We all face self-sabotaging thoughts on occasion and it is important for us, as women, to collectively confront these issues so that we can move passed them as a community.  Today we get into self-imposed limitations, balancing vision and action, the ever-present victim mentality, and setting realistic goals.

Kelly helps feminist entrepreneurs and culture makers sell to women without selling out by teaching feminist principles, including how they apply to marketing and other facets of business. She talks openly about controversial topics, including the false perceptions that exist around poor people and money. As a busy mom of five kids and a thriving entrepreneur, Kelly’s story is motivating and her message is profoundly important. 

Emily is a success coach and the author of the new book: I Heart My Life. Emily teaches women to examine their mindset around money and to do away with the limits we so often put on ourselves. She reveals how our false backstories are holding us back, and she shows us that, as ambitious women, we need to have more conversations about what we desire—including stories and examples that represent successes we can emulate. Emily is such a great example of this kind of success and her fearless attitude is something we can all learn from.  Emily shows us that we have such amazing power to transform and mold our very existence through our thoughts, including the amount of money we have access to.

In this episode, we’re getting vulnerable and sharing our money stories with you. This is not always an easy topic to discuss publicly, yet we need to start having these conversations in order to remove some of our collective shame about money—shame that is not helping any of us, particularly women. Going back to our memories of childhood, we share some of the difficult circumstances that shaped our understanding of—and relationship to—money. We hope that our experiences will give you the courage to confront your own stories about money. Don’t miss out on this heartfelt conversation!  

On this re-released episode of the Soulful MBA podcast, we talk about a slightly controversial topic—the value of a wife. We touch on several articles we’ve read recently about the economic benefits for men who have a wife at home (or at least in a position where she is still primarily responsible for childcare and the emotional labor that takes place in families). As feminists and entrepreneurs, we felt that it was important to invite this conversation into our community because there is still so much we need to shift in our culture around gender and the workplace. Do you also wish for a wife—someone to take care of all the details and homework so that you can focus on your career and on building your business? The first article we’re discussing is “70% of Top Male Earners in the US Have a Spouse Who Stays Home”. Another article we’d like to talk about is titled “What ‘Good’ Dads Get Away With”, which is the other side of the coin. You might have a husband who does a lot more than most husbands and fathers, yet you still find yourself being the primary caretaker and filling in all the gaps in your family’s day-to-day life. Either way, women are often financially marginalized by gender roles and these seem to be exacerbated when we become mothers. This conversation affects almost all of us and it has to be acknowledged that it is still largely an unequal playing field. Something’s got to give!

As with last year, we’re bringing you a recap of the year vis-à-vis our favorite things. Here are the links for you (think of it as a stellar gift guide or a place to bookmark for inspiration later on): Best Books Jeni: The Great Alone / Start Finishing: How to Go from Idea to Done  Sandy: The Testaments: The Sequel to The Handmaid's Tale Best Netflix Shows Sandy: Bikram Jeni: The Marvelous Mrs. Maisel / Country Music: A Film by Ken Burns Best Purchase Jeni: Blackbird Dagger Earrings Sandy: Moose Knuckles Coat (super Canadian) Most Influential People Sandy: Claire Pelletreau  Jeni: Nathan Latka (loved his book) Favorite Instagram Accounts Sandy: https://www.instagram.com/alexandriaslens/ Jeni: www.instagram.com/dudewithsign/ Best Decisions Sandy: key hiring decisions Jeni: taking a legit family vacation / hiring   Best Articles Jeni: The ladders of wealth creation: a step-by-step roadmap to building wealth Best Podcasts Sandy: Unf*ck Your Brain Jeni: Episode 126 | The Value of a Wife Our Words for 2019 Jeni: Expansion Sandy: Explosion

