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The Daily Groomer
Alex Martin and Shannon Wynings Roberts
190 episodes
1 week ago
Tales, tails, and tangles from professional groomers across the world
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Pets & Animals
Kids & Family
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All content for The Daily Groomer is the property of Alex Martin and Shannon Wynings Roberts and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Tales, tails, and tangles from professional groomers across the world
Show more...
Pets & Animals
Kids & Family
Episodes (20/190)
The Daily Groomer
2.9 Million Views On Social Media: A Marketing Masterclass With Dallas’s Best Dog Grooming Salon

Summary

In our latest episode of The Daily Groomer, chat with Brandon Pedro—a young entrepreneur balancing college, semi-pro soccer, and helping run his family’s successful dog grooming business, PCoCo’s, in Coppell, Texas. We get into how Brandon built their standout social media presence, the strategy behind viral content, and his top tips for groomers looking to document their journey, connect with their community, and stay consistent online. He also shares how family and culture inspire the heart of the business. Whether you're new to social or ready to level up, Brandon’s advice is practical, honest, and easy to apply.


Timestamps

10:56 Optimizing Social Media Content Platforms

14:29 Using Trending Audio for Training

18:04 Finding Your Social Media Niche

23:31 Branding and Client Engagement

30:49 Effective Content Trends Discussion


Stay connected with our guest speakers! Follow them on their social media @pcocodoggrooming . For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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2 weeks ago
41 minutes 51 seconds

The Daily Groomer
Multi-Service Strategy with Wishbone Pet Care Founder Tammi Bui

Summary

In our latest episode of The Daily Groomer, I sit down with Tammi Bui, the owner of Wishbone Pet Care in Houston, to talk about how she built a full-service pet care business from the ground up—without any grooming experience to start. We get into what it’s really like to offer grooming, boarding, daycare, training, and wellness all in one place, and how she’s structured her team to keep things running smoothly. Tammi shares honest insights about growing beyond grooming and what it takes to add new services in a sustainable way. If you're thinking about expanding your offerings or adding wellness to boost both your revenue and reputation, you’ll definitely want to hear her practical tips and real-world experience.


Timestamps

08:06 Service Synergy in Pet Industry

15:13 Pet Wellness Transformation Advocacy

22:14 Managing Pet Care Team Dynamics

29:22 Starting Multi-Service Business Tips

31:22 Boarding and Daycare Profitability


Stay connected with our guest speakers! Follow them on their social media Wishbone Pet Care. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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4 weeks ago
34 minutes 25 seconds

The Daily Groomer
Meet the New CEO of Zoomin Groomin - Josh Fitzgerald

Summary

In our latest episode of The Daily Groomer, I had a great conversation with Josh Fitzgerald, the new CEO of Zoom and Grooming, about his journey from franchise owner to leading a national mobile grooming brand. We talk about what it really takes to grow a successful grooming business, the value of authentic customer service, and some of the challenges new franchisees face. Josh also shares his vision for the future of the company. For groomers, business owners, or anyone who loves stories, this episode is worth it.


Timestamps

04:47 Mobile Ventures and Franchise Growth

10:56 Problem Solving in Business Ownership

18:11 Expectations for New Business Owners

29:19 The Power of Owner-Customer Connection

34:29 Challenges of Rapid Growth


Stay connected with our guest speakers! Follow them on their social media Josh Fitzgerald. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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1 month ago
39 minutes 16 seconds

The Daily Groomer
Inside Pampered Paws: Growing a Strong Team and Stronger Culture

Summary

In our latest episode of The Daily Groomer, I’m chatting with Rebecka Star, owner of Pampered Paws Grooming in Palmer Lake, Colorado. She shares her story of growing from mobile grooming into a successful brick-and-mortar shop, and all the lessons that came with it. We talk about building a strong team, encouraging ongoing education, and handling the tough stuff like pricing and staff management. Rebecka keeps it real—whether it's setting boundaries to avoid burnout or having honest conversations about raises with her team and clients. If you’re in the grooming world, there’s a lot here you’ll relate to


Timestamps

05:50 Entrepreneur Buys Grooming Business


10:11 Small Town Dog Grooming Advantage


16:15 Evaluating Dog Groomer Candidates


21:12 Salon Profitability Adjustments


26:49 Gradual Price Increases in Pet Grooming


Stay connected with our guest speakers! Follow them on their social media @pampered_pawsgrooming. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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1 month ago
32 minutes 44 seconds

The Daily Groomer
After Hours: Jonathan David

After Hours Episode #84: In our latest episode of After Hours, I had an awesome sit-down with Jonathan David to chat about everything grooming. We talked about our recent trip to Hershey, the rumors flying around the industry, and what really happens behind the scenes with competition judging. There was some trade show drama, lots of laughs, and even a few wild stories from Australia and TikTok. Jonathan also shared the sweet story behind surprising his husband with a golden retriever. Super real, unfiltered, and honestly one of my favorite convos yet.

