In this episode, Cytel breaks down one of the biggest truths in coaching and marketing: there’s a huge difference between what clients think they want… and what they actually need to create real results.
You’ll learn why selling only what clients “want” keeps your message surface-level—and how understanding their deeper needs helps you create offers, content, and messaging that truly transforms them.
Cytel shares practical examples, the energetic shift behind both paths, and how coaches can bridge the gap without overwhelming or confusing their audience. If you’ve ever struggled with positioning your offer, attracting aligned clients, or explaining your process in a way that lands—this episode is your roadmap.
Tune in and learn how to market with clarity, integrity, and impact.
Marketing is more than what you say—it’s the experience, trust, and connection you create. In this episode, Cytel shares how to show your value without feeling salesy, build genuine trust, and make your marketing a true reflection of who you are. Perfect for anyone ready to make a deeper impact.
Marketing doesn’t have to feel overwhelming! In this episode, Cytel uncovers why coaches struggle with marketing and shares simple, practical steps to make it feel natural, authentic, and even enjoyable. Learn how to attract the clients you’re meant to serve, without the stress.
Welcome to the Soul Sound Marketing Podcast, where strategy meets authenticity. This is the space for entrepreneurs who want to grow their audience, amplify their message, and market in a way that feels aligned, effortless, and true to who they are.
Each episode blends soulful insight, practical marketing wisdom, and the power of your authentic sound.
Your voice is your advantage.
Let’s unlock it