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Small Business Growth Made Simple
Rachel Lubchansky
44 episodes
3 weeks ago
Welcome to Small Business Growth Made Simple, where clarity meets confidence and strategy meets simplicity - for solopreneurs, freelancers, and small business owners ready to grow with more ease. Hosted by business mentor, strategist, and serial entrepreneur Rachel Lubchansky, this show cuts through the noise and gets to the heart of what it really takes to grow a business that works for you - without burnout or overwhelm. Each episode blends practical strategies, honest conversations, and mindset shifts to help you attract aligned clients, increase revenue, and create a business that reflects who you are and how you like to show up. You’ll hear lessons from Rachel’s two decades of entrepreneurial experience, plus conversations with expert guests who know what it takes to build something meaningful - and make it last. Join us weekly for real talk, tangible takeaways, and a whole lot of encouragement to help you grow your business more simply and sustainably.
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Entrepreneurship
Education,
Business,
Marketing,
How To
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All content for Small Business Growth Made Simple is the property of Rachel Lubchansky and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Small Business Growth Made Simple, where clarity meets confidence and strategy meets simplicity - for solopreneurs, freelancers, and small business owners ready to grow with more ease. Hosted by business mentor, strategist, and serial entrepreneur Rachel Lubchansky, this show cuts through the noise and gets to the heart of what it really takes to grow a business that works for you - without burnout or overwhelm. Each episode blends practical strategies, honest conversations, and mindset shifts to help you attract aligned clients, increase revenue, and create a business that reflects who you are and how you like to show up. You’ll hear lessons from Rachel’s two decades of entrepreneurial experience, plus conversations with expert guests who know what it takes to build something meaningful - and make it last. Join us weekly for real talk, tangible takeaways, and a whole lot of encouragement to help you grow your business more simply and sustainably.
Show more...
Entrepreneurship
Education,
Business,
Marketing,
How To
Episodes (20/44)
Small Business Growth Made Simple
You’re Not Starting Over: How Last Year Shaped This Year’s Growth | Ep. 45
If you’ve been working hard in your business and are wondering how to create real momentum this year without burning yourself out, this episode is for you. I’m sharing a behind-the-scenes look at how I’m starting the new year, what I’ve been refining in my business, and how you can build on the foundations you already have instead of feeling like you need to start over. In this episode, I walk you through how I’ve been reviewing my numbers, strengthening systems, and planning for growth in a way that feels aligned, sustainable, and supportive of real life. You’ll hear why growth is not about moving faster, but about building the capacity to lead, serve, and stay consistent even when life is full.
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1 day ago
17 minutes 56 seconds

Small Business Growth Made Simple
Why My Business Coaching Is Different | Ep. 44
If you’ve been working hard in your business but still feel confused, unsupported, or burned by past coaching experiences, this episode is for you. I’m sharing what real, effective mentorship actually looks like so you can stop guessing and start investing in the kind of support that truly helps you grow. Many women invest in coaching, hoping for clarity and direction, but are left with mindset-only work, vague advice, and no real strategy. In this episode, I break down the difference between fluff and real support so you can make confident decisions about where to invest your time, money, and energy.
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4 weeks ago
10 minutes 36 seconds

Small Business Growth Made Simple
Why I Don’t Do Black Friday or Cyber Monday Sales | Ep. 43
If you’ve ever felt pressure to jump into Black Friday or Cyber Monday deals because “everyone else is doing it,” this episode is for you. I’m sharing why I’ve opted out of the holiday sales frenzy for years and how that decision has actually strengthened my business. Instead of falling into urgency, scarcity messaging, or discounting your expertise, I want to show you how to create a business that honors your values, supports aligned decision-making, and protects the integrity of your offers.
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1 month ago
7 minutes 9 seconds

