if you're using the holiday break to plan for a strong Q1, this conversation will reshape how you think about pipeline. [this is an Encore Episode originally aired December 3, 2025] Nick Petroski, founder of Promethean Research and the industry's go-to source for agency market data, spent years studying what actually drives growth for digital agencies. Not best practices or guru advice, but real numbers from real shops. What he found challenges conventional wisdom. The agencies getting th...
All content for The Digital Agency Growth Podcast is the property of Sales Schema and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
if you're using the holiday break to plan for a strong Q1, this conversation will reshape how you think about pipeline. [this is an Encore Episode originally aired December 3, 2025] Nick Petroski, founder of Promethean Research and the industry's go-to source for agency market data, spent years studying what actually drives growth for digital agencies. Not best practices or guru advice, but real numbers from real shops. What he found challenges conventional wisdom. The agencies getting th...
Trust Over Tactics: The Agency Growth Lever You’re Overlooking (Dan on The Small But Mighty Agency Podcast with Audrey Kwan)
The Digital Agency Growth Podcast
36 minutes
3 months ago
Trust Over Tactics: The Agency Growth Lever You’re Overlooking (Dan on The Small But Mighty Agency Podcast with Audrey Kwan)
In this episode, I talk with @Audrey Kwan in the Small But Mighty Agency, to tackle one of the most misunderstood growth levers in agency land: referrals. Together, they unpack how trust is the new currency in a cold-lead-saturated market—and how smart agencies are building systems around referrals, not just hoping they happen. ⏱️ Timestamps 0:00 – Why cold outreach is failing and trust is everything 2:10 – The rise of trust-based selling in the agency world 5:40 – Why personalization alone i...
The Digital Agency Growth Podcast
if you're using the holiday break to plan for a strong Q1, this conversation will reshape how you think about pipeline. [this is an Encore Episode originally aired December 3, 2025] Nick Petroski, founder of Promethean Research and the industry's go-to source for agency market data, spent years studying what actually drives growth for digital agencies. Not best practices or guru advice, but real numbers from real shops. What he found challenges conventional wisdom. The agencies getting th...
