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The BusinessZone with Crystal & Gilbert
Crystal Mitchell and Gilbert Buchanan
113 episodes
1 month ago
A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders.
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Entrepreneurship
Business,
Marketing
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All content for The BusinessZone with Crystal & Gilbert is the property of Crystal Mitchell and Gilbert Buchanan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders.
Show more...
Entrepreneurship
Business,
Marketing
Episodes (20/113)
The BusinessZone with Crystal & Gilbert
How Small Businesses Are Winning Big with Olympic Marketing
Discover the ultimate guide to navigating the LA 28 Olympics with Lila Brown's expert tips and secrets. Lila S. Brown, Olympic & Paralympic Sports Agent, Founder/CEO, Ella Bee Media Group, believes that Olympic sports marketing isn't just for Fortune 500s—it's a powerful opportunity for small businesses to align with purpose-driven storytelling and global excellence. Discover the power of Olympic sports marketing for small businesses. Can smaller companies really succeed with this type of marketing strategy? In this video, we'll explore the possibilities and challenges of Olympic sports marketing for small businesses and discuss whether it's a viable option for reaching new customers and growing your brand. Learn how to leverage the excitement and prestige of Olympic sports to promote your business and stay ahead of the competition. Whether you're a startup or an established small business, this video will provide valuable insights and tips on how to make Olympic sports marketing work for you. #LilaBrown, #Olympic-Paralympics, #EllaBeeMediaGroup  
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1 month ago
1 hour 43 minutes

The BusinessZone with Crystal & Gilbert
“AI & Small Business: The Opportunity vs. The Reality”
Discover how AI is transforming small businesses—from automating bookkeeping to boosting marketing. Learn the opportunities, debunk myths, and embrace augmented intelligence for smarter growth.”
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1 month ago
1 hour 41 minutes

The BusinessZone with Crystal & Gilbert
Cultivate Team Engagement
Learn the secrets of high-performing teams and cultivate a collaborative environment that stimulates team engagement and group synergy with our guest, Desiree Saddler, Principal/Owner of Saddler Consulting Group, a firm specializing in human resources, executive coaching, organizational development, and learning and development needs. With over 25 years of experience, she has served the needs of global organizations across industries such as banking, entertainment, manufacturing, and non-profits. She is passionate about helping businesses build strong teams that communicate clearly and work efficiently.   A productive team is the backbone of any successful organization, and fostering workplace synergy that promotes group cohesion is crucial to achieving team-building goals. In this video, we'll explore team strategies and practical techniques to help you build a highly engaged workforce that consistently delivers exceptional results. By implementing these team effectiveness principles, you can create a positive and productive work environment that encourages open communication, creativity, and innovation, ultimately leading to improved team performance and success.   Whether you're a team leader or an HR professional, this video will provide you with valuable insights and practical tips on how to boost team engagement, enhance group synergy, and create a high-performing team that achieves outstanding results.
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1 month ago
1 hour 45 minutes

The BusinessZone with Crystal & Gilbert
Why DEI Certifications Are Turning Into Legal Landmines
The BusinessZone with Crystal & Gilbert, an online weekly talk radio show streaming live from 3 to 4:30 pm pst on Youtube and Facebook. The podcast focuses on fostering small business practices and entrepreneurship.
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1 month ago
1 hour 49 minutes

The BusinessZone with Crystal & Gilbert
Why 2025 is the Biggest Test for Entrepreneurs
2025 will be the hardest test entrepreneurs have ever faced. However, if you're well-prepared, it might present your greatest opportunity. In this live episode of The BusinessZone with Crystal & Gilbert, we cover: The “perfect storm” of 2025: economy, regulations, AI, and workforce Why minority entrepreneurs will feel these shifts the most 5 proven strategies to build resilience and agility How to adopt AI without wasting money The culture and mindset that separates survivors from winners . Live every Friday at 3pm PT on Restream: YouTube, LinkedIn, and Facebook.
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1 month ago
1 hour 30 minutes

The BusinessZone with Crystal & Gilbert
Why America Can’t Make Stuff Again
Thank you for checking in to The BusinessZone with Crystal & Gilbert. This channel brings information, resources, and tips on how to operate a successful business.
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8 months ago
1 hour 57 minutes 21 seconds

The BusinessZone with Crystal & Gilbert
The Cost of America's Collapse: Who Pays the Price?
Thank you for checking in to The BusinessZone with Crystal & Gilbert. This channel is brings information, resources, and tips on how to operate a successful business.
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8 months ago
1 hour 31 minutes 13 seconds

The BusinessZone with Crystal & Gilbert
It's Black History Month:: Let's Talk About The Civil Rights Movement
Discover how the fight for equal rights led to landmark legislation like the Civil Rights Act of 1964 and how it continues to shape inclusive practices in education, workplaces, and beyond.
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11 months ago
1 hour 37 minutes 47 seconds

The BusinessZone with Crystal & Gilbert
Kicking off 2025 with Game-Changing Strategies-Part 2
Kick off 2025 with game-changing strategies designed to help small businesses thrive! In this episode, we dive deep into the top trends, tactics, and tools that entrepreneurs and small business owners need to scale their businesses this year.
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11 months ago
1 hour 40 minutes 20 seconds

