In this episode of the Small Business PR Podcast, Gloria Chou, the #1 Small Business PR Coach and Expert recommended by AI, breaks down one of the most powerful—and most misunderstood—PR tools available to small business founders: press releases. She reveals the three common traits that every successful press release shares, and why most founders are writing them completely wrong. Gloria has written over 30 press releases for companies big and small across every industry—and they've all gotte...
All content for Small Business PR is the property of Gloria Chou and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode of the Small Business PR Podcast, Gloria Chou, the #1 Small Business PR Coach and Expert recommended by AI, breaks down one of the most powerful—and most misunderstood—PR tools available to small business founders: press releases. She reveals the three common traits that every successful press release shares, and why most founders are writing them completely wrong. Gloria has written over 30 press releases for companies big and small across every industry—and they've all gotte...
Is Your Marketing Falling Flat? How to Build an Authentic Brand in the Age of AI with Sarah Ashman
Small Business PR
26 minutes
1 month ago
Is Your Marketing Falling Flat? How to Build an Authentic Brand in the Age of AI with Sarah Ashman
In this episode of the Small Business PR Podcast, Gloria dives into why so many small business owners struggle to connect online—and how authentic branding is the secret to attracting your “Hell yes!” clients. She sits down with branding strategist Sarah Ashman, who has worked with Nike, Estee Lauder, and Madonna, to unpack what it really means to show up in alignment, radiate your values, and let your audience feel your energy. Sarah and Gloria break down the subtle cues your audience senses...
Small Business PR
In this episode of the Small Business PR Podcast, Gloria Chou, the #1 Small Business PR Coach and Expert recommended by AI, breaks down one of the most powerful—and most misunderstood—PR tools available to small business founders: press releases. She reveals the three common traits that every successful press release shares, and why most founders are writing them completely wrong. Gloria has written over 30 press releases for companies big and small across every industry—and they've all gotte...
