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The Buyerside Chat
Kristin Fisher
90 episodes
4 hours ago
Welcome to The Buyerside Chat Podcast! The podcast for product business owners looking to get inside the mindset of a Buyer to scale profitably. With bi-weekly chats from a seasoned retail buyer, Kristin Fisher, you will gain insights into product strategy, e-commerce, pricing, wholesale, marketing, outsourcing, mindset, and beyond. Whether you are a maker, brick & mortar boutique owner, or run your own e-commerce business, this podcast will become your new go-to!

Join Kristin Fisher, Retail Strategy Coach and Founder of the e-commerce gifting brand, Bocu, each week as she shares her advice & strategies for other product based businesses.
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Marketing
Business,
Entrepreneurship
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All content for The Buyerside Chat is the property of Kristin Fisher and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to The Buyerside Chat Podcast! The podcast for product business owners looking to get inside the mindset of a Buyer to scale profitably. With bi-weekly chats from a seasoned retail buyer, Kristin Fisher, you will gain insights into product strategy, e-commerce, pricing, wholesale, marketing, outsourcing, mindset, and beyond. Whether you are a maker, brick & mortar boutique owner, or run your own e-commerce business, this podcast will become your new go-to!

Join Kristin Fisher, Retail Strategy Coach and Founder of the e-commerce gifting brand, Bocu, each week as she shares her advice & strategies for other product based businesses.
Show more...
Marketing
Business,
Entrepreneurship
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Buyer Hotline! AMA: Collections, Buyer Pitches & Sales Reps
The Buyerside Chat
31 minutes 34 seconds
6 months ago
Buyer Hotline! AMA: Collections, Buyer Pitches & Sales Reps

Want to leave me a Question for next quarter’s AMA episode (OR leave me a little podcast love note)?!

CALL IN TO THE ‘BUYER HOTLINE’ HERE


Introducing… the very first Buyer Hotline Episode! Answering YOUR questions on product collections, pitching retailers & working with sales reps.


If you grew up in the late 80s/early 90s, you know that calling a hotline was the ultimate thrill. Radio contests, cheesy infomercials, you name it. Fast forward to 2025, and we're bringing those hotline vibes straight to your earbuds - but product based business edition. 


I opened up the line to you - my Buyer Insiders - and you delivered some amazing voice questions. I’m answering them LIVE on the podcast today, covering:


  • How to actually build a strategic product collection (beyond just throwing products on Faire)
  • How to confidently make the ask with retailers (without feeling like an awkward sales robot)
  • And... should you work with a sales rep? How do you even know if it's the right time?


This episode is packed with actionable advice because you deserve wholesale strategies that actually move the needle - without the guesswork or burnout.

So let's dive into the very first Buyer Hotline!


What you'll learn:

  • Why curation and "reason for being" matters more than ever when launching a product collection
  • A simple DM script to pitch retailers without feeling salesy
  • How to vet a sales rep (and why a bad one could mess with your brand reputation)
  • Why "failed" promotions or ideas might just be the best thing for your business growth
  • How to plan your next product collection strategically, not emotionally


Episodes referenced:

  • Episode 81: When (and How) to Launch a Product Collection
  • Episode 82: Understanding the Product Lifecycle to Boost Your Profitability
  • Episode 59: A Wholesale Buyer Outreach Strategy That Actually Converts


CONNECT FURTHER WITH KRISTIN!

Want to leave a Question to air on the podcast (OR leave a little podcast love note)?

CALL IN TO THE ‘BUYER HOTLINE’ HERE


Listen to the private podcast series UNLOCKING FAIRE - Get instant access HERE

Ready to scale on Faire? Check out The Faire Bootcamp

Website: kristinfishercoaching.com

Instagram @kristinfishercoaching

Contact: hello@kristinfishercoaching.com

The Buyerside Chat
Welcome to The Buyerside Chat Podcast! The podcast for product business owners looking to get inside the mindset of a Buyer to scale profitably. With bi-weekly chats from a seasoned retail buyer, Kristin Fisher, you will gain insights into product strategy, e-commerce, pricing, wholesale, marketing, outsourcing, mindset, and beyond. Whether you are a maker, brick & mortar boutique owner, or run your own e-commerce business, this podcast will become your new go-to!

Join Kristin Fisher, Retail Strategy Coach and Founder of the e-commerce gifting brand, Bocu, each week as she shares her advice & strategies for other product based businesses.