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Smart Soulful Business with Becky & Laurie
Becky Brown & Laurie Graham
12 episodes
1 day ago
Launching a new product, offer, or podcast doesn’t have to be loud, stressful, or perfectly planned. Most of us were never taught what a “launch” actually is — which is why it feels so intimidating. In this honest, behind-the-scenes conversation, we unpack the three real ways to bring something into the world: a hard launch, a soft launch, or a reveal. If launching has ever felt confusing, pressured, or “too much,” this episode is going to feel like an exhale. We’re talking ...
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Entrepreneurship
Business
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Launching a new product, offer, or podcast doesn’t have to be loud, stressful, or perfectly planned. Most of us were never taught what a “launch” actually is — which is why it feels so intimidating. In this honest, behind-the-scenes conversation, we unpack the three real ways to bring something into the world: a hard launch, a soft launch, or a reveal. If launching has ever felt confusing, pressured, or “too much,” this episode is going to feel like an exhale. We’re talking ...
Show more...
Entrepreneurship
Business
Episodes (14/12)
Smart Soulful Business with Becky & Laurie
014: Q1 Planning for Soulful Entrepreneurs: What to Focus on First
If you’re heading into January already feeling behind, you're not alone! Join us as we talk about how overwhelming January can feel - and why you don’t need a big plan or fresh motivation to move forward. Instead, we walk through a simple way to decide what actually deserves your attention first, even with limited energy. This conversation is about making Q1 workable for your life and your goals too! In this episode, we talk about: Why so many women feel behind before the year even star...
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6 days ago
31 minutes

Smart Soulful Business with Becky & Laurie
013: What Jesus Taught Us About Influence (A Soulful Christmas Eve Episode)
Influence doesn’t have to be loud, public, or polished. Jesus showed us that the most transformative impact often begins quietly, in hidden places where nobody is keeping score. In this Christmas Eve reflection, we explore what His life teaches us about presence, humility, and the kind of influence that changes people without ever trying to impress them. This episode is an invitation to rest, breathe, and remember that the way you’re building your business matters deeply. In this ...
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1 week ago
26 minutes

Smart Soulful Business with Becky & Laurie
012: Hard Launch, Soft Launch, or Reveal? How to Start Something Without the Stress
Launching a new product, offer, or podcast doesn’t have to be loud, stressful, or perfectly planned. Most of us were never taught what a “launch” actually is — which is why it feels so intimidating. In this honest, behind-the-scenes conversation, we unpack the three real ways to bring something into the world: a hard launch, a soft launch, or a reveal. If launching has ever felt confusing, pressured, or “too much,” this episode is going to feel like an exhale. We’re talking ...
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2 weeks ago
24 minutes

Smart Soulful Business with Becky & Laurie
011: Why Every Small Business Needs an Email List (And Why It Matters More Than Social Media)
Your email list is the only part of your business you truly own — and it matters more than social media, no matter what stage you’re in. In this episode, we break down why even a small list can make a real difference, what actually builds trust over time, and how to figure out which stage of email growth you’re in so you can take the next right step without pressure. In this episode, we’ll explore: Why email outperforms social media for connection, trust, and salesWhat makes an email li...
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3 weeks ago
27 minutes

Smart Soulful Business with Becky & Laurie
010: Do You Really Need SEO? How to Know When It Matters (and When It Doesn’t)
Most of us didn’t start our businesses dreaming about keywords and algorithms — we just wanted to help people and share what we love. But at some point, we realize: if people can’t find us, we can’t help them. In this episode, we’re talking about when SEO actually matters, when it’s okay to follow your gut instead, and how to make those choices without losing your voice or your sanity. Listen in to hear: What SEO really means (in normal-people language)When it’s worth the time and energ...
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1 month ago
26 minutes

Smart Soulful Business with Becky & Laurie
009: Choosing the Right Experts, Coaches, & Consultants (Who Get You and Your Business)
If you’ve ever wondered whether a coach or consultant is really worth it - or felt scared of wasting money - you’re not alone. In this episode, Laurie and Becky talk about how the right kind of help can completely change your business (and your confidence). Together, they’ll unpack how to find experts who actually get you - your values, your voice, and your vision - so your investments move you forward with more clarity and peace. Listen in to hear: Why outside help can accelerate your ...
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1 month ago
25 minutes

Smart Soulful Business with Becky & Laurie
008: What’s Worth It - The Best and Worst Money We’ve Spent as Entrepreneurs (and How to Choose Better)
Every entrepreneur faces that tension between playing it safe and stepping into growth. In this episode, we share the best and worst money we’ve ever spent, from big wins to expensive lessons, and what helped us start spending with more confidence and less guilt. You’ll walk away seeing every dollar you spend (or save) as part of your leadership, not a test of your worth. Listen in to hear: How to tell the difference between a real investment and a shiny distractionWhy it’s okay t...
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1 month ago
26 minutes

