In this episode of The Beauty I Live In, Isabel Ramos and Begoña Sanjuán introduce the essence of Ayuna • Less is Beauty, sharing how a single word —Cleanical— came to define a new category of luxury skincare: clean, clinically proven, and deeply respectful of both the skin and the planet.
Through personal stories, scientific insights, and the philosophy of Well-Aging, you’ll discover:
Why beauty is not about hiding, but revealing.
The challenges of creating effective skincare free of controversial ingredients.
The turning point that led Ayuna to explore the microbiome and biomimetic innovation.
How the philosophy of Well-Aging challenges the industry’s obsession with “anti-aging.”
Why Ayuna is more than cosmetics: it is science with soul, and rituals without rush.
If you’ve ever asked yourself “What if skincare could be simpler, cleaner, and more meaningful?”, this episode will give you the answer.
If this episode resonated with you, subscribe to The Beauty I Live In and join us for the next chapter, where we explore the profound relationship between skin and emotions.
This podcast is an original creation by Ayuna • Less is Beauty.
Production, script, editing, and sound design: