In this episode I dive into something most sparkies ignore until it bites them halfway through their business — trademarks, business names, and why ripping off big-brand logos or choosing a name without doing your homework can destroy your company overnight. I share real examples, mistakes I’ve seen (and nearly made myself), how to check if a name is safe, why trademarking is actually cheap, and how protecting your brand now can save your entire business later. 🚀 Rocket your electrical bus...
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In this episode I dive into something most sparkies ignore until it bites them halfway through their business — trademarks, business names, and why ripping off big-brand logos or choosing a name without doing your homework can destroy your company overnight. I share real examples, mistakes I’ve seen (and nearly made myself), how to check if a name is safe, why trademarking is actually cheap, and how protecting your brand now can save your entire business later. 🚀 Rocket your electrical bus...
Bonus: Unlocking electrical business potential | 103
Simplified Sparky Marketing
57 minutes
1 week ago
Bonus: Unlocking electrical business potential | 103
Feature Episode: Inside Strip Back Podcast In this special feature, I join Steven and Keith from The Inside Strip Back Podcast — two Dublin electricians doing an incredible job highlighting stories from the trades. The journey from apprentice to business owner in Australia 🇦🇺Why looking professional means getting paid professionalThe importance of systems, pricing, and mindset in the tradesHow AI and automation are reshaping small trade businessesBuilding a business that runs — and sel...
Simplified Sparky Marketing
In this episode I dive into something most sparkies ignore until it bites them halfway through their business — trademarks, business names, and why ripping off big-brand logos or choosing a name without doing your homework can destroy your company overnight. I share real examples, mistakes I’ve seen (and nearly made myself), how to check if a name is safe, why trademarking is actually cheap, and how protecting your brand now can save your entire business later. 🚀 Rocket your electrical bus...