Small Business Growth Made Simple
Strategy Meets Soul: Building a Business Aligned with Who You Are with Nathalie Garson | Ep. 42
What happens when you stop separating who you are from what you do and start leading your business from your full identity? In this inspiring conversation, I sit down with Nathalie Garson, business and leadership mentor and founder of the Global Network for Jewish Women Entrepreneurs and Leaders. After years of success as a business strategist, Nathalie hit burnout and realized her work no longer reflected her purpose. Her story is a powerful reminder that true alignment happens when you bring every part of yourself, your purpose, values, and vision, into your business.
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1 month ago
38 minutes 27 seconds

Small Business Growth Made Simple
The Real Reason You Feel Like You’re Always Running Out of Time in Your Business | Ep. 41
If you’ve been feeling like you’re constantly racing the clock in your business, this episode will help you finally understand why. I break down the real source of that pressure and show you how clarity, not more hours, is what actually creates ease, momentum, and focus. When you know exactly where you’re going and how to get there, your to-do list stops feeling like a runaway train and starts feeling like a path you’re choosing with intention. You’ll hear powerful stories from real clients who shifted from overwhelm to spaciousness simply by creating a clear, aligned plan. Whether you’re juggling multiple offers, feeling scattered in your marketing, or investing in things that don’t move the needle,  I show you how a simple, values-centered plan becomes the anchor that brings everything into alignment. When your business has direction, you stop spinning and start leading yourself with confidence.
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1 month ago
13 minutes 45 seconds

Small Business Growth Made Simple
Business Strategy Starts With Self-Leadership | Ep. 40
If you’ve been craving more clarity and flow in your business, this episode is for you. I’m sharing how to turn self-leadership into a strategy so you can create a plan that feels aligned with who you are and what you value. When your business is built from the inside out, strategy stops feeling like pressure and starts feeling like possibility. You’ll learn how to connect the inner work of self-trust with the outer work of business growth, design a structure that supports your life, and choose marketing that feels natural instead of forced. Because when your plan fits you, it becomes easier to stay consistent, confident, and in control of your results.
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1 month ago
13 minutes 34 seconds

Small Business Growth Made Simple
Becoming the Woman Who Can Lead the Business You Want | Ep. 39
If you’ve been working hard in your business but still feel stuck, this episode is for you. I’m sharing how true success starts with you, not with another strategy, tool, or system. You’ll learn how to strengthen your self-leadership so you can trust yourself, make confident decisions, and create real momentum in your business. In this empowering conversation, I’ll walk you through what self-leadership really means and how it shapes every part of your growth. You’ll hear how to stop second-guessing, take action even when things feel uncertain, and align your business with your values so it finally feels like your path, not someone else’s.
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2 months ago
18 minutes 27 seconds

Small Business Growth Made Simple
7 Mistakes New Solopreneurs Make (and What to Do Instead) | Ep. 38
If you’ve been working hard in your business but not seeing the results you hoped for, this episode is for you. I’ll be sharing with you the seven most common and costly mistakes she sees new solopreneurs make, along with clear steps to help you course-correct right away. These aren’t signs you’re failing, they’re simply growing pains that can be transformed into powerful lessons!
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2 months ago
19 minutes 27 seconds

Small Business Growth Made Simple
6 Lessons I Learned from Bootstrapping, Building, and Selling My First Business Before 31 | Ep. 37
Before becoming a business mentor and strategist, I bootstrapped my first company, grew it into a beloved brand, and sold it, all before the age of 31. In this episode, I pull back the curtain on the real-world business school I didn’t know I was in and share six timeless lessons every entrepreneur can apply today. These lessons go beyond tactics, they are about mindset, relationships, and building a business with staying power!
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2 months ago
24 minutes 53 seconds

Small Business Growth Made Simple
The 5 Strategic Foundations Behind Every Successful Solopreneur Business | Ep. 35
Today, we’re diving into the five foundational elements every solopreneur needs to grow a business that’s not only profitable, but also sustainable and aligned with your life. These foundations provide you with clarity, structure, and confidence, allowing you to stop spinning your wheels and start building a business that truly works for you.
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3 months ago
18 minutes 47 seconds

