Selling on Giants: The eCommerce Marketplace Podcast
Selling on Giants: The eCommerce Marketplace Show
73 episodes
1 week ago
Send us a text This week on Selling on Giants – eCommerce News and Updates, we run through a busy cross-platform cycle that delivered something rare. Amazon gave sellers tools that actually help, Walmart doubled down on creator revenue, Etsy sharpened its holiday search game, Target leaned into AI, and Meta transformed Marketplace into a social discovery engine. In this mixed-marketplace edition, I break down what changed, why it matters, and what smart operators should be doing right now. In...
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Send us a text This week on Selling on Giants – eCommerce News and Updates, we run through a busy cross-platform cycle that delivered something rare. Amazon gave sellers tools that actually help, Walmart doubled down on creator revenue, Etsy sharpened its holiday search game, Target leaned into AI, and Meta transformed Marketplace into a social discovery engine. In this mixed-marketplace edition, I break down what changed, why it matters, and what smart operators should be doing right now. In...
Amazon Ads Goes Full-Funnel, Target Joins the Deal Wars, and AI Eats SEO’s Lunch
Selling on Giants: The eCommerce Marketplace Podcast
13 minutes
1 month ago
Amazon Ads Goes Full-Funnel, Target Joins the Deal Wars, and AI Eats SEO’s Lunch
Send us a text This week on Selling on Giants – eCommerce News & Updates, we’re diving into the biggest shifts shaping marketplace strategy for Q4 and beyond. AI search is officially changing the SEO game. SEMrush says AI-driven search tools like Google AI Overviews, ChatGPT, and Perplexity will surpass traditional Google traffic by 2028—and those clicks will be worth more than ever. We break down what that means for content strategy, conversions, and how to write pages that AIs actually ...
Selling on Giants: The eCommerce Marketplace Podcast
Send us a text This week on Selling on Giants – eCommerce News and Updates, we run through a busy cross-platform cycle that delivered something rare. Amazon gave sellers tools that actually help, Walmart doubled down on creator revenue, Etsy sharpened its holiday search game, Target leaned into AI, and Meta transformed Marketplace into a social discovery engine. In this mixed-marketplace edition, I break down what changed, why it matters, and what smart operators should be doing right now. In...
