In Episode 2, Naomi and Lauren unpack how ‘safe’ branding can hold B2B service businesses back. From vague messaging to forgettable visuals, they explore the real cost of blending in and what it takes to confidently stand out.

Whether you're building a brand or refining your voice, this episode is your push to stop playing small and start leading with impact.

The Beginning of What’s Next:

In our first episode, we’re going back to where it all started, the honest, messy, purpose-driven beginning of Crest Marketing. Naomi and Lauren talk about what led them to choose a different path, to serve other businesses and build something that gives them clarity, strategy, and results.

If you’ve ever felt like marketing is full of fluff and guesswork, this episode is for you.