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Strategy Sessions
Andi Jarvis
101 episodes
1 week ago
Andi Jarvis (Eximo Marketing) talks to some of the world’s best marketers and shares hints, tips and insight to help you become a better marketer.
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Marketing
Business
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Andi Jarvis (Eximo Marketing) talks to some of the world’s best marketers and shares hints, tips and insight to help you become a better marketer.
Show more...
Marketing
Business
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Where the Magic Happens – Cynthia Harris
Strategy Sessions
45 minutes 5 seconds
1 month ago
Where the Magic Happens – Cynthia Harris

Cynthia Harris, MBA, leads 8:28 Insights, a consumer insights and marketing strategy agency rooted in cultural competence and human understanding.

In this episode we discuss:

  • How we deal with change 
  • Getting good briefs from clients
  • The magic sauce between agencies and clients
  • Harnessing imagination 
  • Speeding up research
  • Lessons from P&G
  • Celebrating client wins


Cynthia Harris

Cynthia Harris, MBA, leads 8:28 Insights, a consumer insights and marketing strategy agency rooted in cultural competence and human understanding. With a pre-agency career spanning Abbott Nutrition, P&G, McCormick, and Bath & Body Works, she blends nearly 20 years of experience with a passion for empathy and human stories. 

An award-winning industry leader and a distinguished Insights Association Laureate, Cynthia is a sought-after speaker and thought leader, recognized for her contributions to the industry and her ability to make brands more human. A tennis enthusiast and world traveler, Cynthia calls Columbus, Ohio, home. Cynthia also serves as an Insight's Association North Central Chapter Board Director.


If you enjoyed the show, please give it a 5* rating.


Find the full show notes, transcript and links on the episode page.

Strategy Sessions
Andi Jarvis (Eximo Marketing) talks to some of the world’s best marketers and shares hints, tips and insight to help you become a better marketer.