Strut It: Bold Visibility through Instagram Marketing

EXPLORE

Society & Culture

© 2024 PodJoint

https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/fe/54/9c/fe549c71-6193-5079-e1a5-061d3f6cf8d7/mza_11139088168939694671.jpg/600x600bb.jpg

Strut It: Bold Visibility through Instagram Marketing

Elizabeth Marberry

116 episodes

2 days ago

Send us a text If people do not know you exist, they will not buy from you. It sounds simple, but visibility requires more than hitting publish on a post. It requires you to show up as your real self. It requires you to let your audience connect with your humanity. That means being honest. It means being a little messy in public. And that is where the fear kicks in. In this week’s episode, I share the first two visibility blocks that keep entrepreneurs stuck, silent, or overthinking every wor...

Show more...

Entrepreneurship

All content for Strut It: Bold Visibility through Instagram Marketing is the property of Elizabeth Marberry and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Send us a text If people do not know you exist, they will not buy from you. It sounds simple, but visibility requires more than hitting publish on a post. It requires you to show up as your real self. It requires you to let your audience connect with your humanity. That means being honest. It means being a little messy in public. And that is where the fear kicks in. In this week’s episode, I share the first two visibility blocks that keep entrepreneurs stuck, silent, or overthinking every wor...

Show more...

Entrepreneurship

Episodes (20/116)

Strut It: Bold Visibility through Instagram Marketing

The Real Reason You’re Afraid to Show Up Online (and How to Fix It) - Part 1

Send us a text If people do not know you exist, they will not buy from you. It sounds simple, but visibility requires more than hitting publish on a post. It requires you to show up as your real self. It requires you to let your audience connect with your humanity. That means being honest. It means being a little messy in public. And that is where the fear kicks in. In this week’s episode, I share the first two visibility blocks that keep entrepreneurs stuck, silent, or overthinking every wor...

2 days ago

21 minutes

Strut It: Bold Visibility through Instagram Marketing

How Heart Leadership Fuels Business and Brand Growth with Anthony Lambatos

Send us a text This week, I’m talking with Anthony Lambatos, owner of Footers Catering and founder of MIBE (Make It Better Every Day), a leadership and culture organization helping people build heart-led, people-first businesses. Anthony and his wife April have quadrupled their company’s revenue, achieved 50% higher employee retention than the industry average, and earned Best Places to Work honors eight years in a row. But the real story is how they did it, through heart leadership. We unpac...

1 week ago

41 minutes

Strut It: Bold Visibility through Instagram Marketing

The Instagram Growth Shift: Why Personal Content Wins in 2025 and Beyond

Send us a text If your content isn’t converting, it’s not your strategy, it’s your messaging. In this Strut It episode, I’m breaking down one of the biggest shifts we’re seeing on Instagram right now: moving from generic to personal and specific content. The truth is, broad, how-to posts like “5 Ways to Grow Your Instagram” no longer perform. What’s working now are personalized, story-driven posts that speak directly to your ideal clients. What You’ll Learn [01:06] The biggest content shift h...

2 weeks ago

26 minutes

Strut It: Bold Visibility through Instagram Marketing

The Hidden Gap in Your Marketing That’s Costing You Sales with Heidi Thompson

Send us a text If your content isn’t converting, it’s probably not because you need a new strategy, it’s because your messaging isn’t connecting. In this episode of Strut It, I’m joined by marketing expert and wedding business strategist Heidi Thompson, the founder of Evolve Your Wedding Business and author of Clone Your Best Clients. Heidi breaks down exactly how to uncover what your audience really wants, thinks, and feels so you can write content that actually converts. Whether you’re a we...

3 weeks ago

37 minutes

Strut It: Bold Visibility through Instagram Marketing

Trial Reels: The Secret Instagram Growth Hack You’re Not Using Yet

Send us a text If you’ve ever spent hours creating a reel you thought would crush it, only for it to flop, this episode is for you. I’m pulling back the curtain on one of my favorite Instagram growth hacks: trial reels. This is the exact method I use (and teach my clients) to A/B test hooks and uncover what kind of messaging actually stops the scroll, grabs attention, and converts. I’ll also share how one of my clients tested three versions of the same reel and tripled her views just by tweak...