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2 months ago
54 minutes 46 seconds

The Daily Groomer
The Business of Creative Grooming with The Colorful K9

Summary

In our latest episode of The Daily Groomer, I’m chatting with Heidi McRannells, the founder of The Colorful K9 in Sioux Falls. We get into the world of creative grooming and what it really takes to build a successful salon from the ground up. Heidi opens up about everything from pay structure and employee handbooks to finding your niche and standing out in a crowded market. She’s super honest about the challenges too—like pricing, hiring, and keeping clients happy. No matter where you’re at in your grooming journey, there’s something in here you’ll definitely take away.


Timestamps

09:24 Creating a Clear Employee Handbook

14:47 Photographer Boosts Dog Photo Business

19:45 Dog Grooming and Coloring Pricing

25:02 Business Expansion and Staffing Plans

27:00 Achieving Full Bookings in Year One

34:55 Business Owner Financial Preparedness


Stay connected with our guest speakers! Follow them on their social media The Colorful K9. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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2 months ago
34 minutes 41 seconds

The Daily Groomer
The Art of Listening to Animals (And Their Owners) with Aaron Voyden

Summary

In our latest episode of The Daily Groomer, I sat down with Aaron Voyden, the founder of Cobblestone Creek, to hear how he went from working as a vet tech to becoming an award-winning groomer with a focus on special-needs and often overlooked animals. We talked about what it’s really like working with pets that are anxious, aggressive, or aging, and how understanding animal behavior plays a huge role in grooming. Aaron also shared how he trains his team to tune into each animal’s unique needs. Groomer or not, you'll find something worth hearing in Aaron's approach.


Timestamps

09:41 Grooming Business Growth Journey


14:55 Animal Behavior and Grooming Solutions


18:13 Training New Groomers from Scratch


24:34 Effective Dog Restraint Techniques


34:43 Compassionate Pet Care Approach


Stay connected with our guest speakers! Follow them on their social media Cobblestone Creek Pet Services. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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2 months ago
44 minutes 30 seconds

The Daily Groomer
After Hours: September 2

After Hours Episode #83: In our latest episode of After Hours, it’s just me, Shannon, getting into the difference between perception and perspective, and how both play a big role in how we see ourselves, not just as groomers, but as people. I’m sharing a bit of my own journey with self-image and confidence, along with the mindset shifts and steps that have helped me grow. If you’ve ever struggled with self-doubt or you're just curious about how to show up as your best self, I’ve got some honest thoughts and practical tips that might just hit home—both in the salon and beyond.

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2 months ago
31 minutes 21 seconds

The Daily Groomer
2,000 Customers at 29 Years Old - A Conversation with Rebacah Murchie, Founder of Dockside Doggies

Summary

In our latest episode of The Daily Groomer, I’m chatting with Rebacah Murchie, owner of Dockside Doggies in Tarpon Springs, Florida. We talk about how she went from grooming dogs as a teenager to running her own successful salon, her thoughtful approach to working with anxious pets, and how she’s built a business focused on natural, compassionate care. Rebacah also shares practical tips for anyone thinking about opening a grooming shop. Whether you’re in the pet world or just love a good small business story, there’s a lot to take away from this one.


Timestamps

12:08 Seeking Support and Reassurance


15:33 Old-School Dog Grooming Secrets


19:02 Dog Care: Persistent Natural Remedies


23:20 Wellness Service Upcharges Explained


30:03 Mentorship Empowers Refugee's Dream


Stay connected with our guest speakers! Follow them on their social media Dockside Doggies Pet Grooming. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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2 months ago
37 minutes 4 seconds

The Daily Groomer
After Hours: Trisha Bowen

After Hours Episode #82: In our latest episode of After Hours, I sat down with Trisha Bowen to talk about the real side of grooming life. She shared how she kind of stumbled into the industry, went from not being a dog person at all to eventually teaching others, and of course—we got into some of the wildest client stories (yes, there’s one involving a smoothie to the face). We also talked about being left-handed in a right-handed world, why a good support system matters, and how we each define success in this line of work. It’s an honest, unfiltered convo between two Geminis just talking shop and what keeps us going in the grooming world.

