Send us a text What if one small, free tool could earn you more backlinks, leads, and trust than months of blogging? We dive into engineering as marketing, a strategy that turns lightweight, useful tools into link magnets and lead engines, especially powerful as AI search surfaces cited, authoritative resources. I walk through the core idea: build a free tool that solves a real problem right next to your product’s value. From HubSpot’s Website Grader to Ahrefs’ free Backlink Checker, we brea...
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Send us a text What if one small, free tool could earn you more backlinks, leads, and trust than months of blogging? We dive into engineering as marketing, a strategy that turns lightweight, useful tools into link magnets and lead engines, especially powerful as AI search surfaces cited, authoritative resources. I walk through the core idea: build a free tool that solves a real problem right next to your product’s value. From HubSpot’s Website Grader to Ahrefs’ free Backlink Checker, we brea...
Send us a text Want more high‑quality links without playing whack‑a‑mole with paid placements or low‑value directories? We walk through a strategy that flips the usual script: stop entering awards and start running them. By becoming the awarding body in your niche, you can earn relevant backlinks from major brands, spark press coverage, and build durable authority that search engines and AI assistants recognise. We begin with why links still matter, especially as ChatGPT, Gemini, Claude, and...
SEO Is Not That Hard
Send us a text What if one small, free tool could earn you more backlinks, leads, and trust than months of blogging? We dive into engineering as marketing, a strategy that turns lightweight, useful tools into link magnets and lead engines, especially powerful as AI search surfaces cited, authoritative resources. I walk through the core idea: build a free tool that solves a real problem right next to your product’s value. From HubSpot’s Website Grader to Ahrefs’ free Backlink Checker, we brea...