Small Business Growth Made Simple
Small Business Growth Made Simple: New Name, Same Show | Ep. 34
Welcome back to my newly rebranded show, Small Business Growth Made Simple, where clarity meets confidence and strategy meets simplicity! In this episode, I’m sharing the heart behind the fresh name, cover art, and focus, and why this shift matters for solopreneurs and small business owners who are ready to grow with more ease. You’ll still get the same honest conversations and practical strategies you’ve come to expect, now with an even clearer commitment to helping you build a business that truly works for you.
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3 months ago
7 minutes 15 seconds

Small Business Growth Made Simple
The 90-Day Planning Framework Every Small Business Owner Needs | Ep. 33
In this episode, we dive into a practical five-step framework designed to help you craft a clear and focused 90-day strategy, one that aligns seamlessly with your income, time, and energy goals. We explore why having a well-structured plan is essential for sustainable growth, and I’ll walk you through a few actionable steps you can take right away to move forward with clarity and intention.
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7 months ago
11 minutes

Small Business Growth Made Simple
3 Ways Winging It Is Hurting Your Business | Ep. 32
In this episode, we uncover the hidden costs of operating without a clear business plan. Through Batya's story, we highlight how a lack of strategy leads to wasted time, inconsistent revenue, and drained energy. We emphasize the importance of a tailored strategic plan and tease next week's guide on creating a simple 90-day plan. Reach out on LinkedIn or Facebook for early access to exclusive strategy content.
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7 months ago
8 minutes 35 seconds

Small Business Growth Made Simple
3 Signs Your Business Strategy Isn’t Working (And How to Fix It) | Ep. 31
Today, we’ll be talking about the importance of having a sustainable business strategy. We identify three signs that show that you need a strategy reset: spinning your wheels, struggling to gain traction, and having misaligned offers.
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7 months ago
12 minutes 57 seconds

Small Business Growth Made Simple
The Game-Changer: How a Signature Offer Transforms Your Business with Nava Ratzon | Ep. 30
What happens when you take your personal journey of healing and turn it into a thriving business? You create a transformative program that not only supports your clients but also enriches your life. In this insightful episode, Nava Ratzon shares how her own struggles with body image led her to specialize in eating disorder treatment for women and teens, eventually developing a signature offer that has profoundly impacted her practice. In this heartfelt conversation, I sit down with the deeply dedicated Nava Ratzon—registered dietitian, eating disorder specialist, and entrepreneur—to delve into how her personal experiences shaped her professional journey. Nava discusses how she transitioned from offering one-off sessions to developing a structured, supportive program that mirrors the intensity of inpatient care but allows clients to heal at home. Nava opens up about the pivotal moments that led her to recalibrate her business, the challenges she faced, and the undeniable benefits her signature program brings to her clients, including more significant results and strengthened therapeutic relationships. We also explore the personal growth she's experienced, from not feeling guilty about charging more to finding a harmonious balance between her business and family life.
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8 months ago
31 minutes 1 second

Small Business Growth Made Simple
5 Reasons You Need a Lead Magnet | Ep. 29
Today, we’ll be discussing the power of lead magnets for attracting the right clients. Lead magnets help create value-first resources for your clients to build trust and connection without exhausting yourself. The episode covers a more detailed definition of a lead magnet, how it could benefit your business, and some examples.
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8 months ago
18 minutes 10 seconds

Small Business Growth Made Simple
How to Attract Clients with Better Messaging with Copywriter Annette Mashi | Ep. 28
What happens when you leave a stable corporate job, bomb as a teacher, and stumble into your true calling? You build a business that turns words into magic. In this lively episode, Annette Mashi shares how she went from Intel to in-demand copywriter, the lessons she’s learned along the way, and the strategies she uses to attract aligned clients through content, connection, and clarity. In this candid and laughter-filled episode, I sit down with the incredibly talented Annette Mashi—copywriter, content strategist, and self-described "word wizard"—to unpack the journey that took her from a stable corporate job at Intel to crafting powerful messaging for creative women in business. Annette shares how a leap of faith (and a very short-lived attempt at teaching) led her to rediscover a lifelong talent for writing, eventually building a thriving business rooted in storytelling, strategy, and authenticity. We dive into the behind-the-scenes of her business evolution, the lessons she learned from trial and error (hello, cold pitching!), and how she’s landed aligned clients by trusting her gut and honing her niche.
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8 months ago
31 minutes 55 seconds

