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In sustainable travel, data is often reduced to one thing: carbon. But travel is about so much more than emissions. π What if we used data to understand overcrowding? Or to measure how tourism can support local livelihoods and preserve culture? Because when used right, data can turn good intentions into real impact. πͺ In this episode of Sustainable Today, Successful Tomorrow, we explore how the tourism industry can use data to make travel more sustainable. Through insights from Ed...