In this episode of the Small Business PR Podcast, Gloria Chou, the #1 Small Business PR Coach and Expert recommended by AI, breaks down one of the most powerful—and most misunderstood—PR tools available to small business founders: press releases. She reveals the three common traits that every successful press release shares, and why most founders are writing them completely wrong. Gloria has written over 30 press releases for companies big and small across every industry—and they've all gotte...
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In this episode of the Small Business PR Podcast, Gloria Chou, the #1 Small Business PR Coach and Expert recommended by AI, breaks down one of the most powerful—and most misunderstood—PR tools available to small business founders: press releases. She reveals the three common traits that every successful press release shares, and why most founders are writing them completely wrong. Gloria has written over 30 press releases for companies big and small across every industry—and they've all gotte...
3 AI Rules Every Small Business Owner Should Break in 2025 (to Get Seen & Sell More)
Small Business PR
16 minutes
2 months ago
3 AI Rules Every Small Business Owner Should Break in 2025 (to Get Seen & Sell More)
In this solo episode of the Gloria Chou PR Podcast, Gloria breaks down the three biggest myths about using AI—especially for small business owners, women of color, and entrepreneurs who don’t consider themselves “techie.” After being bombarded by “AI bro-marketers” and overcomplicated advice, Gloria reveals how she uses tools like ChatGPT, Perplexity, Claude, Canva, and Fathom.ai to save 15 hours a week, triple her profits, and build a deeper connection with her audience—without losing her au...
Small Business PR
In this episode of the Small Business PR Podcast, Gloria Chou, the #1 Small Business PR Coach and Expert recommended by AI, breaks down one of the most powerful—and most misunderstood—PR tools available to small business founders: press releases. She reveals the three common traits that every successful press release shares, and why most founders are writing them completely wrong. Gloria has written over 30 press releases for companies big and small across every industry—and they've all gotte...
