason Howes, Managing Director of Arrow Executive Sales and Membrain Partner, about his incredible journey from a 19-year-old timber trainee to leading national accounts and coaching sales teams across Australia. Jason shares: Funny and gritty sales stories—including selling timber to hippies in the hills, knocking on doors in snake-infested backstreets, and being stalked by water dragons (Paul’s...

In this episode of the Sales Trajectory Podcast, originally recorded in February 2023 Jason Howes sits down with Gary Walker, Managing Director of Belmont Timber, to discuss the realities of running a timber business through one of the most challenging periods in the building industry. Gary shares insights from his 44-year career and the legacy of a family business founded in 1952. Key topics include: How Belmont Timber managed supply chain disruptions during unprecedented demandThe impact of...

This episode was recorded in mid 2024 and we wanted to share it on the Sales Trajectory Podcast. Jason Howes chats with Gavin Williamson, National Sales Operations Manager at Placemakers, New Zealand’s leading building merchant and part of Fletcher Building. Gavin shares his journey from running a building company during the Christchurch rebuild to leading a national sales team of 240 people across 70 branches. Discover how Placemakers is navigating market challenges and transforming sales op...

Episode Title: Building a Stronger Hire Industry: Insights from Troy Moulder Join Jason Howes on the Sales Trajectory Podcast as he interviews Troy Moulder, National Sales & Marketing Manager at Winch Hire Australia and Queensland President of the Hire and Rental Industry Association (HRIA). In this episode, Troy shares his 25-year journey in the hire and rental industry, from starting as an account manager to driving national expansion and shaping industry standards. Discover: How Winch ...