From Insights to Impact: Transforming Health Care Marketing with CDPs for Enhanced ROI

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SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Society for Healthcare Strategy & Market Development

150 episodes

2 weeks ago

SHSMD’s Rapid Insights delivers the latest trends, innovations, and best practices for health care strategists including marketers, planners, business developers and communicators.

Health & Fitness

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All content for SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators is the property of Society for Healthcare Strategy & Market Development and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

SHSMD’s Rapid Insights delivers the latest trends, innovations, and best practices for health care strategists including marketers, planners, business developers and communicators.

Health & Fitness

From Insights to Impact: Transforming Health Care Marketing with CDPs for Enhanced ROI

SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

1 month ago

From Insights to Impact: Transforming Health Care Marketing with CDPs for Enhanced ROI

This episode dives into how Customer Data Platforms (CDPs) are reshaping health care marketing. Join Ryan Younger of Virtua Health and Craig Blake from Amsive as they unpack strategies for boosting ROI, ensuring HIPAA compliance, and integrating CDPs to drive smarter, data-informed campaigns.