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That Amazon Ads Podcast
Stephen Noch and Andrew Bailiff
118 episodes
6 days ago
There are "best practices" and there are practices that get best results. We're here to teach you the latter. We separate the signal from the noise to provide a no-BS approach to Amazon Advertising. That Amazon Ads Podcast is detailed, technical, and (sometimes) funny. We hope you'll take some of what we've learned over the past several years to grow your business through Amazon Advertising.
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Marketing
Business
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All content for That Amazon Ads Podcast is the property of Stephen Noch and Andrew Bailiff and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
There are "best practices" and there are practices that get best results. We're here to teach you the latter. We separate the signal from the noise to provide a no-BS approach to Amazon Advertising. That Amazon Ads Podcast is detailed, technical, and (sometimes) funny. We hope you'll take some of what we've learned over the past several years to grow your business through Amazon Advertising.
Show more...
Marketing
Business
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#110 - Beginner’s Guide to Amazon Marketing Cloud AMC for Amazon Sellers
That Amazon Ads Podcast
25 minutes 12 seconds
2 months ago
#110 - Beginner’s Guide to Amazon Marketing Cloud AMC for Amazon Sellers

Beginner’s Guide to Amazon Marketing Cloud (AMC) for Amazon Sellers.
In this Beginner’s Guide to Amazon Marketing Cloud (AMC) for Amazon Sellers, you see what drives your sales and stop guessing.

Watch the step by step walkthrough that takes you from access to action.

Learn AMC SQL basics, use case templates, and a five year lookback to map the path to purchase.

Extend Time to Conversion insights as about 50 percent of purchases happen within 30 minutes and many occur from day 1 to day 30.

Compare new to brand and repeat buyers, then blend Sponsored Products with DSP to see the full journey.

Build NTB audiences for Sponsored Brands and Sponsored Products.

Use Amazon Retail Purchases and Brand Store Insights.

Apply query templates, paste table schemas, and export clean results without breaking Excel.

You leave with ready to run audiences, smarter retargeting windows, and reporting you can ship today.

This Beginner’s Guide to Amazon Marketing Cloud (AMC) for Amazon Sellers gives you everything to start.


🔗 Connect with Stephen & Andrew:

⁠⁠⁠⁠Stephen Noch on LinkedIn⁠⁠⁠⁠

⁠⁠⁠⁠Andrew Bailiff on LinkedIn⁠⁠⁠⁠


🎙️Follow That Amazon Ads Podcast:

⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠

⁠⁠⁠⁠Spotify⁠⁠⁠⁠

⁠⁠⁠⁠YouTube⁠⁠⁠⁠


🎧If you found this episode valuable, the best way to support us is by following the show and leaving a review on Spotify or wherever you listen.


🌟Your feedback means the world to us—it helps more Amazon advertisers discover the podcast and helps us make it better.


💬Got questions or ideas? Connect with us on LinkedIn—we'd love to hear from you.


📅New episodes drop weekly, so make sure you're following us—same time, same place, every week.

That Amazon Ads Podcast
There are "best practices" and there are practices that get best results. We're here to teach you the latter. We separate the signal from the noise to provide a no-BS approach to Amazon Advertising. That Amazon Ads Podcast is detailed, technical, and (sometimes) funny. We hope you'll take some of what we've learned over the past several years to grow your business through Amazon Advertising.