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The CEO Shift with Leanne Meiser
Leanne Meiser
110 episodes
8 hours ago
The CEO Shift is your weekly dose of strategy, mindset, and momentum to grow a service-based business that supports your life. Hosted by Leanne Meiser, MBA, CPA, and business coach; this podcast helps solopreneur moms simplify, scale, and lead like the CEO they’re meant to be.
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Entrepreneurship
Business
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All content for The CEO Shift with Leanne Meiser is the property of Leanne Meiser and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The CEO Shift is your weekly dose of strategy, mindset, and momentum to grow a service-based business that supports your life. Hosted by Leanne Meiser, MBA, CPA, and business coach; this podcast helps solopreneur moms simplify, scale, and lead like the CEO they’re meant to be.
Show more...
Entrepreneurship
Business
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102. Writing Content When You Don’t Feel Like Marketing: The Belief-First Writing Process
The CEO Shift with Leanne Meiser
20 minutes 46 seconds
1 month ago
102. Writing Content When You Don’t Feel Like Marketing: The Belief-First Writing Process

Ever sit down for your “marketing hour” and… nothing comes out?
You open your notes, stare at the screen, check your stats, and suddenly cleaning the kitchen feels easier than writing a post.

If that’s you, this episode is your reset.

In today’s conversation, I’m walking you through my exact process for writing powerful marketing content even when you’re not in the mood ... the same one I use to create podcast episodes, emails, and posts that actually connect and convert.

You’ll learn:

  • Why “marketing time” feels so uncomfortable (and how to get your brain back on board)

  • The simple 4-step writing routine that eliminates mental drama and builds belief before you create

  • How to coach yourself through doubt using the belief triad - belief in yourself, your offer, and your buyer

  • Why your energy, not your calendar, determines the tone of your content

  • How I use my own Marketing Curriculum and tools like ChatGPT to deepen ideas and make content creation easier and faster

By the end, you’ll have a repeatable system to get your message out , even on the days you’d rather do laundry.

DM me on Instagram (@leannemeiser) with “MARKETING HOUR” if this episode hit home and you’re ready to make your marketing time productive again.

The CEO Shift with Leanne Meiser
The CEO Shift is your weekly dose of strategy, mindset, and momentum to grow a service-based business that supports your life. Hosted by Leanne Meiser, MBA, CPA, and business coach; this podcast helps solopreneur moms simplify, scale, and lead like the CEO they’re meant to be.