Description Why do some hardware subscription models scale successfully—while others stall or disappear? In this episode, we unpack the article and explore what it really takes to build and grow subscriptions around physical products. Drawing on cross-industry case studies from appliances, fitness, electronics, and mobility, we discuss why hardware subscriptions follow very different growth logics than digital ones. The conversation introduces three distinct paths to growth—service-centric, e...
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Description Why do some hardware subscription models scale successfully—while others stall or disappear? In this episode, we unpack the article and explore what it really takes to build and grow subscriptions around physical products. Drawing on cross-industry case studies from appliances, fitness, electronics, and mobility, we discuss why hardware subscriptions follow very different growth logics than digital ones. The conversation introduces three distinct paths to growth—service-centric, e...
#02 Digital Servitization - Convergence of servitization and digitalization
The Digital Servitization Exchange Podcast
15 minutes
1 month ago
#02 Digital Servitization - Convergence of servitization and digitalization
Description This episode provides a comprehensive overview of digital servitization, which describes the convergence of servitization (the shift from product-centric to service-centric business models) and digitalization (the adoption of digital technologies). We explore how product companies utilize digital technologies, such as the Internet of Things (IoT), to expand their service offerings and achieve revenue growth. One source introduces a special issue, illustrating company growth paths—...
The Digital Servitization Exchange Podcast
Description Why do some hardware subscription models scale successfully—while others stall or disappear? In this episode, we unpack the article and explore what it really takes to build and grow subscriptions around physical products. Drawing on cross-industry case studies from appliances, fitness, electronics, and mobility, we discuss why hardware subscriptions follow very different growth logics than digital ones. The conversation introduces three distinct paths to growth—service-centric, e...
