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The Copywriting Podcast
Matthew Volkwyn
64 episodes
1 week ago
The Copywriting Podcast hosted by Matthew Volkwyn. This show dives deep into what’s happening in the copywriting world today. Expect weekly in-depth interviews with professional copywriters from across the world. Whether you’re a freelance copywriter looking for high-paying clients, an offer owner trying to scale, or just obsessed with great copy, you’ll never see copy the same way again. And you'll get easy to follow, no bs, actionable steps to make more money and close more business.
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Marketing
Business
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All content for The Copywriting Podcast is the property of Matthew Volkwyn and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Copywriting Podcast hosted by Matthew Volkwyn. This show dives deep into what’s happening in the copywriting world today. Expect weekly in-depth interviews with professional copywriters from across the world. Whether you’re a freelance copywriter looking for high-paying clients, an offer owner trying to scale, or just obsessed with great copy, you’ll never see copy the same way again. And you'll get easy to follow, no bs, actionable steps to make more money and close more business.
Show more...
Marketing
Business
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The Future of Copywriting in The Age of AI | with $100M Copywriter Andrew Gould
The Copywriting Podcast
1 hour 16 minutes 6 seconds
7 months ago
The Future of Copywriting in The Age of AI | with $100M Copywriter Andrew Gould

Join my private email newsletter:

https://list.copywriting.org


I sit down today with legendary copywriter Andrew Gould, a 16-year veteran who has generated over $100 million in client results and built a massive following on X. In this interview we dive deep into what the future of copywriting will be like, and how you can be a massive part of it and earn what you deserve.


You'll learn:


✅ Andrew's unconventional journey into copywriting and how he landed his first clients without cold outreach.


✅ Why relying on referrals and organic networking is the best way to scale a service business like copywriting.


✅ How Andrew built a 37,000+ follower presence on X by focusing on value and engaging authentically, not vanity metrics.


✅ The critical difference between vanity metrics and "second order analytics" for long-term brand integrity and profit.


✅ Why understanding your audience's deepest motivations is more important than surface-level demographics for emotional selling.


✅ The "Demographic Timeline" secret to writing highly resonant copy that speaks directly to your ideal prospect's world.


✅ Why true mastery of copywriting requires deep product and market research, not just prompt engineering with AI.


✅ The massive opportunity for skilled copywriters to deliver explosive results for businesses by focusing on core principles and high-leverage work.


Andrew also shares his perspective on the current state of the industry, the rise of "get rich quick" schemes, and where top copywriters should focus their energy in 2025 and beyond.


---------------------


When you're ready for the next level...


Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about


Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.EmailDojo.com

The Copywriting Podcast
The Copywriting Podcast hosted by Matthew Volkwyn. This show dives deep into what’s happening in the copywriting world today. Expect weekly in-depth interviews with professional copywriters from across the world. Whether you’re a freelance copywriter looking for high-paying clients, an offer owner trying to scale, or just obsessed with great copy, you’ll never see copy the same way again. And you'll get easy to follow, no bs, actionable steps to make more money and close more business.