Everyone tells you to raise your prices, but no one tells you how to actually hold higher rates without fear, guilt, or self-sabotage. In this episode of The After Brief, we break down what it really means to price your services like a CEO, not a service provider stuck undercharging and overdelivering. You’ll learn why undercharging isn’t a confidence issue, but a nervous system one, how fear of being seen and trying to be the “good girl” keeps prices low, and why higher pricing creates bette...
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Everyone tells you to raise your prices, but no one tells you how to actually hold higher rates without fear, guilt, or self-sabotage. In this episode of The After Brief, we break down what it really means to price your services like a CEO, not a service provider stuck undercharging and overdelivering. You’ll learn why undercharging isn’t a confidence issue, but a nervous system one, how fear of being seen and trying to be the “good girl” keeps prices low, and why higher pricing creates bette...
Podcasting as a Funnel Move: How The After Brief Fits Into Our Funnel
The After Brief: A Lucky Girl Social Podcast
41 minutes
1 month ago
Podcasting as a Funnel Move: How The After Brief Fits Into Our Funnel
Launching a podcast wasn’t about chasing downloads or adding one more thing to our to-do list. It was a strategic funnel decision. In this episode of The After Brief, Lucy sits down with Nikki King, Director of Growth and Ops for Lucky Girl Social, to break down exactly how podcasting fits into their marketing ecosystem, and why it’s become one of the strongest consideration-phase tools in the entire business. They talk about the intentional shift from personal brand to company brand, the p...
The After Brief: A Lucky Girl Social Podcast
Everyone tells you to raise your prices, but no one tells you how to actually hold higher rates without fear, guilt, or self-sabotage. In this episode of The After Brief, we break down what it really means to price your services like a CEO, not a service provider stuck undercharging and overdelivering. You’ll learn why undercharging isn’t a confidence issue, but a nervous system one, how fear of being seen and trying to be the “good girl” keeps prices low, and why higher pricing creates bette...