#147 An Intentional Approach to Your Numbers It is a common misconception that numbers are out of a business owner’s control. This pervasive thinking is not only untrue but also lends itself to a passive financial approach. Jeni and Sandy want you, as the powerful entrepreneurs you are, to take charge and be intentional about your numbers. During this episode, they debunk this passivity myth and discuss why it is so important to realize that you have financial agency as well as what you can do once you make this pivotal mindset shift. They also move past the conventional understanding of profit and offer an alternative lens. Profit should be the ultimate goal of every business endeavor, so changing current thinking unlocks unlimited potential. They have used this model to great success in their own businesses and they share these stories today. Ultimately, in shifting thinking about profit and numbers, you change your approach to business entirely.   Key Points From This Episode:   Why moving from financial passivity to realizing you have agency can fear-inducing.   Learn why it is not a good idea to start a business with the ultimate goal of getting a salary.   Profit and financial freedom should be the motivators of any business.   Women carry their experience as employees over into their roles as business owners.   The long game: why it is crucial to have an overarching vision to drive business decisions.   Unpacking the conventional understanding of profit and an alternative suggestion.   By adopting a ‘profit-first’ mentality, you gain clarity on the tools you need to get you there.   Learn how Jeni used a profit-first approach in her family business and how it succeeded.   Discover how Jeni and Sandy handled their salaries with Namastream.   A look at the suggested percentages of salaries, taxes, and revenue from Profit First.   Find out why the snowball effect gives you the psychological momentum to keep going.   Words of Wisdom: “When you hold agency for your outcomes, you’re responsible both for your successes as well as for your failures.”   “We are not the victim of our businesses.”    Links Mentioned in Today’s Episode: Bench — https://soulfulmbapodcast.com/bench Namastream — https://namastream.com/   Joy: Hilma af Klint at the Guggenheim — https://www.youtube.com/watch?v=CHdud9km7bQ Hilma af Klint: Paintings for the Future — https://amzn.to/2MPHz02 Hustle: Profit First — https://amzn.to/37uV1hV

Far too often business owners either fear or dread looking at the numbers or simply find it impersonal and boring. This is not an empowering way to approach your financials and does not have to be the case! Looking at the numbers can become a sacred monthly ritual where you take time to pause and reflect on all that you have accomplished and where you have room to improve. If this sounds like something you’d like to incorporate into your business, today’s show is just for you! Jeni and Sandy believe that what you track grows, not only because these numbers are in your consciousness, but also because you can create systems based on the data you uncover. There is often shame around small numbers, but every business has to start somewhere, so take time to understand and appreciate them. Every lesson the numbers teach you can be put to use to grow your business or make informed choices for how to move forward. Jeni and Sandy share two aspects of tracking numbers. They first talk about bookkeeping, what it is and the bookkeeping tools that they have found most useful for their businesses. Then they move onto a different aspect of tracking – the other metrics they use to measure their business performance. Tracking the numbers puts you back in the driver’s seat and empowers you to make decisions that align more closely with your goals. Don’t fear the numbers, embrace them! Key Points From This Episode:   Some of the reasons why what you track will grow.   Numbers are simply neutral data and not an indication of your worth.   Tracking can be separated into bookkeeping and other kinds of non-financial metrics.   Bookkeeping options: do it manually, hire a bookkeeper, or use an online bookkeeping tool or software tool.   How to choose a bookkeeping tool based on the specific needs of your business.   Insights into some advantages of using bookkeeping software.   Discover the specific reasons that Sandy and Jeni love using Bench for Namastream.   Learn more about the way that Sandy and Jeni track their sales goals.   Knowing your numbers allows for better decision-making and goal alignment.   Why it is useful to see differentiated product sales that comprise the total revenue.   If you have different products, differentiate goals and allocate energy accordingly.   Further expenses that Sandy and Jeni keep track of in their business.   Business performance metrics: numbers other than money that matter.   Make time to go over your numbers and let it be part of the ritual of running your company. Words of Wisdom: “The more you analyze and understand how you made that first dollar, the easier it is going to be to make your next dollar.” “If you’re not looking at this stuff, you’re really shooting from the hip and making decisions whimsically. And I love whimsy but not when I am talking about my business.”  Links Mentioned in Today’s Episode:  Bench Accounting — https://soulfulmbapodcast.com/bench Namastream — https://namastream.com/ QuickBooks — https://quickbooks.intuit.com/ FreshBooks — https://www.freshbooks.com/ Stripe — https://stripe.com/ Tezza on Instagram https://www.instagram.com/tezza/   Joy: Tezza App — https://apps.apple.com/us/app/tezza/id1393061654 Hustle: Start Finishing on Amazon — https://amzn.to/2LBeR2n

