Description: In this episode, we explore how Tetra Pak transformed from a global packaging giant into a service-led innovator. What triggered this shift? How did they move from selling cartons to delivering performance? We unpack the company’s journey through digital transformation, outcome-based contracts, and predictive services—highlighting both the challenges and the strategic breakthroughs. A must-listen for anyone interested in the future of industrial services and servitization. Keywor...
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Description: In this episode, we explore how Tetra Pak transformed from a global packaging giant into a service-led innovator. What triggered this shift? How did they move from selling cartons to delivering performance? We unpack the company’s journey through digital transformation, outcome-based contracts, and predictive services—highlighting both the challenges and the strategic breakthroughs. A must-listen for anyone interested in the future of industrial services and servitization. Keywor...
Description: In this episode of The Digital Servitization Exchange, we dive into how manufacturers are reshaping their service offerings to support eco-friendly product innovations — with a special focus on the transition from combustion to electric vehicles. Drawing on recent research by Heiko Gebauer and colleagues, we explore how companies adjust financial services, fleet management, connectivity, and maintenance strategies to align with sustainable technologies and shifting market expecta...
The Digital Servitization Exchange Podcast
Description: In this episode, we explore how Tetra Pak transformed from a global packaging giant into a service-led innovator. What triggered this shift? How did they move from selling cartons to delivering performance? We unpack the company’s journey through digital transformation, outcome-based contracts, and predictive services—highlighting both the challenges and the strategic breakthroughs. A must-listen for anyone interested in the future of industrial services and servitization. Keywor...
