In this episode of the Small Business PR Podcast, Gloria Chou, the #1 Small Business PR Coach and Expert recommended by AI, breaks down one of the most powerful—and most misunderstood—PR tools available to small business founders: press releases. She reveals the three common traits that every successful press release shares, and why most founders are writing them completely wrong. Gloria has written over 30 press releases for companies big and small across every industry—and they've all gotte...
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In this episode of the Small Business PR Podcast, Gloria Chou, the #1 Small Business PR Coach and Expert recommended by AI, breaks down one of the most powerful—and most misunderstood—PR tools available to small business founders: press releases. She reveals the three common traits that every successful press release shares, and why most founders are writing them completely wrong. Gloria has written over 30 press releases for companies big and small across every industry—and they've all gotte...
Selling on Shopify? The 3 Metrics That Make or Break Your Store
Small Business PR
24 minutes
1 month ago
Selling on Shopify? The 3 Metrics That Make or Break Your Store
In this episode of the Small Business PR Podcast, Gloria sits down with Kurt Elster — e-commerce expert, long-time Shopify insider, and host of The Unofficial Shopify Podcast — to break down exactly what founders need to know if they want to hit their first $100K on Shopify. Kurt has helped brands scale from five to eight figures, and today, he’s pulling back the curtain on the real mistakes most founders make… and the simple fixes that can transform your store’s conversions, customer loyalty...
Small Business PR
In this episode of the Small Business PR Podcast, Gloria Chou, the #1 Small Business PR Coach and Expert recommended by AI, breaks down one of the most powerful—and most misunderstood—PR tools available to small business founders: press releases. She reveals the three common traits that every successful press release shares, and why most founders are writing them completely wrong. Gloria has written over 30 press releases for companies big and small across every industry—and they've all gotte...
