Send us a text Want more high‑quality links without playing whack‑a‑mole with paid placements or low‑value directories? We walk through a strategy that flips the usual script: stop entering awards and start running them. By becoming the awarding body in your niche, you can earn relevant backlinks from major brands, spark press coverage, and build durable authority that search engines and AI assistants recognise. We begin with why links still matter, especially as ChatGPT, Gemini, Claude, and...
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Send us a text Want more high‑quality links without playing whack‑a‑mole with paid placements or low‑value directories? We walk through a strategy that flips the usual script: stop entering awards and start running them. By becoming the awarding body in your niche, you can earn relevant backlinks from major brands, spark press coverage, and build durable authority that search engines and AI assistants recognise. We begin with why links still matter, especially as ChatGPT, Gemini, Claude, and...
Send us a text Tired of churning out endless blog posts that barely move the needle? There's a powerful alternative that smart brands are using to generate leads, backlinks, and unmatched brand authority. In this eye-opening episode, I dive deep into "engineering as marketing" – the strategy of creating free, useful tools that attract and convert your ideal customers. Unlike standard content marketing, this approach leverages your development resources to build something truly valuable that ...
SEO Is Not That Hard
Send us a text Want more high‑quality links without playing whack‑a‑mole with paid placements or low‑value directories? We walk through a strategy that flips the usual script: stop entering awards and start running them. By becoming the awarding body in your niche, you can earn relevant backlinks from major brands, spark press coverage, and build durable authority that search engines and AI assistants recognise. We begin with why links still matter, especially as ChatGPT, Gemini, Claude, and...