In this episode, where we dig into everything you need to know about profit and loss statements.  Understanding the numbers and margins that our business generates each month can be intimidating—and understandably so—but we are here to tell you why it is actually incredibly empowering to be aware of your finances. Our profit and loss statements and balance sheets give us valuable incremental information that we use to make decisions each and every month in our company. While P&L statements may seem impenetrable, having a clear understanding of what they are telling us makes it SO much easier to make properly educated decisions moving forward. We help you understand the different sections of a profit and loss statement, the difference between gross and net profit, as well as the difference between top line and bottom line revenue today. We also get into the logical progression any new business must take, from requiring capital to breaking even and, finally, to generating revenue. We speak about the side hustle as a strategy to weather during the first few years of starting a business while still earning an income, which helps the prospect seem less intimidating. Our key message today is that it’s reasonable to build a company that, within a few years, is supporting you and your family. BUT is usually does take some time, so don’t sacrifice this amazing opportunity because it doesn’t happen in the first couple of months!   Key Points From This Episode:   Why understanding profit and loss (P&L) statements is empowering rather than scary.   It is OK to not know everything and ask questions as a business professional.   An explanation of why a P&L statement is only ready two weeks in arrears.    The goals and advantages of the P&L statement: price and expense surveillance.   P&L statements and balance sheets are the two most valuable monthly financial documents.   How revenue is defined in this conversation: not as accrual but cash-based monthly income.   The makeup of a P&L statement (‘revenue’, ‘cost of goods’, and ‘other expenses’) explained.   A definition of ‘gross profit’ as ‘revenue’ minus ‘cost of goods’.   ‘Net profit’ is ‘gross profit’ minus ‘other expenses’.   Why having a lot of gross profit rather than a little is vital.   The business owner’s salary is not included in a P&L statement.   Focus on making money instead of assessing which items money was spent on each month.   Earnings are one’s ‘top line revenue’ while savings are one’s ‘bottom line revenue’.   Products which generate top line rather than bottom line revenue are risky but lucrative.   Starting a business costs money and just breaking even after the first year is good.   Understanding reinvestment in relation to growth trajectory.   The value of keeping your business as a side hustle for the first few years.   Building a successful business is reasonable but just takes time.   What makes the bookkeeping tool Bench amazing and how to use it.   The brilliance of the analogue/digital mixture of Bench and its new tool called Pulse.   Words of Wisdom:  “Numbers and accounting reports are so avoided, but the truth is that this is the most empowering thing you can do.”  “You do need to spend money to create a business, period, and in the first year you’re doing well if you break even.” “It’s absolutely reasonable to build a company that within a few years is supporting you and your family. Don’t sacrifice that amazing opportunity because it doesn’t happen in two months.”   Links Mentioned in Today’s Episode: Namastream Become an Online Teacher Beta Launch Lab   Joy: Bench Hustle: TED Talks: Finance

In this episode, we talk about something that makes many of us uncomfortable: financial numbers. As an entrepreneur, it is so important to know and understand the numbers in your business, where to look, and what to be tracking. Whenever we talk about numbers, we see the fear it triggers. This episode is packed with our tips for tracking your data and using it to make realistic predictions. We also discuss the value of separating your personal and business finances, as well as how to maximize the skills of an accountant in the not-so-sexy world of bookkeeping.  By the end of this episode, you’ll walk away no longer feeling fear or shame about the numbers in your business. If you want to take control of your money, know how it is working for you, and make smart decisions toward financial independence—this is the episode for you! Key Points from This Episode:    Why so many entrepreneurs, especially women, fear and avoid looking at their numbers.   Why women need to dream bigger and work toward ultimate financial independence.   Discover why the only way to look at your numbers is as 100% neutral—no judgments!   How to examine the feelings you have around your numbers and recognize the results.   The importance of celebrating your wins and your sales to help eliminate fear and dread.   Find out how to use data to make realistic predictions about your launches and sales.   Top tips for separating your personal and business finances in the USA and Canada.   The importance of manually tracking everything that comes in and out of your bank account.   Why paying for an accountant to prepare and plan your taxes is crucial to your business growth.   Why taking ownership of your life and business often means asking the “dumb” questions. (There are no “dumnb” questions.)   Words of Wisdom: “You will never have any amount of success if you run away and bury your head in the sand from your numbers.” “Find a great accountant that you’re comfortable with and know that their job is to answer your ‘dumb’ questions.”   Links Mentioned in Today’s Episode: Bench Become an Online Teacher Beta Launch Lab Namastream   Joy: Meet the Frugalwoods: Achieving Financial Independence Through Simple Living Hustle: Stripe App