Smart Soulful Business with Becky & Laurie
007: You’re the Boss of Your Time: Breaks, Sabbaths & Seasons That Work for You & Your Business
We built our businesses for freedom, but it’s easy to forget we’re the ones who get to choose what that looks like. In this episode, we’re talking about building breaks and sabbaths into real life, like how Becky planned her postpartum time off and how Laurie gave her team December off last year. Together, we’re unpacking how rest can be strategic, time can be led with wisdom, and seasons can actually serve the life we’re building. Here’s what we’re covering: How to lead with emot...
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1 month ago
26 minutes

Smart Soulful Business with Becky & Laurie
006: The Biggest Mistakes We See New Entrepreneurs Make (and How to Avoid Them)
Running a business doesn’t have to mean constant hustle, overwhelm, or insecurity. In this episode, we’re sharing the biggest mistakes we’ve seen women make at every stage, including a few we’ve learned the hard way - things that waste time, drain energy, or pull us away from what really matters. We’ll talk about how to work with focus, build healthy rhythms, and create a business that fits your real life. We’ll cover: Trying to sell before you’ve built a real communityBuilding yo...
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2 months ago
38 minutes

Smart Soulful Business with Becky & Laurie
005: How to Create Content That Connects (Even When You’re Out of Words)
It’s easy to overthink content and freeze up in front of the blank screen. But content doesn’t have to be complicated. We just overthink it. In this episode, we’ll talk about how to take the pressure off your content, share one real piece of your bigger story, and post in a way that actually connects. We’ll cover: The difference between social content, free content, and paid contentHow to simplify your message without watering it downThree core buckets: Relatable, Helpful, and VisionWhy...
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2 months ago
33 minutes

Smart Soulful Business with Becky & Laurie
004: How to Build a Business Without Burnout (Faith + Strategy That Works)
Burnout isn’t a badge of honor — it’s a warning sign. Too many women build their businesses at a pace that costs them peace, sleep, or connection. In this episode, we’re talking about how to build rhythms that honor your capacity, your faith, and your current season — so your business can grow without draining you. We’ll cover: How to notice when your capacity is slippingWhat boundaries look like in real life (not theory)How faith and emotional health anchor your energyWays to stay cons...
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2 months ago
40 minutes

Smart Soulful Business with Becky & Laurie
003: Why Your Business Feels Stuck (And How to Get Unstuck Today)
Feeling stuck doesn’t mean you’ve failed. It means you’re ready for clarity. Many women spin their wheels in business because of hidden roadblocks like comparison, lack of focus, or fear of moving forward. In this episode, we’ll unpack why you feel stuck and what to do to get momentum back. We’ll cover: 3 hidden reasons you feel stuck (it’s not laziness)Simple shifts to restart momentum right awayHow community + accountability keep you from spinning againWhy clarity matters more t...
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2 months ago
30 minutes

Smart Soulful Business with Becky & Laurie
002: The 3 Cs of Business Growth — Content, Community & Conversion Explained
Business doesn’t have to feel like a mystery. There are three simple building blocks every entrepreneur needs to embrace: content, community, and conversion. Each works together to grow your business, and if one is missing, you’ll stall. In this episode, we’ll explain what they are, how they connect, and why this simple framework is enough to grow with confidence. We’ll cover: Why most women focus too much on one “C” and get stuckWhat content actually needs to do (hint: not perfec...
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3 months ago
28 minutes

Smart Soulful Business with Becky & Laurie
001: Stop Overthinking: 3 Simple Steps to Start the Business You Actually Want
Overthinking kills more businesses than failure ever will. We see so many women paralyze themselves trying to make the “perfect” decision, when the truth is that we learn by doing, not by stalling. In this episode, we’re walking you through three simple, practical steps that cut through the noise so you can start building momentum. Whether you’re building a blog, a shop, courses, or a coaching brand, this episode will help you finally take action toward the business you actu...
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3 months ago
27 minutes

Smart Soulful Business with Becky & Laurie
Launching a new product, offer, or podcast doesn’t have to be loud, stressful, or perfectly planned. Most of us were never taught what a “launch” actually is — which is why it feels so intimidating. In this honest, behind-the-scenes conversation, we unpack the three real ways to bring something into the world: a hard launch, a soft launch, or a reveal. If launching has ever felt confusing, pressured, or “too much,” this episode is going to feel like an exhale. We’re talking ...