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2 months ago
47 minutes 21 seconds

The Daily Groomer
It’s All About Your Process - A Conversation with new Woof Gang Franchisee Anurag Gandhi

Summary

In our latest episode of The Daily Groomer, I’m joined by Anurag Gandhi, who made a big shift—from a decade in the corporate world at companies like Apple and Nike to starting his own pet care business, Wolfgang Bakery and Grooming, right here in Seattle. We talk about what it really took to make that leap, from starting a franchise and hiring a team, to the day-to-day of running a grooming shop and building lasting relationships with clients. If you’re thinking about opening your own business or just curious about what it’s like behind the scenes, this one’s worth a listen.


Timestamps

06:08 Exploring Business Opportunities and Franchises


11:06 Franchise Agreements: 10-Year Commitment


14:54 Overcoming Challenges in Dog Salon


20:40 Pet Spa Notification and Care System


29:03 Grooming and Retail Business Strategy


Stay connected with our guest speakers! Follow them on their social media Anurag Gandhi. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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3 months ago
36 minutes 42 seconds

The Daily Groomer
After Hours: August 15

After Hours Episode #81: In our latest episode of After Hours, I’m getting real about something we all need but rarely make time for—protecting your energy. I talk about what it really means to grow, set boundaries (yes, even at work), and take care of yourself without guilt. I open up about some of my own challenges with burnout and learning to hold myself accountable. Plus, I’ve got a simple challenge for you: just 10 minutes a day for you. I’ll even walk you through a quick five-minute grounding meditation you can use to start or wind down your day. No fluff—just real talk, personal stories, and practical tools to help you show up as your best, most grounded self for your clients, the pets you care for, and most importantly, yourself.

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3 months ago
31 minutes 41 seconds

The Daily Groomer
How to Raise Your Perception of Value with Crystal Gonzalez, Founder of Pooch à la Mode

Summary

In our latest episode of The Daily Groomer, I’m joined by Crystal Gonzalez, the owner of Pooch à la Mode in Chicago. Crystal talks about how she bought and completely transformed a grooming salon—not just once, but twice. We get into the importance of perceived value, how she’s rethought staffing by creating specialized roles, and why branding has been key to building a high-end, profitable business. If you're looking for fresh ideas to level up your salon and stand out in the industry, this episode is full of practical insights.


Timestamps

09:47 Salon Acquisition Strategy Tips


14:54 Grooming Industry Pricing Insights


19:15 Fair Groomer Compensation Debate


28:16 Organic Salon Hiring Experience


36:22 Attracting Ideal Clients


Stay connected with our guest speakers! Follow them on their social media @poochalamode. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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3 months ago
42 minutes 14 seconds

The Daily Groomer
After Hours: Sue Zecco

After Hours Episode #80: In our latest episode of After Hours, I catch up with the amazing Sue Zecco to talk about her long and inspiring journey in the grooming world. We get into how the industry has changed over the years, how she's dealt with challenges like surgery and burnout, and why taking care of yourself matters more than ever. Sue also opens up about navigating social media as a seasoned pro, managing tough clients, and the importance of staying connected with the grooming community. She shares some honest insights on growth, mentorship, and what really keeps the heart of this industry beating. It’s a fun, real, and motivating conversation—definitely one to tune into!

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3 months ago
1 hour 32 minutes 23 seconds

The Daily Groomer
After Hours: Laura Jayne Sabbah

After Hours Episode #79: In our latest episode of After Hours, I’m hanging out with the one and only Laura Jane! We get real about everything from taking care of ourselves (inside and out) to the messy, hilarious truth of aging, mental health, and why groomers need to put themselves first for once. We chat about meditation, goofy self-care routines, Gen Z skincare, and making time for YOU—even if it’s just ten minutes. If you want to laugh, relate, and pick up some feel-good vibes, this is the episode for you!