In today’s episode, we are talking all about in-person gatherings and the powerful effects they can have on your online business. As online entrepreneurs, we find that our offline and online identities can become incongruent with one another. This can lead to feelings of isolation, which is why it is so important to connect with like-minded people in-person. Attending live events can often seem like a hassle, but because as humans, we are hardwired for connection, the benefits of attendance far outweigh these perceived obstacles.   We love attending these gatherings so much and believe in their power so much that we have decided to organize a retreat of our own in April 2020 in the hills of Santa Fe, New Mexico. Although organizing the event is a great deal of work, it ‘s worth it for the connection and all-round magic that takes place. These events have helped us connect with one another and so many others and we hope to inspire you to attend or even organize a gathering of your own to foster deep and boundless connections.    Key Points From This Episode:     Some of the benefits of having in-person gatherings.   Why these events are gifts of connection and growth.   The capacity for in-person connection is much higher than what is possible virtually.   Even though we work online, we should place equal importance on our offline lives.   Paying for an event puts ‘skin in the game,’ and enhances the richness of the gathering.   Work trips are opportunities for busy moms to put your needs front and center.   Meeting in person can save time because it offers a dedicated, continuous work period.   Some of the details of our 2020 Sante Fe retreat (including a chance to save $200).   Links Mentioned in Today’s Episode: Namastream Soulful MBA on Facebook   Joy: Ken Burns’ Country Music Documentary  Hustle: Gather + Grow Retreat

Welcome to another episode of The Soulful MBA podcast! Today’s guest is Becca Tracey. Becca is Founder of The Uncaged Life, where she teaches solopreneurs – typically life-coaches, designers, and consultants – how to get new clients and launch their businesses.    We invited Becca on the show to share with you how she has crafted a life based on freedom and adventure. Becca lives a life that is the definition of “uncaged”—a type of life we’ve all spoken about having but often don’t know what steps to take to make it a reality.   Becca launches just one-product twice a year— that’s it! This business model enables her to spend most of the year traveling in her van, rock-climbing throughout North America with her partner and dog, and take weeks off at a time to go backpacking—while still maintaining high-revenue and consistent offerings.   In this episode, you’ll discover exactly how Becca set up her business, what she sells, and how often she launches. Becca shows us that less really can be so much more and how the uncaged life is possible for you too!   Key Points from This Episode:     Becca’s backstory as a life coach and how she transitioned to where she is today.   Giving others the permission to let go of the things they think they have to do.   Discover how Becca runs her business on one offering that launches just twice a year.   Why doing one thing and doing it well is the key to a successful online business.   Becca explains the evolvement of her product from the start to where it is today.   Why it takes two years before you have something that will make your business lift-off.   Owning what you don’t know: Why humility is an important characteristic for entrepreneurs.   Money mindsets and talking to friends about your online business, goals, and earnings.   Becca shares what her business and her lifestyle look like on a yearly basis.   Going evergreen and making the decision to hire team members for support.   Words of Wisdom:   “I learned from watching successful business owners. Most of them who are killing it, just sell one thing.” — @rebecca_tracey    “It takes a while to get confident with owning what your expertise is and letting the rest go.” — @rebecca_tracey   “Don’t not do something because of a future problem that hasn’t happened yet.” — @rebecca_tracey   “Building an online business is not rocket science. Our mindset is usually what gets in our way.” — @rebecca_tracey    “I didn’t build a business so I could just work Monday to Friday with two weeks of vacation!” — @rebecca_tracey   Links Mentioned in Today’s Episode:   The Uncaged Life Becca Tracey on Instagram Becca Tracey on Facebook Becca Tracey on Twitter Beta Launch Lab Namastream     Joy: Becca’s boyfriend + dog Hustle: The Voxer App

