Welcome to "some SoMe" — your weekly update & inspiration on what’s actually trending across social:

We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention. New episodes every Tuesday — subscribe, rate, and hear you next week.

Welcome back to some SoMe — your weekly mini-brief & inspiration on what’s actually trending across social: This week we talk about the "Group 7" and what to do with this very SoMe-In-A-Nutshell-Trend. It's all about exclusivity, being in a group, followers, creators and all because of a performance-test by Sophia James. Sounds interesting? You're absolutely right! Also can crime be funny? If you take a look at how TikTok and Instagram react to the Louvre Heist, yes it can be! It even has to be! Why? Maybe because Gen Z and Gen Alpha are the least serious generation there ever was? Maybe, maybe... And last but not least, if you have haters the "Take-It"-trend is for you! Just give them the middle finger and lipsync to Ariana Grande. We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention. New episodes every Tuesday — subscribe, rate, and hear you next week.

Welcome back to some SoMe — your weekly mini-brief on what’s actually trending across social: This week, we talk (in a nasal voice) about creators trying/hoping to find they're hidden talent and failing for entertainment. Can you use this trend to gain more followers for your business? Also, the viral "Opera Singing"-Trend that would also work as great content if it wasn't a trend! It's all about getting a reaction. Just make sure to get consent. And last, but not least we've got a the transformation trend "Two Octobers, Two Different People" where you can showcase the transformation you made one in one year. But of course, also the transformation your product, your business, your start-up or your customers made. Just get creative :) We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention. New episodes every Tuesday — subscribe, rate, and see you next week.

Welcome back to some SoMe — your weekly mini-brief on what’s actually trending across social: After definitely not having been to Italy and therefore being one day late, we discuss the funny (or not?) new prank trend where people use Artificial Intelligence to it's full potential by creating strangers in there own homes. We also talk about two spooky mini-trends for the price of one: The game "This Halloween we're not gonna be..." (where Freddys inner Copywriter kicks in) and the "Viral Ghost Photoshoot". And last but not least we are trying to wrap our heads around "Raw-Dogging Boredom" - is it possible to get paid for doing nothing? And how can you use this for your business? We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention. New episodes every Tuesday — subscribe, rate, and see you next week.

Hi, we’re Lea (Gen Z) and Freddy (Millenial), and we’re kicking off the very first episode of "some SoMe" — your Tuesday mini-brief on what’s actually trending across social. Each week we scroll, test, and translate trends into plain English so you don’t have to. Follow us on Instagram at @somesome.podcast, where we post the clips, links, and examples we talk about. New episodes every Tuesday—subscribe, rate, and come back next week.

Welcome back to some SoMe — your weekly mini-brief on what’s actually trending across social: this week we try to wrap our head around the "Pudding with Gabel"-trend (or rather movement) from the german GenZ bubble, going international! Also how can you use the "Lion/ess doesn't concern his/herself with"-trend (wich is definitely not LInkedIny) for effective marketing on Insta and TikTok. And in the end talk about the highly adaptable "Girl, whatever..."-trend and give a warning about the Spooky Season! We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention. New episodes every Tuesday — subscribe, rate, and see you next week. pudding mit gabel trend erklärt deutsch pudding mit gabel bewegung gen z bedeutung lioness doesn't concern trend marketing strategie girl whatever trend social media marketing aktuelle tiktok trends oktober 2025 deutsche gen z trends international viral social media trends weekly zusammenfassung was bedeutet pudding mit gabel trend wie nutze ich social media trends für marketing linkedin instagram tiktok trends für unternehmen gen z trends millennial perspektive podcast social media marketing trends analyse wöchentlich tiktok instagram trends für content creator virale social media trends für marken nutzen social media strategie aktuelle trends gen z marketing trends deutschland wie finde ich heraus welche social media trends relevant sind welche tiktok trends kann ich für mein marketing nutzen social media trends erkennen und umsetzen podcast gen z und millennial perspektive auf social media trends some some podcast social media trends wöchentlicher social media trend podcast deutsch social media podcast lea freddy gen z millennial

Welcome back to some SoMe — your tuesday mini-brief on what’s actually trending across social: In this episode, we discuss Instagram's new thin video format, how you or your brand can become a '[blank]holic' to best define your brand personality, and our favourite trend so far: Anthropologie's viral stone trend — a masterpiece of brand humour. We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention. New episodes every tuesday — subscribe, rate, and see you next week.

Welcome back to some SoMe — your tuesday mini-brief on what’s actually trending across social: In this episode we break down the “What do you do the whole day?” trend for relatable marketing, how brands can use the trending “Let's see where the wind takes us” transition, and what to do with the number one pop-culture topic of "The summer I turned pretty" on TikTok, Reels, and Shorts. We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention. New episodes every tuesday — subscribe, rate, and see you next week.

Welcome back to some SoMe — your tuesday mini-brief on what’s actually trending across social: In this episode we break down the “Unfortunately, I do love…” guilty-pleasures trend, how brands can use “In a room full of people, I look for…” prompts for relatable marketing, and the Sabrina Carpenter “when did you get hot?” audio powering glow-up and transformation edits on TikTok, Reels, and Shorts. We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention. New episodes every tuesday — subscribe, rate, and see you next week.

Welcome back to some SoMe — your Tuesday mini-brief on what’s actually trending across social. We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention. Today, we’re unpacking three trends lighting up the feed: “The Great Lock-In”, the comeback of the “Directed by Robert B. Weide” meme and how to deliver harsh truths with the “Chopped & Screwed Autotune”. Also, in the end there is a little bonus about "The Summer I Turned Pretty" Short, clear takeaways (with a little blah): what the trend is, how it works, and whether it’s worth your time. New episodes every Tuesday — subscribe, rate, and see you next week.

Hi, we’re Lea (Gen Z) and Freddy (Millenial), and we’re kicking off the very first episode of "some SoMe" — your Tuesday mini-brief on what’s actually trending across social. Each week we scroll, test, and translate trends into plain English so you don’t have to. Follow us on Instagram at @somesome.podcast, where we post the clips, links, and examples we talk about. Today, we’re unpacking three trends flying through the feeds: the Taylor Swift engagement buzz , the wholesome “Things That Fill My Cup” trend, and the weirdly entertaining “Morning, strawberry cheese calzone” hype. Short, clear takeaways, and a little bit of blah: what the trend is, how it works, and whether it’s worth your time. New episodes every Tuesday—subscribe, rate, and come back next week.