All content for Sustainable Today, Successful Tomorrow is the property of Good Tourism Institute and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Sustainability certification: pursue or avoid? π΅βπ«
Sustainable Today, Successful Tomorrow
26 minutes
5 months ago
Sustainability certification: pursue or avoid? π΅βπ«
Is sustainability certification worth it, or just more paperwork? π΅βπ« In this weekβs episode of Sustainable Today, Successful Tomorrow, we dive into one of the most debated topics in sustainable tourism: certification. β Is it a stamp of approval that boosts credibility? π« Or is it just an expensive checkbox that discourages creativity? We explore the real benefits and drawbacks of getting certified: from third-party validation and internal alignment to missed marketing potential ...