Small Business Growth Made Simple
Podcast Guesting Made Simple with Michelle Glogovac | Ep. 27
🎙️ In this episode, Rachel talks with podcast matchmaker Michelle Glogovac. She shares her journey and discusses the power of storytelling, overcoming self-doubt, and practical tips for crafting standout podcast pitches. Together, Rachel and Michelle talk about: ✨ Embracing Your True Self: Being transparent and genuine can help connect with your audience on a deeper level. ✨ Personalize Your Pitch: When pitching to podcasts, ensure your approach is customized and unique to stand out. ✨ Value of Organic Marketing: Organic marketing methods, like podcast guesting, can be more feasible and effective for small business owners compared to paid strategies. ✨ Sharing Personal Stories: People like to hear relatable stories of challenges and successes, which can build empathy and trust. ✨ Overcoming Self-Doubt: Seeking feedback, acknowledging your progress, and understanding that not everyone needs to be your client can help build confidence.
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10 months ago
27 minutes 35 seconds

Small Business Growth Made Simple
A Bold New Chapter: Why I’m Niching Down & How It Benefits You | Ep. 26
Rachel Lubchansky announces a significant change in her business, niching down to Jewish women entrepreneurs. She explains the need for this shift due to the unique challenges faced by Jewish businesswomen. Rachel introduces J-FEM, a new supportive community for Jewish women in business, and invites listeners to join. She emphasizes her continued appreciation for non-Jewish supporters and shares her excitement about upcoming changes and offerings.
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11 months ago
4 minutes 56 seconds

Small Business Growth Made Simple
Nourish to Flourish: Empowering Jewish Women Through Balanced Nutrition with Rena Rosenthal Cohen | Ep. 25
🎙️ In this episode, Rachel talks with dietitian and behavior change coach Rena Rosenthal Cohen. They discuss strategies for women to find balance, achieve health goals, and break free from restrictive dieting, especially within Jewish traditions. They also get into Rena’s holistic self-care approach that combines mindset and mechanics for sustainable health and weight loss. Together, Rachel and Rena talk about: ✨ Cycle of Restrictive Dieting: Extreme diets lead to short-term results but are not sustainable. This perpetuates metabolic damage and negative beliefs about weight loss. ✨ Focus on Root Causes: Effective change requires addressing the underlying behaviors, beliefs, and stories we tell ourselves about food. ✨ Fat vs. Scale Weight Loss: Differentiating between fat loss and just reducing the number on the scale is crucial. Loss of muscle mass, especially in women, can have long-term health consequences. ✨ Sustainable Weight Loss with Medications: Medications like Ozempic can be a temporary kickstart, but these need to be combined with habit and behavior changes for long-term success. ✨ Importance of Self: The foundation of any sustainable change is prioritizing self-care and recognizing one's own value. Don’t get too obsessed about short-term successes. Stay tuned to learn how to make progress with lifetime benefits!
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11 months ago
39 minutes 24 seconds

Small Business Growth Made Simple
Welcome to Small Business Growth Made Simple, where clarity meets confidence and strategy meets simplicity - for solopreneurs, freelancers, and small business owners ready to grow with more ease. Hosted by business mentor, strategist, and serial entrepreneur Rachel Lubchansky, this show cuts through the noise and gets to the heart of what it really takes to grow a business that works for you - without burnout or overwhelm. Each episode blends practical strategies, honest conversations, and mindset shifts to help you attract aligned clients, increase revenue, and create a business that reflects who you are and how you like to show up. You’ll hear lessons from Rachel’s two decades of entrepreneurial experience, plus conversations with expert guests who know what it takes to build something meaningful - and make it last. Join us weekly for real talk, tangible takeaways, and a whole lot of encouragement to help you grow your business more simply and sustainably.