Send us a text Today on The Cellar Door Podcast, I’m joined by someone whose work shapes how Australia understands its own wine: Katrina Butler, Head of Tasting at the Halliday Wine Companion. Katrina arrives at a busy moment, preparing the next edition of the Companion, fresh off the latest awards season, and deep in the yearly cycle of tasting thousands of wines from across the country. In this episode, she lifts the lid on how the Companion is actually put together: blind tastings, regiona...
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Send us a text Today on The Cellar Door Podcast, I’m joined by someone whose work shapes how Australia understands its own wine: Katrina Butler, Head of Tasting at the Halliday Wine Companion. Katrina arrives at a busy moment, preparing the next edition of the Companion, fresh off the latest awards season, and deep in the yearly cycle of tasting thousands of wines from across the country. In this episode, she lifts the lid on how the Companion is actually put together: blind tastings, regiona...
David LeMire MW: Six Lessons for Smarter Wine Marketing
The Cellar Door Podcast
25 minutes
1 week ago
David LeMire MW: Six Lessons for Smarter Wine Marketing
Send us a text It’s been a while between drinks - but David LeMire MW has been busy flying the flag for Australian wine around the world and returns to The Cellar Door Podcast after a whirlwind year that’s seen him travelling through Portugal’s Douro and Dão regions, opening a new award-winning tasting room at Tolpuddle Vineyard, and collecting yet another round of trophies for Shaw + Smith and Tolpuddle Chardonnay. In this episode, we dig into David’s recent article inspired by marketing gur...
The Cellar Door Podcast
Send us a text Today on The Cellar Door Podcast, I’m joined by someone whose work shapes how Australia understands its own wine: Katrina Butler, Head of Tasting at the Halliday Wine Companion. Katrina arrives at a busy moment, preparing the next edition of the Companion, fresh off the latest awards season, and deep in the yearly cycle of tasting thousands of wines from across the country. In this episode, she lifts the lid on how the Companion is actually put together: blind tastings, regiona...