If you’ve ever worried that you need a massive email list or social following to successfully  launch as online program, this week’s guest is living proof that you absolutely do not.   Ericka Thomas, founder of Elemental Kinetics LLC, joins us on the show to share the juicy numbers from her first-ever online launch. As a recent graduate of our new Beta Launch Lab course (our Inner Circle clients got first dibs!), Ericka has truly embraced a new entrepreneurial mindset and found well-earned success right out of the gate. Ericka breaks down her real numbers for us on the podcast—including the size of her email list, and the number of sales she saw come in during her launch. This episode is really about embracing the very beginning of the business journey—when it’s all about those first sales, the three- and four-figure launches, and the tiny email list. There is SO much emphasis on the six-figure launches, but this is not where any of us start. We all start small and this is such a thrilling place to be! Fundamentally, Ericka’s story is about embracing a new identity and transitioning from employee to entrepreneur. If you have ever doubted your readiness for starting your own online because you aren’t experienced enough, famous enough, technical enough, big enough—Ericka’s story will help you to see that you are probably more ready than you think. Key Points from This Episode:     How Ericka transitioned from an independent yoga practitioner to starting her own business.   Ericka’s passion for trauma-informed yoga and tension-release exercise (TRE) and how she is working to weave this into her online business.   The process of figuring out what your clients want: Who to ask and what to ask them?   How to take the information your clients have given you and use it to expand your network.   Shift Under Pressure: Learn more about the product Ericka launched for her Beta Course.   The importance of the 27-word persuasion sentence for your first product launch.   16 sign-ups by midnight: Discover the surprising results from Ericka’s first launch.   Dealing with an identity crisis in the middle of your launch and realizing your self-worth.   How to get at least half the people on your email list to buy your Beta program.   Connecting with your clients and the value of launching to an audience that knows you.   And much more!   Words of Wisdom:   “You just need to pick your people and stick with them.” —@namastream [0:08:20]   “Sometimes if you want something different, you have to let the other thing go.” — Ericka Thomas [0:26:20]   “You can’t quit before you start.” — Ericka Thomas [0:28:20]   “Before, I never looked at what I did as a business.” — Ericka Thomas [0:28:50]   Links Mentioned in Today’s Episode:   Elemental Kinetics LLC — http://www.elementalkinetics.com Elemental Kinetics on Facebook — https://www.facebook.com/elementalkineticsmovewell/ Ericka Thomas on LinkedIn — https://www.linkedin.com/in/ericka-thomas-282060b7/ ConvertKit — https://convertkit.com/ Beta Launch Lab — http://betalaunchlab.com/ Namastream — https://namastream.com/ Joy: salad for breakfast! Hustle: Inner Circle (which includes Namastream, Beta Launch Lab, + lots more!)

Our guest today is Nicole Lebreux. Nicole is a yoga instructor, a whole-plant herbalist, a mom, and the founder of Nicole Lebreux Yoga and Wellness. One of our Inner Circle clients, Nicole is an inspiring example of what you can achieve when you take action and invest in yourself. She has achieved fantastic results by following the step-by-step process that we lay out in our Beta Launch Lab—our brand new course on how to launch a profitable digital product within 30 days.Rather than come up with excises, Nicole went through the course, got down to business, and made some money! Although she has a smaller email list and a not-massive following on social media, she still had a fantastic launch. We see SO people delaying an online launch because they believe they don’t yet have a big enough following. In this episode, Nicole debunks this myth by sharing her numbers, walking us through her beta launch process, providing tips on pricing, digital product curation, and community interaction. Most importantly, we hear about the massive mindset shift Nicole experienced when she decided to invest in herself and in her business, and the impact this had on her results. Nicole is a force of nature, passion, and enthusiasm—and by the end of this episode, she’ll have you feeling like you can take a chance on yourself and your business too.  Key Points From This Episode:   Why Nicole was inspired to move into the online/digital space after the birth of her child.   Making the shift from working for someone else to working for yourself using an online model.   Challenges with adapting to teaching online from a background of teaching in-person.   Navigating tech, software and digital strategies and products for your online business.   The Beta Launch Lab and how to use it to build a solid foundation for your online business.   Using your online and in-person community to help you develop your first digital product.   Nicole shares what she built for her Beta Launch Lab course product and how she did it.   Why you don’t need great numbers to achieve great success in your online business.   From “cart open” to “cart close”: How many sign-ups do you really need?   Tips for deciding on how to price your first beta course or program.   Where to turn for support and how to take action if you’re not a self-motivated person.   Discover how investing in yourself can help you take your business more seriously.   And much more!   Words of Wisdom: “Everything I have to share, you can find online, but it’s not coming from me. People want to hear it from me.” — Nicole Lebreux [0:20:20]  “I didn’t know how powerful investing in yourself is, energetically. Once I did that, it totally changed the game.” — Nicole Lebreux [0:25:50] “I think the investment, at first, is probably the scariest thing if you’re not used to spending on yourself.” — Nicole Lebreux [0:26:30]   Links Mentioned in Today’s Episode: Nicole Lebreux Nicole Lebreux on Instagram Journey With Your Chakras Elements of Abundance Beta Launch Lab Namastream   Joy: local CSA (community supported agriculture) programs Hustle: Namastream’s Inner Circle Program

This episode of our show was inspired by a recent blog post by Seth Godin, titled “What Do You Own?” Today’s economy is rapidly shifting. The old capitalist model of going to school, getting into college, and settling down into one job for the rest of your life – is almost non-existent. There are very few jobs out there today that can provide an absolute sense of security.This is why we believe that everyone should be an entrepreneur, if not full-time, then at least as a serious side-hustle. If all we have to trade for survival is our time, that’s a really sad predicament to be in, and like Seth Godin says in his article, “If you own nothing but the next eight hours of your time for sale to the highest bidder, you may be disappointed in the bids you get.” There is nothing more empowering than creating something of your own, learning how to run it, controlling it, and experiencing money come in based on how hard you work and how much risk you’re willing to take. Today, we take stock of what we own by looking at our assets in a whole new light. By the end of this episode, you’ll feel inspired and supported in your decision to start building something that you own, right now!   Key Points from This Episode:   The shift happening in today’s economy and how to secure your future within it.   Why owning your time does not provide the same security it did in the old economic model.   Discover the lessons entrepreneurship can teach you and why these are important right now.   Re-defining “assets” and what it really means to own them to propel your own business.   How to build and store a collection of unique assets that no one can take away from you.   A recap on capitalism and Marxism and why owning something is the only way to thrive.   Why now is the time to think about the reality of the economic system we’re living in.   Entrepreneurship as a path out of oppression for the historically under-represented.   The common excuses we make to avoid entrepreneurship and making that small start.   Choosing to make a change in your life, creating space, and taking small steps every day.   And much more!   Words of Wisdom:   “There’s no such thing as long-term stability, that doesn’t exist anymore. Your safety comes from being adaptable.”   Links Mentioned in Today’s Episode: Namastream — https://namastream.com/ Seth Godin — https://seths.blog/ “What Do You Own?” by Seth Godin — https://seths.blog/2019/09/what-do-you-own/ Become an Online Teacher FREE Course— https://www.soulful.mba/teacher   Joy: FOREO LUNA mini 2 Facial Cleansing Brush — https://amzn.to/30jIsCc Hustle: Beta Launch Lab Checklist — http://betalaunchlab.com/  

As we move into Fall, we honestly cannot wait to get down to more serious work and slide right back into high productivity mode. This is traditionally the busiest time of year for us. School is starting again, colder weather and the end of the year is looming, and it’s time to sip coffee and get down to business. It's the season for more work and there is literally no better time to get down to launching your first, or your new, online offering. These days, online courses have become akin to a business card and clients and students are increasingly coming to expect you to have some kind of dynamic online content. Online courses, membership sites, and group coaching programs can be an incredibly lucrative income stream. In this episode, we lay out the main reasons why now is a better time than ever to get started, so put that fear of failure aside and let's get things rolling!   Key Points From This Episode:   It is the season of more work! We love getting down to things in fall!   Online teaching and using this service as your new business card.   Experiential interactions; the trends of web-based platforms.   Creating another source of income from your online space.   Building a reputation, multiple revenue streams, and a solid audience.    It is so affordable to get online and start selling your expertise!   The ongoing puzzle and the success that constantly grows with time and effort.   The availability of cheap and amazingly useful tools for doing your thing!    Taking action to get past your fear of failure and anxieties around starting.   Learning and laughing at your failures; the correlation between wins and losses.   Our signature beta launch formula and why it is easier than ever to get yourself out there.   The timeline for getting to a launch from where you are!   And much more!   Words of Wisdom: “You need more than just a static presence on the internet, even social platforms are moving towards more experiential interaction.”   Links Mentioned in Today’s Episode: Namastream — https://namastream.comBecome an Online Teacher Course — https://www.soulful.mba/teacher Kevin Kelly — https://kk.orgWireless Go — https://www.rode.com/wirelessgo Sweetwater Audio — https://www.sweetwater.com   Joy: EmmaClaireShop on Etsy — https://www.etsy.com/shop/EmmaClaireShop Hustle: Beta Launch Lab Checklist— http://betalaunchlab.com/

