In this episode of the FilmTalks podcast, produced by AI at Studio 86, Stockholm, Sweden, our hosts discuss major shifts anticipated in the media and entertainment industry for 2026. The episode focuses on predictions from the AlixPartners Media & Entertainment Predictions Report, detailing six core trends that will transform the ecosystem.
Key predictions include the rise of streaming "co-opetition" through bundling and shared ad networks, and a "great convergence"between platforms like YouTube and Netflix, which are expanding their content scopes. Crucially, the sources emphasize that AI agents will become new gatekeepers of content discovery, making Answer Engine Optimization (AEO) essential for visibility.
Furthermore, the script highlights an increasing demand for premium, measurable, ad-supported content and the multiplying value of intellectual property (IP) through AI integration in gaming. The hosts conclude by summarizing that flexibility, partnership, and multi-format content creation are necessary for studios and marketers to succeed in this evolving landscape.
Disclaimer:
This Podcast is Produced by AI at https://studio86.se/en