Standing out in supplements takes more than good ingredients—it takes trust, data, and execution. In this episode of The E-Comm Show, Andrew Maff talks with Dan Head, E-commerce Manager at Smart for Life, about scaling clean-label supplements on Amazon. Learn how Smart for Life grew to $600K+ per month by combining product integrity, AI-powered creative testing, smart Amazon advertising, and subscription-driven retention. What You’ll Learn: How clean-label positioning drives trust and convers...
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Standing out in supplements takes more than good ingredients—it takes trust, data, and execution. In this episode of The E-Comm Show, Andrew Maff talks with Dan Head, E-commerce Manager at Smart for Life, about scaling clean-label supplements on Amazon. Learn how Smart for Life grew to $600K+ per month by combining product integrity, AI-powered creative testing, smart Amazon advertising, and subscription-driven retention. What You’ll Learn: How clean-label positioning drives trust and convers...
How Organic Muscle Won the Supplement Space with Trust, Reviews & Retail Growth | EP. #210
The E-Comm Show
22 minutes
1 month ago
How Organic Muscle Won the Supplement Space with Trust, Reviews & Retail Growth | EP. #210
Organic Muscle is proving that clean supplements can compete and win. In this 210th episode of The E-Comm Show, Andrew Maff interviews James Benefico, Founder & CEO of Organic Muscle, to break down how his USDA-Organic supplement brand scaled into 700+ Vitamin Shoppe stores, built thousands of Amazon reviews, and grew DTC subscriptions without deep discounting. Learn the strategies behind Amazon's growth, retail expansion, influencer advocacy, email retention, and smarter product launches...
The E-Comm Show
Standing out in supplements takes more than good ingredients—it takes trust, data, and execution. In this episode of The E-Comm Show, Andrew Maff talks with Dan Head, E-commerce Manager at Smart for Life, about scaling clean-label supplements on Amazon. Learn how Smart for Life grew to $600K+ per month by combining product integrity, AI-powered creative testing, smart Amazon advertising, and subscription-driven retention. What You’ll Learn: How clean-label positioning drives trust and convers...
