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The Copywriting Podcast
Matthew Volkwyn
64 episodes
6 days ago
The Copywriting Podcast hosted by Matthew Volkwyn. This show dives deep into what’s happening in the copywriting world today. Expect weekly in-depth interviews with professional copywriters from across the world. Whether you’re a freelance copywriter looking for high-paying clients, an offer owner trying to scale, or just obsessed with great copy, you’ll never see copy the same way again. And you'll get easy to follow, no bs, actionable steps to make more money and close more business.
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Marketing
Business
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All content for The Copywriting Podcast is the property of Matthew Volkwyn and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Copywriting Podcast hosted by Matthew Volkwyn. This show dives deep into what’s happening in the copywriting world today. Expect weekly in-depth interviews with professional copywriters from across the world. Whether you’re a freelance copywriter looking for high-paying clients, an offer owner trying to scale, or just obsessed with great copy, you’ll never see copy the same way again. And you'll get easy to follow, no bs, actionable steps to make more money and close more business.
Show more...
Marketing
Business
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How To Write Entertaining Copy | 90 Minute Masterclass With Daniel Throssell
The Copywriting Podcast
1 hour 36 minutes 52 seconds
1 month ago
How To Write Entertaining Copy | 90 Minute Masterclass With Daniel Throssell

Level up your copy skills now:https://www.skool.com/copysystems


In this episode we dive deep into the philosophy, creativity, and unconventional psychology behind Daniel’s writing. From why his emails feel “alive”… to how he creates characters, tension, and story worlds that keep readers addicted.


One of my favorite parts of this interview is what Daniel revealed about the real source of originality and why most writers never tap into it.


👉 If you want to write emails people can’t stop reading, watch this one end-to-end.


00:00 – Intro03:10 – Fiction, Characters & Worldbuilding07:45 – Email as Entertainment12:20 – Psychology, Curiosity & Story Loops17:00 – Why Most Writers Sound the Same22:15 – Originality & Creative Identity28:40 – Writing Fast vs Writing Well34:20 – Handling Criticism & Polarity40:10 – The “Daniel Throssell Effect”46:30 – Storytelling as Differentiation52:00 – Creativity & AI58:45 – Final Thoughts


------------------------------


And when you're ready to take your business to the next level


Join my private email newsletter: https://list.copywriting.org


Apply for the world's #1 copywriting mastermind here (successful copywriters only):https://www.CopyDojo.com

The Copywriting Podcast
The Copywriting Podcast hosted by Matthew Volkwyn. This show dives deep into what’s happening in the copywriting world today. Expect weekly in-depth interviews with professional copywriters from across the world. Whether you’re a freelance copywriter looking for high-paying clients, an offer owner trying to scale, or just obsessed with great copy, you’ll never see copy the same way again. And you'll get easy to follow, no bs, actionable steps to make more money and close more business.