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The Business Of Influence
Karan White
33 episodes
9 months ago
Being an influencer is no longer just a hobby or a side gig. It’s now a legitimate career and this has given rise to a new industry with its own set of challenges, but also so much opportunity. Despite the growth of the industry, there is a notable absence of established career paths and professional training available, which is why I’ve created this podcast. Each Tuesday, I’ll help you learn with confidence the tried and tested strategies that have generated millions in revenue for my clients across the globe. This podcast is dedicated to helping influencers navigate the business side of things, providing insights and guidance on everything from contracts and negotiations to branding and marketing. I believe that by sharing knowledge and experience, I can help you build a sustainable long-term career in the industry with secure and stable income streams. Stay tuned for solo episodes on all things brand partnerships, product development, media, and publishing, all through the lens of commercialisation, risk, reputation, and cost management. You’ll also hear from industry experts and successful influencers, sharing their insights and experiences on how they turned their influence into a profitable business.
Show more...
Entrepreneurship
Education,
Business,
Marketing,
How To
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All content for The Business Of Influence is the property of Karan White and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Being an influencer is no longer just a hobby or a side gig. It’s now a legitimate career and this has given rise to a new industry with its own set of challenges, but also so much opportunity. Despite the growth of the industry, there is a notable absence of established career paths and professional training available, which is why I’ve created this podcast. Each Tuesday, I’ll help you learn with confidence the tried and tested strategies that have generated millions in revenue for my clients across the globe. This podcast is dedicated to helping influencers navigate the business side of things, providing insights and guidance on everything from contracts and negotiations to branding and marketing. I believe that by sharing knowledge and experience, I can help you build a sustainable long-term career in the industry with secure and stable income streams. Stay tuned for solo episodes on all things brand partnerships, product development, media, and publishing, all through the lens of commercialisation, risk, reputation, and cost management. You’ll also hear from industry experts and successful influencers, sharing their insights and experiences on how they turned their influence into a profitable business.
Show more...
Entrepreneurship
Education,
Business,
Marketing,
How To
Episodes (20/33)
The Business Of Influence
SEO Secrets for TikTok Stars and Content Creators
1 year ago
15 minutes 28 seconds

The Business Of Influence
Understanding and Negotiating Your Influencer Content Ownership Rights
1 year ago
15 minutes 41 seconds

The Business Of Influence
Content Creation Ideas for Influencers
1 year ago
15 minutes 26 seconds

The Business Of Influence
The Untapped Potential of EGC
1 year ago
17 minutes 43 seconds

The Business Of Influence
The Importance of Disclosure in Your Influencer Content
1 year ago
11 minutes 9 seconds

The Business Of Influence
Are Influencers Trustworthy?
1 year ago
15 minutes 59 seconds

The Business Of Influence
Influencer Scope of Work - Setting out Usage Rights
1 year ago
25 minutes 35 seconds

The Business Of Influence
Influencer Scope of Work - Setting out Content Deliverables
1 year ago
21 minutes 11 seconds

The Business Of Influence
Sienna in the Sun's UGC Creator Success Story
1 year ago
43 minutes 36 seconds

The Business Of Influence
Influencer's Guide to Talent Agency Agreements
1 year ago
16 minutes 40 seconds

The Business Of Influence
Influencer Podcasting 101 - Planning Your Podcast
1 year ago
27 minutes 56 seconds

The Business Of Influence
What Fees to Expect from Your Influencer Management Agency
1 year ago
21 minutes 49 seconds

The Business Of Influence
Exclusive vs Non-Exclusive Talent Agreements - What You Need to Know
1 year ago
22 minutes 34 seconds

The Business Of Influence
Influencer's Guide to Talent Management Agencies
1 year ago
20 minutes 31 seconds

The Business Of Influence
What Influencers Need to Know About Gifted Campaigns
2 years ago
17 minutes 19 seconds

The Business Of Influence
Content Batching for Influencers
2 years ago
19 minutes 15 seconds

The Business Of Influence
What is a UGC Creator?
2 years ago
17 minutes 34 seconds

The Business Of Influence
An Influencer's Guide to Brand Campaign Types
2 years ago
23 minutes 20 seconds

The Business Of Influence
Influencer Campaign Checklist
2 years ago
18 minutes 29 seconds

The Business Of Influence
Email Marketing for Influencers with Peta Serras, Professional Babe
2 years ago
48 minutes 23 seconds

The Business Of Influence
Being an influencer is no longer just a hobby or a side gig. It’s now a legitimate career and this has given rise to a new industry with its own set of challenges, but also so much opportunity. Despite the growth of the industry, there is a notable absence of established career paths and professional training available, which is why I’ve created this podcast. Each Tuesday, I’ll help you learn with confidence the tried and tested strategies that have generated millions in revenue for my clients across the globe. This podcast is dedicated to helping influencers navigate the business side of things, providing insights and guidance on everything from contracts and negotiations to branding and marketing. I believe that by sharing knowledge and experience, I can help you build a sustainable long-term career in the industry with secure and stable income streams. Stay tuned for solo episodes on all things brand partnerships, product development, media, and publishing, all through the lens of commercialisation, risk, reputation, and cost management. You’ll also hear from industry experts and successful influencers, sharing their insights and experiences on how they turned their influence into a profitable business.