1 month ago

18 minutes

Strut It: Bold Visibility through Instagram Marketing

People Buy People: Why Storytelling Belongs in Your Instagram Strategy

People buy people, not products. That’s why your story isn’t just a “nice to have”; it’s the heartbeat of your visibility strategy. Today you’ll learn the art and strategy of storytelling, how to share your truth in a way that connects, inspires, and builds trust on Instagram. I even take you behind the scenes of my own story—my life as an actual showgirl (yes, with feathers and rhinestones!) — and what it taught me about visibility, perfectionism, and finding confidence in authenticity. If y...

1 month ago

18 minutes

Strut It: Bold Visibility through Instagram Marketing

Think Bigger: Using AI to Expand What’s Possible in Your Business with Geoff Woods

AI is here to stay, and it’s already reshaping the way we work and lead. But here’s the truth: most people are only scratching the surface, treating AI like a glorified Google search or copy assistant. That’s why I invited Geoff Woods, author of The AI Driven Leader and former VP of The One Thing to join me on the podcast. Geoff shares how small business owners, marketers, and leaders can use AI to think more strategically, accelerate growth, and step outside the box. You’ll learn the CRIT fr...

1 month ago

49 minutes

Strut It: Bold Visibility through Instagram Marketing

The AI Sales Funnel That Turns Instagram Followers Into Paying Clients - Part 4

You’ve got followers, you’re posting consistently, and people are engaging with your content. But here’s the million-dollar question: are those followers actually becoming paying clients? I’m teaching you how to build an Instagram sales funnel that turns engagement into revenue. You’ll learn how to design a clear customer journey, use lead magnets to grow your email list, and set up automations that nurture your audience while you sleep. Plus, I’m sharing my exact CRIT framework prompt that l...

1 month ago

22 minutes

Strut It: Bold Visibility through Instagram Marketing

Instagram Reels Growth Hacks Using AI (That Actually Work in 2025) - Part 3

You could have the perfect Instagram bio and a solid content plan, but if you’re not creating the right type of content, you’re basically invisible. That’s why in part three of my five-part AI Instagram series, I’m showing you the ONE format that’s still getting the most reach and engagement on Instagram right now: Reels. You’ll learn why Reels remain the fastest way to grow your audience, how to structure them for maximum impact, and how to use AI tools like ChatGPT (or my new favorite, Popp...

1 month ago

17 minutes

Strut It: Bold Visibility through Instagram Marketing

The Secret to Content That Converts (and How AI Can Help You Do It Fast) - Part 2

If you’ve ever felt like you’re throwing spaghetti at the wall with your Instagram content, this episode is for you. In part two of my five-part AI series, I’m breaking down how to create a client-centered content strategy that sells, without overcomplicating it. You’ll learn the one thing that separates content that converts from content that gets ignored, why messaging is everything, and how to use the CRIT framework to generate client-focused ideas. Plus, I’m introducing you to Poppy AI, t...

2 months ago

22 minutes

Strut It: Bold Visibility through Instagram Marketing

This ChatGPT Prompt Will Transform Your Instagram Bio (and Attract More Followers) - Part 1

If you’ve ever opened ChatGPT and thought, “What the heck do I even ask it?” this episode is for you. Welcome to part one of my five-part AI series where we’re diving into how to actually leverage AI tools like ChatGPT to grow your business on Instagram (and beyond). I’m teaching you how to optimize your Instagram bio so it does the heavy lifting for you—turning profile visitors into followers, leads, and clients. I’ll also introduce you to the CRIT framework from Jeff Woods (author of The AI...

2 months ago

23 minutes

Strut It: Bold Visibility through Instagram Marketing

What to Post on Instagram: The #1 Secret to Organic Content That Works

If you’ve ever wanted to show up on Instagram but found yourself paralyzed by “what should I post today?”, you are not alone. Even seasoned creators get stuck in overthinking, comparison, or falling out of rhythm. You’ll learn how to differentiate between internal intentions (like practicing being on camera, finding your voice, or building the habit of consistency) and external intentions (like growing your waitlist, deepening connections, or driving sales). Once you know what you want your c...

2 months ago

20 minutes

Strut It: Bold Visibility through Instagram Marketing

How to Feel Safe Being Visible Online (Even When It Feels Scary AF) with Renee Dalo

If you’ve ever felt like showing up on camera or taking the stage was just too much, today’s episode is going to light a fire under you. I’m joined by the incredible Renee Dallo — founder of Moxie Bright Events, keynote speaker, coach, and all-around powerhouse who knows a thing or two about creating bold visibility. Renee went from actor to wedding planner to international speaker, and she’s sharing the exact mindset shifts and practical tips that have helped her speak with confidence,...

2 months ago

46 minutes

Strut It: Bold Visibility through Instagram Marketing

Instagram Growth in 2025: Why Reels Still Work (and How to Do Them Right)

If you’re posting Reels without seeing growth, you’re not alone. Reels are still the #1 driver of reach on Instagram, but most business owners are missing a few key steps that make the difference between content that falls flat and content that attracts clients. I’m walking you through the three non-negotiable steps to creating Instagram Reels that grow your business. You’ll also hear how the newest Instagram updates—Trial Reels, reposts, and deeper analytics—impact your strategy in 2025. If ...

3 months ago

23 minutes

Strut It: Bold Visibility through Instagram Marketing

Keyword Strategy for Instagram Growth (Attract Clients with the Right Words)

If you're tired of creating content that goes unseen, this one’s for you. With Instagram posts now showing up on Google (yes, that’s a thing), it’s never been more important to use the right keywords. But what does that actually mean? In this quick-hit solo episode, I’ll walk you through a simple, actionable strategy for discovering what your ideal clients are already searching for, and how to use those exact words in your content. What You’ll Learn: [04:46] Why keyword strategy is esse...

3 months ago

26 minutes

Strut It: Bold Visibility through Instagram Marketing

Shareable Storytelling: The Secret to Brand Visibility on Social Media with Britney Crosson

If you want to grow on Instagram or TikTok, your content has to be shareable, and that starts with better storytelling. Today I’m sitting down with Britney Crossan, queen of scroll-stopping, story-first content. Britney grew her following by over 57,000 people in less than a year using the exact storytelling techniques we talk about in this episode. We break down how to structure your short-form videos, what kinds of stories hook people immediately, how to move past perfectionism, and the #1 ...

3 months ago

52 minutes

Strut It: Bold Visibility through Instagram Marketing

My Reels Went Viral After This One Content Shift

Today I’m calling out the single biggest mistake that’s keeping your Instagram stuck: treating your account like a glossy portfolio instead of starting real conversations. I know this mistake well because I made it, too. Once I shifted my content to speak in the language of my dream client, everything changed, my reels popped off, my audience grew fast, and my content finally converted into leads and sales. What You’ll Learn: [05:11] The #1 mistake that keeps your feed looking pretty bu...

3 months ago

16 minutes

Strut It: Bold Visibility through Instagram Marketing

Instagram SEO: How to Get Found on Google From Your IG Content

This month, Instagram dropped a game-changing update: your content can now appear directly in Google search results. What does that mean for your small business? More visibilityA longer shelf life for your postsAnd a brand-new, organic traffic channel that doesn’t rely on the algorithm alone.I’m walking you through why this matters, how to take advantage of it right now, and five practical steps to fully optimize your Instagram for search, including how to find your best keywords, where to pu...

4 months ago

33 minutes

Strut It: Bold Visibility through Instagram Marketing

Instagram DM Secrets: How to Collect Emails Without Leaving the App with Heston Roberts

If you’re still telling people to “click the link in bio,” it’s time to upgrade your Instagram strategy. I’m joined by Heston Roberts, a true wizard when it comes to building DM automations that actually move people from your Instagram content into your email list (and eventually, into paying clients). We go beyond the basics: how DM automation reduces friction, why it can outperform link-in-bio by 60% or more, how to keep things personal and scalable, and what common mistakes to avoid. Plus,...

4 months ago

47 minutes

Strut It: Bold Visibility through Instagram Marketing

DM Funnels for Beginners: How to Automate Leads and Sales on Instagram

Still relying on “click the link in my bio”? There’s a better way. I’m breaking down how to use DM automation to grow your email list, increase engagement, and drive leads from your Instagram content, all without being glued to your phone. You’ll learn why this strategy works better than traditional link-in-bio methods, how I use it in both of my businesses, and exactly how to get started (even if you’ve never heard of ManyChat before). What You’ll Learn: [04:48] Why “link in bio” is dead (an...

4 months ago

25 minutes