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Smarter Together: Phase 5’s Market Research Podcast
Phase 5
10 episodes
9 months ago
Welcome to Smarter Together: The Market Research Podcast by Phase 5, hosted by Rachel Langer Abugov. This podcast digs into the latest, most innovative, and most inspiring insights we encounter in our work as market research, UX, CX, and innovation experts. Listen to our podcast for a window into how to bring your organization closer to your customers.
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Marketing
Business
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All content for Smarter Together: Phase 5’s Market Research Podcast is the property of Phase 5 and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Smarter Together: The Market Research Podcast by Phase 5, hosted by Rachel Langer Abugov. This podcast digs into the latest, most innovative, and most inspiring insights we encounter in our work as market research, UX, CX, and innovation experts. Listen to our podcast for a window into how to bring your organization closer to your customers.
Show more...
Marketing
Business
Episodes (10/10)
Smarter Together: Phase 5’s Market Research Podcast
Episode 10: Introducing Phase 5's new Brand & Communications practice, Together with Michael Dolenko
Phase 5 partner Michael Dolenko discusses the firm's new practice with CMO Stephan Sigaud. 
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1 year ago
24 minutes 35 seconds

Smarter Together: Phase 5’s Market Research Podcast
Episode 9: The Power of Data with Katherine Wellman and Rachael Ramos from Humm
Phase 5 is proud to be the insights partner for humm group, a consumer financing solution recently launched in Canada. Listen as they discuss, from experience, how data enables successful market strategies
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1 year ago
9 minutes 52 seconds

Smarter Together: Phase 5’s Market Research Podcast
Episode 8: Putting Customers First, Together with Tanya Fowler and Andreas Noe
Tanya Fowler from First Canadian Title and Andreas Noe from Phase 5 discuss how they developed an award winning Customer Experience program.
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2 years ago
24 minutes 57 seconds

Smarter Together: Phase 5’s Market Research Podcast
Episode 7: Data Does Not Speak For Itself, Together with Eric Chue from Interac
An interview with Eric Chue, Director of Research and Industry Insights at Interac. He discusses his journey towards becoming a market researcher and some key learning for being a successful market researcher.
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2 years ago
34 minutes 4 seconds

Smarter Together: Phase 5’s Market Research Podcast
Episode 6: The Importance of Insights for Building Successful Brands, Together with Spence Saunders from Art & Science
Spence Saunders discusses how consumer insights fueled the rebrand of Knowledge First Financial to Embark.
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2 years ago
20 minutes 40 seconds

Smarter Together: Phase 5’s Market Research Podcast
Episode 5- Mystery shopping and Financial Services, Together with Deborah Baxley
Our guest is Deborah Baxley, an international cards and mobility payment experience advisor.
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2 years ago
19 minutes 37 seconds

Smarter Together: Phase 5’s Market Research Podcast
Episode 4- X4 Summit Highlights, Together with Andreas Noe
Andreas Noe leader of Phase 5s CX team, recaps the highlights of X4 Experience Summit.
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2 years ago
31 minutes 54 seconds

Smarter Together: Phase 5’s Market Research Podcast
Episode 3: Survey Innovation: Gamification and Chatbots, Together with Saloni Singh
Listen to survey expert Saloni Singh discuss the newest innovation in survey techniques and how it can assist participation rates and findings.
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2 years ago
13 minutes 35 seconds

Smarter Together: Phase 5’s Market Research Podcast
Episode 1: Integrated UX and CX, Together with Stephan Sigaud
Our inaugural podcast discussing customer centricity, and the intersectionality of UX & CX.  
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2 years ago
9 minutes 36 seconds

Smarter Together: Phase 5’s Market Research Podcast
Episode 2: Intro to JTBD, Together with Steve Hansen
Learn about Jobs to Be Done, an increasingly popular market research methodology.  
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2 years ago
19 minutes 36 seconds

Smarter Together: Phase 5’s Market Research Podcast
Welcome to Smarter Together: The Market Research Podcast by Phase 5, hosted by Rachel Langer Abugov. This podcast digs into the latest, most innovative, and most inspiring insights we encounter in our work as market research, UX, CX, and innovation experts. Listen to our podcast for a window into how to bring your organization closer to your customers.