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3 months ago
1 hour 3 minutes 19 seconds

The Daily Groomer
Instagram, AI, and A Lot of Dogs: The Chubbs Mobile Guide to Winning Clients

Summary

In our latest episode of The Daily Groomer, I sit down with my good friend Nick Diamond—aka Nikki Dimes—founder of Chubbs Mobile Grooming in Paradise Valley, Arizona. We dive into his unique path from baseball and the corporate world to launching a successful mobile grooming business inspired by his late dog, Chubbs. Nick opens up about his hands-on business philosophy, creative marketing strategies, and how he built a loyal client base from the ground up. He also shares candid stories, lessons from early missteps, and why he believes grooming is one industry that’s here to stay—no matter how smart AI gets.


Timestamps

08:12 Career Shift After Business Degrees

16:43 First Dog Grooming Experience

24:42 Business Managed by Text Messaging

26:13 Client Acquisition via Social Media

37:40 Starting a Mobile Dog Grooming Business

41:36 Word-of-Mouth Business Philosophy


Stay connected with our guest speakers! Visit their website Chubbs Mobile Dog Grooming. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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3 months ago
49 minutes 4 seconds

The Daily Groomer
After Hours: July 25

After Hours Episode #78: In our latest episode of After Hours — it’s a mailbag edition! I’m answering your questions on everything from handling anxiety in the salon to helping clients stick to a four-week grooming schedule, and ways to boost your income as a mobile groomer. I’ll share honest insights on self-care, setting boundaries, and positioning yourself as a luxury service provider. Plus, I’ll highlight some upcoming grooming shows and remind you to keep your essentials well-stocked. Let’s get into it!

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3 months ago
16 minutes 37 seconds

The Daily Groomer
Behind the Buzz of Staten Island’s Favorite Grooming Spot - Meet BYOP Grooming Salon

Summary

In our latest episode of The Daily Groomer, I had the chance to chat with Samantha Hoffmann, the powerhouse behind BYOP in Staten Island. From a childhood love of animals to studying behavior and building a thriving grooming salon, her journey is anything but ordinary. We get into how she made the leap from pet store owner to full-time groomer, what it’s really like managing a team of 12, and how she’s adapted through big changes—like COVID, restructuring pay, and shaping a strong, supportive team culture. If you're growing your grooming business or just love hearing real talk from people in the industry, this one's packed with insight.


Timestamps

05:20 Integrating Energy in Pet Grooming

12:48 Dog Grooming: Insights and Observations

20:45 Transitioning from Business Operations

25:41 Commission Structure Awareness for Groomers

34:35 Email Automation: Efficient Client Interaction


Stay connected with our guest speakers! Follow them on their social media BYOP Grooming. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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3 months ago
37 minutes 19 seconds

The Daily Groomer
After Hours: Jessica Clark

After Hours Episode #77: In our latest episode of After Hours, I’m hanging out with my good friend Jessica Clark for a real, unfiltered conversation. We talk about the Barkleigh Awards—nominations, the whole self-promo thing, and giving props to people who deserve it. We also share some trade show stories, get into the messiness of industry drama, and open up about dealing with self-doubt and setting boundaries. Plus, a few laughs about mullets, Cheeto hands, and why Golden Girls is the ultimate trade show wind-down!

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4 months ago
1 hour 23 minutes 34 seconds

The Daily Groomer
Turning Tough Dogs Into Happy Clients with Shannon’s Pretty Paws

Summary

In our latest episode of The Daily Groomer, I chat with Shannon Cox, owner of Shannon’s Pretty Paws and a 2024 Top Grooming Business winner. Shannon’s known for her work with anxious and “difficult” dogs, and we get into how she builds trust with them, supports her clients through the process, and comes up with creative solutions for tough grooming situations. She also shares her approach to setting boundaries, maintaining strong client relationships, and running a salon where dogs feel genuinely safe. If you’re a groomer who works with challenging cases—or just looking for down-to-earth advice—you’ll find a lot of value in this conversation.


Timestamps

06:43 Dog Grooming: Handling Noisy Reactions


10:31 Common Anxieties in Dogs


16:35 Handling Client Disappointment


19:57 Dog Grooming Hacks at Home


30:21 Budget-Friendly Canadian Calendar Tool


Stay connected with our guest speakers! Follow them on their social media Shannon’s Pretty Paws Pet Grooming. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠!

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4 months ago
34 minutes 28 seconds

The Daily Groomer
Tales, tails, and tangles from professional groomers across the world