In this episode of Savvy Marketing for Small Business, Samantha breaks down how to stay visible on social media without burning out—especially during the busy seasons of life and business. She shares why constant posting isn’t required for growth, what actually moves the needle, and her simple 3-part framework for showing up with clarity, ease, and consistency. You’ll learn how to use core content staples, batch the bare minimum, and lean on smart tools to simplify your marketing....
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In this episode of Savvy Marketing for Small Business, Samantha breaks down how to stay visible on social media without burning out—especially during the busy seasons of life and business. She shares why constant posting isn’t required for growth, what actually moves the needle, and her simple 3-part framework for showing up with clarity, ease, and consistency. You’ll learn how to use core content staples, batch the bare minimum, and lean on smart tools to simplify your marketing....
Stop the Scroll: 4 Types of Content That Actually Convert (56)
Savvy Marketing for Small Business
15 minutes
2 months ago
Stop the Scroll: 4 Types of Content That Actually Convert (56)
In this episode, Stop the Scroll: 4 Types of Content That Actually Convert, I share how to cut through the noise of social media without relying on trends or choreography. You’ll learn the 4 E’s of content—Emotion, Entertainment, Education, and Enemy—and how to use each one to connect with your audience, showcase your expertise, and drive sales. From storytelling that tugs at the heart, to relatable behind-the-scenes moments, to bite-sized tips, to calling out the real problems yo...
Savvy Marketing for Small Business
In this episode of Savvy Marketing for Small Business, Samantha breaks down how to stay visible on social media without burning out—especially during the busy seasons of life and business. She shares why constant posting isn’t required for growth, what actually moves the needle, and her simple 3-part framework for showing up with clarity, ease, and consistency. You’ll learn how to use core content staples, batch the bare minimum, and lean on smart tools to simplify your marketing....