The Consistency Corner: Lightening the Mental Load of Marketing
Ruthie Sterrett | Marketing Strategist
246 episodes
20 hours ago
Need to make decisions on your 2026 marketing strategy? Join the next Marketing Strategy Lab. Marketing doesn’t usually feel heavy because you’re bad at it — it feels heavy because you’re carrying too many unresolved decisions at once. In this solo episode, Ruthie breaks down the first marketing decision that creates clarity everywhere else: choosing a clear priority offer. Before you think about platforms, content calendars, or how often you “should” be posting, this decision determine...
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Need to make decisions on your 2026 marketing strategy? Join the next Marketing Strategy Lab. Marketing doesn’t usually feel heavy because you’re bad at it — it feels heavy because you’re carrying too many unresolved decisions at once. In this solo episode, Ruthie breaks down the first marketing decision that creates clarity everywhere else: choosing a clear priority offer. Before you think about platforms, content calendars, or how often you “should” be posting, this decision determine...
Content Strategy Session: Social Media for Bookkeepers
The Consistency Corner: Lightening the Mental Load of Marketing
39 minutes
2 months ago
Content Strategy Session: Social Media for Bookkeepers
Ever feel like you’re supposed to “be everywhere” on social media to grow your business — but you’re just trying to keep up with client work and life? In this inspiring conversation, bookkeeper and QuickBooks expert Erika Millard, host of the Get Comfy with Numbers podcast, joins Ruthie to share how she’s learned to build trust online and market her service-based business with authenticity. Together, they unpack: How Erika shifted from full-service bookkeeping to empowering women to understan...
The Consistency Corner: Lightening the Mental Load of Marketing
Need to make decisions on your 2026 marketing strategy? Join the next Marketing Strategy Lab. Marketing doesn’t usually feel heavy because you’re bad at it — it feels heavy because you’re carrying too many unresolved decisions at once. In this solo episode, Ruthie breaks down the first marketing decision that creates clarity everywhere else: choosing a clear priority offer. Before you think about platforms, content calendars, or how often you “should” be posting, this decision determine...