On this episode of the show, we talk about mindset triggers that may be holding you back from making the kind of money you’re looking to make online. This episode is an important next step in our Women and Money Series, where we share the tough-love lessons we’ve learned about our own mindset traps and how limiting beliefs can drastically affect your ability to make money. We see these patterns, these excuses, these victim mentalities play out all the time online and in this episode, we take the opportunity to address the common thought patterns that get so many of us stuck in a rut. Here, we break down the Top 7 limiting beliefs/excuses we hear way too often:1. I can’t do what everyone else is doing.2. There’s so much free stuff out there...who’s going to pay for mine?3. Not embracing your inner salesperson.4. I won’t be able to figure it out.5. I’m not techie enough!6. Always telling old stories.7. I don’t really believe yoga teachers (or health coaches or spiritual teachers or personal trainers or ______ ) can make money.If any of these excuses ring true to you, we’re going to help you kick them to the curb!   Key Points From This Episode:   Failure to launch: The two types of dreamers you don’t want to be.   Why you need to take action and take a chance on yourself.   The comparison game and how to finally stop playing it.   Why you should still charge a fair price even though everything already exists for free.   Discover how to embrace your inner salesperson.   How to actively start believing that you CAN do hard things.   Find out why your excuses about technology are not helpful.   A shout out to the softer skills: empathy, communication, compassion.   How to break the “belief ceiling” and stop telling yourself old stories.   The importance of writing a new story and acting on it every day.   The value of building a scalable teaching/coaching business online today.   And much more!   Words of Wisdom:  “Keep your eyes on your own page and do the work.” “Saying you’re ‘not technical’ is not a valid excuse. Of course you can do it.”    Links Mentioned in Today’s Episode: Soulful MBA — https://www.soulful.mba/ Namastream — https://namastream.com/   Joy: TAXA Cricket — https://taxaoutdoors.com Hustle: Apple Watch — https://www.apple.com/apple-watch-series-4/

“I wanted the business more than I was afraid of the fear of not being able to pay the debt back.”  - Lori Kennedy   Our current series on women and money has encouraged many of you to reflect on your own money stories. During this process, you may have uncovered beliefs that are preventing you from reaching your full potential and this series is meant to unshackle you from these restraints through the stories shared by other women who have experienced similar circumstances.   In today’s episode, you’ll get to hear more about Lori Kennedy’s money journey, including her bold sales goals, her belief in the importance of women starting businesses, and why she gets frustrated when she sees women holding themselves back as entrepreneurs.   Given her level of success today, you may be surprised to hear that Lori is “not good with numbers” and even failed high school math, but she is living proof that obstacles like these are possible to overcome. Once an overspender, she shares about learning to view money and debt as neutral and to remove emotion from the equation in growing her business.     Key Points from This Episode:     How Lori came into her role as an entrepreneur and being self-employed from a young age.   Discovering her purpose and how the journey helped her to become a better human being.   Growing up in an affluent home and always wanting to make her own money.    Not understanding the value of money, compulsive shopping and getting into credit card debt.   What Lori has learned about the importance of paying attention to and tracking the numbers.   Cultivating a mindset where she has faith that everything will be ok.   An incident of running into a cash flow crisis, how she dealt with it, and what she learned.   Why she was not afraid of incurring debt to grow her business.   How defining what rock bottom looked like for her served her well from early on.   Where she starts the money conversation with the women she coaches.   Showing the reality of growth to people based on straightforward numbers.   Looking critically at how you spend your time and accepting the pre-revenue phase.   Getting beyond the conversation about money blocks.   Having her home professionally organized and the hustle of integrating a sales department.   And much more!          Links Mentioned in Today’s Episode: Namastream — https://namastream.com/ Soulful MBA’s Become an Online Teacher Course — https://www.soulful.mba/teacher   Connect with Lori: Lori Kennedy on LinkedIn — https://ca.linkedin.com/in/lorikennedyinc Lori Kennedy on Instagram — https://www.instagram.com/lorikennedyinc/ Lori Kennedy on Twitter — https://twitter.com/lorikennedyinc Take Your Health Practice Online Group — https://www.facebook.com/groups/takeyourhealthpracticeonline The Business of Becoming Podcast — https://thewellnessbusinesshub.com/podcast/   Joy: hiring a professional organizer Hustle: integrating a sales department

In this episode, we discuss the benefits of joining a group coaching program and explain why being part of one can help fast-track your company’s growth. We have both served as students and as mentors in group coaching programs and we have seen the power that comes from working in community. We discuss the five key results we’ve observed within our Inner Circle community, from stress-free decision-making to feeling less isolated and more inspired. A group coaching program can also help you conserve your energy in order to allow you to focus on what’s really important to you. Starting a business is not easy, but being uncomfortable is often where the magic happens. So why not step out of your comfort zone, while being supported and mentored by those who have been through it all before? To learn more about the huge advantages of joining a group coaching program, tune in today!   Key Points From This Episode:    How groups help alleviate decision fatigue through mentorship and peer learning.   How being in a facilitated community can save you time—both long- and short-term.   How mentorship and support can help you to fast-track your growth, which leads to quicker financial freedom.    How a sense of community helps keeps you motivated.   Words of Wisdom:  “There is no right or wrong; there are just two decisions that reveal different outcomes. Make the decision, make it quick, and move on.” — Sandy Connery “It’s going to be uncomfortable either way. Choose the brand of discomfort that’s going to give you the result you want.” — Jeni Barcelos    Joy: Atomic Habits by James Clear Hustle: On-demand Masterclass

Continuing with our women and money series, we are thrilled to share this recent interview with Claire Pelletreau—a Facebook Ads expert who runs a six-figure online business and hosts The Get Paid Podcast.   As you may infer from the name of her show, Claire loves to talk about all things money. Once a week, she sits down with entrepreneurs and asks them tough and very personal questions about their businesses. A standout from these episodes is her tradition of asking guests what they pay themselves—a question that most people would admit is quite uncomfortable.   In this episode, Claire shares insights about her own business journey and reveals what it’s like to ask her guests about money. We also get into why Claire believes paid ads are so important and how she manages her own success.   We absolutely love Claire's work and we both listen to EVERY episode of her show. It is so affirming and enlightening and we are grateful for her contribution to the broader money conversation. Enjoy the episode!   Key Points From This Episode:     Asking the questions that no one seems to want to ask on a podcast.   How Claire started work as a freelancer while employed elsewhere.   Finding early guests for the podcast who were comfortable talking about money.   Why Claire still gets nervous asking what people pay themselves.   Unpacking a particular person's story and looking beyond a snapshot.   Claire's younger years, career dreams, and how she came into entrepreneurship.   Discovering money mindsets and how important this moment was for Claire's journey.   Claire's current money goals; why she is currently focussing on income over revenue.   Business scaling and why ads are so essential.   Claire's family, friends and social community; their reactions to her success.   The divide between online entrepreneurs and the rest of the world.   The most surprising elements of hosting a podcast about money.    This week's top of mind question round with Claire!   Claire's joy and hustle recommendations.   And much more!   Links Mentioned in Today’s Episode:   Become and Online Teacher — https://www.soulful.mba/teacher Namastream — https://namastream.com/ Brooke Castillo — https://thelifecoachschool.com/ Brooke Castillo on The Get Paid Podcast — https://clairepells.com/63/ Nathan Barry — https://nathanbarry.com/ ConvertKit — https://convertkit.com/ Denise Duffield Thomas — https://denisedt.com/ Get Rich, Lucky Bitch — https://www.amazon.com/Get-Rich-Lucky-Bitch-Release-ebook/dp/B00BSG124I Crazy Rich Asians — https://www.goodreads.com/book/show/16085481-crazy-rich-asians     Joy: Show Your Work Podcast — https://laineygossipentertainment.libsyn.com/ Hustle: Instagram + Facebook Ads   Connect with Claire Claire Pelletreau — https://clairepells.com/ The Get Paid Podcast — https://clairepells.com/category/podcast/