Stand Out Marketing with Rachel Okungbowa

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Strategy Sessions

Andi Jarvis

101 episodes

1 week ago

Andi Jarvis (Eximo Marketing) talks to some of the world’s best marketers and shares hints, tips and insight to help you become a better marketer.

Marketing

Business

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Andi Jarvis (Eximo Marketing) talks to some of the world’s best marketers and shares hints, tips and insight to help you become a better marketer.

Marketing

Business

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Stand Out Marketing with Rachel Okungbowa | Strategy Sessions

Strategy Sessions

50 minutes 10 seconds

1 year ago

Stand Out Marketing with Rachel Okungbowa | Strategy Sessions

Rachel runs marketing at Equitas and her own fashion brand, Ivy Haven. We explore the similarities and differences!

This is the final episode in the 2024 Black History Month mini series.

In this episode we discuss:

Setting the ambition for a DEI in NI event
Celebrating small wins
SaaS marketing for a start up
Positioning the right message to the right customer
Talking to customers
Not copying your competitors
Similarities between running a B2C fashion brand and marketing a B2B SaaS brand

A full transcript and show notes can be found on the ep homepage.