Revenge Of became the go-to nerd bodega by hosting free events and waiving pinball fees. Learn the strategy that drives organic sales without discounts.

Founder Lulu Ge turned personal pain into purpose with Elix, an herbal wellness brand rooted in Chinese medicine with 90% repeat customers.

SALT & STONE built such a strong digital presence that Sephorara reached out first, with no pitching required. Learn how to build demand retailers can’t ignore.

Harlem Candle Company founder Teri Johnson started pouring candles in her Harlem kitchen with no budget and no team—just a clear sense of purpose. That focus helped her turn handmade gifts into a nationally recognized brand rooted in culture, design, and storytelling. In this episode, she shares how she validated demand early, built trust online without samples, and made tough decisions to protect her peace and profits.

Actively Black didn’t start with a product—it started with a community. By building a 23,000-person audience before launch, founder Lanny Smith turned purpose-driven storytelling into a $55,000 first day and a $2 million first year. His journey shows aspiring entrepreneurs why demand-first thinking, authentic mission, and smart list-building can change everything.

Taza Chocolate didn’t follow trends—it built a lasting brand by doubling down on its differences. Founders Alex Whitmore and Kathleen Fulton share how staying true to their product, owning their manufacturing, and leading with purpose helped them weather crises and grow a resilient business.

While the bike helmet industry screamed "you need this for safety!", Gloria Hwang did the opposite. She made helmets so beautiful that 25% of Thousand customers are wearing helmets for the first time ever. Thousand now offers helmet and bike accessories in 20+ countries with financial backing from REI and the Clif Bar Family Office. Gloria talks all things customer loyalty, business branding, and nailing your product roadmap for maximum impact. She intimately shares how a personal tragedy inspired a mission to save 1,000 lives, and how that number grew to 1,300+ through their lifetime crash replacement guarantee. You’ll learn the counterintuitive strategy that made safety cool, and why Thousand wins with culture instead of competing on tech features.

How founder Catherine Lockhart built Shelter Skin through deliberate growth, in-house manufacturing, and radical transparency.

Learn how the founder of Plant Material uses real-time inventory buying to compete with big-box stores like Home Depot and Lowe’s, without taking on any debt.

MiJa Books grew from a side project to a nearly $1M business by turning customer feedback into smart pivots, book fairs, and scalable systems.

SET Active’s founder shares how ordering inventory before selling out saved her brand, and which strategies garnered $1 million in sales in just one hour.

Beekman 1802’s founders turned crisis into opportunity, building a $92 million skin care brand by starting small, staying disciplined, and leading with heart.

Kickstarter isn’t for testing ideas—it’s a sales channel. Peak Design’s founder shares how $60 million in campaigns built a $100 million company without investors.

How Haley Pavone turned a college injury into an eight-figure convertible footwear brand built on curiosity, grit, and smart, sustainable growth.

The cofounders of Piecework Puzzles share how to build a multimillion-dollar business on your own terms—without investors or pressure to scale fast.

Discover the best Black Friday Cyber Monday strategies from 13 successful founders. Get actionable tips on sales, inventory, marketing, and more for 2025.

Ridge scaled to $5M in revenue per employee using AI. CEO Sean Frank shares his tips on harnessing the power of AI to grow revenue.

Bold Bean Co grew 250% by redefining beans as a premium, building community through storytelling, and scaling with purpose.

One cold email landed Elavi in more than 50 Whole Foods Market stores. Learn the three-step pitch framework that gets buyers to respond in hours, not weeks.

MALK’s president scaled the organic plant-based milk brand to $100M in revenue through smart growth strategies and tactics.