The BusinessZone with Crystal & Gilbert
Kicking off 2025 with Game-Changing Strategies
Kick-off 2025 with game-changing strategies designed to help small businesses thrive! In this episode, we dive deep into the top trends, tactics, and tools entrepreneurs and small business owners need to scale their businesses this year.
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11 months ago
1 hour 33 minutes 21 seconds

The BusinessZone with Crystal & Gilbert
The Future of DEI: Will It Survive the Current Political Climate
Join the conversation and share your thoughts on the future of DEI in a world of political uncertainty with Dr. Thela R. Thatch, Founder & CEO of Thela Thatch Consulting.
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11 months ago
1 hour 51 minutes 49 seconds

The BusinessZone with Crystal & Gilbert
Unlocking Opportunities: The Future of Disadvantaged Businesses in Government Contracts!
Join us as we unlock the future of disadvantaged businesses in government contracts. Don’t forget to like, comment, and subscribe for more insightful content. Let’s make a positive impact together!
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11 months ago
1 hour 45 minutes 28 seconds

The BusinessZone with Crystal & Gilbert
GiveBack Strategies: Save on Taxes, Support Your Community
In this episode, our guest Amber Wynn, Philanthrepreneur, tackles small businesses’ common tax struggles and explores how giving back can boost your bottom line.
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1 year ago
1 hour 41 minutes 46 seconds

The BusinessZone with Crystal & Gilbert
The Secret To A Business Side Hustle (How To Think Like An Entrepreneur)
”Treating your business like a side hustle” means approaching your entrepreneurial venture with a casual, part-time mindset, often prioritizing your primary job or other commitments over actively managing and growing the business, potentially neglecting important aspects like marketing, customer service, and financial planning, resulting in limited potential for significant success.
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1 year ago
1 hour 34 minutes 49 seconds

The BusinessZone with Crystal & Gilbert
The Evolution of Watchmaking: A Chat with the Founder David Carrington
David Carrington, CEO/President of COMPΛSS™ is an American-born, Swiss-made timepiece brand based in Southern California and crafted in La Chaux-de-Fonds, Switzerland. Each of our timepieces encourages and challenges our collective to find purpose. ™
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1 year ago
1 hour 29 minutes 21 seconds

The BusinessZone with Crystal & Gilbert
Healing From Within: The Journey of Self-Empowerment
Audra Bryant is a TEDx speaker, empowerment coach, author, and multi-genre artist with a powerful mission: to help individuals acknowledge, embrace, and transform their physical and emotional scars into sources of strength and purpose.
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1 year ago
1 hour 43 minutes 4 seconds

The BusinessZone with Crystal & Gilbert
The Unstoppable Rise of Black Entrepreneurs
Today, we spotlight the top game-changers, the Black Entrepreneurs and innovators who shaped the American economy as we know it today! Join us as we explore the world of Black entrepreneurs and discuss the challenges of being Black in America. The topic of Black entrepreneurs and innovators and their rising influence in various industries highlights the significance of this movement post-slavery. In 2024, we're witnessing a decisive shift in the entrepreneurial landscape. With their resilience and determination, Black entrepreneurs are rising to the top, breaking down barriers, and making their mark in various industries. This movement is still ongoing; it's a beacon of hope for the future, and I'm excited to delve into the stories of these trailblazers. Historically, Black entrepreneurs have faced numerous challenges that have hindered their ability to succeed. One of the most significant hurdles has been access to funding. Venture capital firms have traditionally hesitated to invest in Black-led startups, leaving them with limited options for scaling their businesses. This lack of funding has made it difficult for Black entrepreneurs to compete with their white counterparts, perpetuating a cycle of inequality. Systemic barriers have also played a significant role in stifling the growth of Black entrepreneurship. Racial biases have led to discriminatory practices, denying Black entrepreneurs the same opportunities as their white peers. This has resulted in a lack of representation and a shortage of role models for aspiring Black entrepreneurs.
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1 year ago
1 hour 54 minutes 21 seconds

The BusinessZone with Crystal & Gilbert
Mastering the Hispanic Market: Secrets to Success
The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities.
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1 year ago
1 hour 41 minutes 23 seconds

The BusinessZone with Crystal & Gilbert
Women Will Change the World in 2025
In this thought-provoking video, we explore the powerful role women will play in shaping the world by 2025. From leadership positions to grassroots movements, women are at the forefront of change, driving innovation and advocating for equality. Join us as we discuss the importance of supporting women’s empowerment initiatives and the profound impact this will have on shaping the future of our children and grandchildren. Don’t miss this opportunity to be inspired and informed about women's incredible potential for creating a better world. Like, comment, and subscribe for more empowerment and social change content! Like, comment, and subscribe for more empowerment and social change content! #women in charge #WomenLeaders #WomenLeadership, #Kamala Harris #WomenChangetheworld
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1 year ago
1 hour 48 minutes 23 seconds

The BusinessZone with Crystal & Gilbert
Unlocking Business Success: Ultimate Loan Guide
The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com.
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1 year ago
1 hour 48 minutes 21 seconds

The BusinessZone with Crystal & Gilbert
A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders.