Home
Categories
EXPLORE
History
Business
Music
Society & Culture
Science
Education
True Crime
About Us
Contact Us
Copyright
© 2024 PodJoint
00:00 / 00:00
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/f0/7c/b7/f07cb727-1f38-2c28-c4e6-19d125e46139/mza_12756435376595766641.jpg/600x600bb.jpg
The Flower Files: The Wildly Native Podcast
Liza Goetz
89 episodes
4 days ago
Want a wreath that looks designer without the designer price tag? We walk through a simple, durable method for crafting lush holiday wreaths using farm-grown, foraged, and locally sourced materials—plus the pro tricks that keep everything secure, balanced, and beautiful all season. We start with the foundation that matters: choosing the right ring size for your door, why double or triple rail bases prevent spin, and how to pick paddle wire gauges that match your project. Then we get into the...
Show more...
Home & Garden
Education,
Business,
Entrepreneurship,
How To,
Leisure
RSS
All content for The Flower Files: The Wildly Native Podcast is the property of Liza Goetz and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Want a wreath that looks designer without the designer price tag? We walk through a simple, durable method for crafting lush holiday wreaths using farm-grown, foraged, and locally sourced materials—plus the pro tricks that keep everything secure, balanced, and beautiful all season. We start with the foundation that matters: choosing the right ring size for your door, why double or triple rail bases prevent spin, and how to pick paddle wire gauges that match your project. Then we get into the...
Show more...
Home & Garden
Education,
Business,
Entrepreneurship,
How To,
Leisure
Episodes (20/89)
The Flower Files: The Wildly Native Podcast
From Farm To Front Door: Building Lush, Natural Holiday Wreaths
Want a wreath that looks designer without the designer price tag? We walk through a simple, durable method for crafting lush holiday wreaths using farm-grown, foraged, and locally sourced materials—plus the pro tricks that keep everything secure, balanced, and beautiful all season. We start with the foundation that matters: choosing the right ring size for your door, why double or triple rail bases prevent spin, and how to pick paddle wire gauges that match your project. Then we get into the...
Show more...
4 days ago
37 minutes

The Flower Files: The Wildly Native Podcast
More Petals, Less Panic: How To Grow Without Melting Down
Stop guessing and start testing. We sat down with operator and entrepreneur Ashish Gupta to unpack how creative founders and flower farmers can scale without losing the craft—or their minds. From mapping your weekly work to isolating true needle-movers, you’ll hear a clear framework to align your role with your energy and hire for the right gaps, even when you can only afford a part-time seat. Together we walk through practical demand validation so you don’t ramp production into a void. You’...
Show more...
1 week ago
36 minutes

The Flower Files: The Wildly Native Podcast
Print Isn’t Dead—It’s Your Wedding Superpower
Planning a wedding shouldn’t feel like wrestling a never-ending feed. We sat down with Wed Society Delaware to unpack how a curated, human-first platform helps couples cut through the noise, discover trusted local vendors, and fall back in love with the process. From the farmer’s field to the florist’s bench to a photographer’s lens, this conversation celebrates the people who make celebrations sing—and the community that holds them up. We dig into the real pain points couples face: sixteen ...
Show more...
2 weeks ago
35 minutes

The Flower Files: The Wildly Native Podcast
Elderberries, Bees, And Better Syrup
Sick of watered-down wellness and candy masquerading as care? We sit down with elderberry farmer Russell Carter to unpack the farm-to-bottle truth behind one of the most hyped immune boosters and why fresh-pressed juice changes everything. Russell’s path runs from a 450-hive beekeeping business to a thriving elderberry farm that harvests at sunrise, de-stems on shaker tables, and presses the berries the same day—then freezes the juice to lock in color, flavor, and antioxidants. He explains t...
Show more...
3 weeks ago
45 minutes

The Flower Files: The Wildly Native Podcast
Funeral Flowers: Meaning, Memories, and Modern Traditions
Grief doesn’t come with a manual, but flowers come close to a language. We open the studio door on how funeral and memorial flowers actually work—what families ask for, what those designs mean, and how small choices can turn a service into a tribute that feels true. From casket sprays and easel arrangements to personalized scenes built with antlers, feathers, boots, or fishing lures, we explore the shift from generic sympathy to storytelling through blooms. We trace the roots of tradition—fr...
Show more...
1 month ago
43 minutes

The Flower Files: The Wildly Native Podcast
Why Eucalyptus Wins: History, Growing Tips, And Design Uses
The scent that changes a room, the greenery that holds a wedding arch, and a plant with a passport—eucalyptus earns its reputation on every front. We go deep on how this Australian native became a global favorite, why designers lean on its silvery tone and elegant drape, and how home growers can raise a steady supply for fresh and dried arrangements. From the Greek roots of its name to the cap that pops as it blooms, we bring the history to life and connect it to practical choices you can mak...
Show more...
1 month ago
22 minutes

The Flower Files: The Wildly Native Podcast
From Farmer's Market to Amazon: Scaling Your Floral Brand
What if your flower business could reach customers nationwide instead of just at your local farmer's market? In this eye-opening conversation, e-commerce expert Neil reveals the untapped potential for flower entrepreneurs in the digital marketplace. Neil shares his journey from corporate tech professional to e-commerce strategist, emphasizing that "you are never ready to start a business" – you simply must begin and commit to moving forward. With refreshing candor, he dismantles common myths...
Show more...
1 month ago
46 minutes

The Flower Files: The Wildly Native Podcast
What if the life you want is hiding in a handful of blooms?
What if your next chapter starts with a handful of seeds and a sunny corner of the yard? We walk through the surprisingly simple path from backyard blooms to a real, family-powered side hustle—no acres, no greenhouse, and no debt spiral required. You’ll hear how quick-win crops like zinnias, sunflowers, cosmos, and marigolds can deliver early confidence and steady sales, why kid-friendly tasks turn gardening into a living classroom, and how small systems—clean buckets, sharp snips, smart weed...
Show more...
1 month ago
20 minutes

The Flower Files: The Wildly Native Podcast
The Breaking Point: When Success Costs Too Much
What happens when your passion project grows beyond what you ever imagined – and starts suffocating you? Lindsay Krick never set out to be a business owner. She just loved indoor cycling and noticed Delaware needed more of it. So she started trucking bikes to parking lots, wineries, and breweries for pop-up classes. Within months, those weekend events had transformed into a brick-and-mortar studio focused on mental wellness through movement. "It was never supposed to be what it became," Lind...
Show more...
2 months ago
37 minutes

The Flower Files: The Wildly Native Podcast
Flowers, Farms, and Female Cycles: Nature's Perfect Rhythms
Your menstrual cycle isn't just a biological function—it's a blueprint for maximizing your productivity, health, and wellbeing. This eye-opening conversation with Alyx, co-founder of The Agenda app, reveals how tracking your cycle can transform every aspect of your life. Alex shares her journey from accidental discovery to full-fledged "periodpreneur," explaining how she noticed her sales performance directly correlated with her menstrual cycle phases. This revelation led to a powerful insig...
Show more...
2 months ago
43 minutes

The Flower Files: The Wildly Native Podcast
When Flowers Become Medicine: A Gardener's Mental Health Journey
Have you ever noticed how your shoulders relax and your breath deepens when you step into a garden? There's something profound happening in that moment—something that goes far beyond pretty flowers and vegetable harvests. In this heartfelt episode, I open up about the unexpected mental health lessons I've discovered while tending to my flower farm. The garden has become my therapist, my meditation space, and my teacher. Those zinnias glowing in the morning light aren't just beautiful—they're...
Show more...
2 months ago
22 minutes

The Flower Files: The Wildly Native Podcast
Beyond the Bouquet: Turning Fresh Flowers into Forever Art
What if the flowers from your wedding day, memorial service, or special celebration could last forever? Andrea Cole, founder of Designs by Andrea, brings this possibility to life through her remarkable flower preservation artistry. In this captivating conversation, Andrea reveals how a Valentine's bouquet and the discovery of her husband's grandmother's pressed flower hobby sparked a passion that evolved into preserving thousands of meaningful floral arrangements. Andrea walks us through the...
Show more...
2 months ago
37 minutes

The Flower Files: The Wildly Native Podcast
Ghosted, Rejected, and Undervalued: Why Potential Clients Walk Away
Ever felt that gut-wrenching disappointment when a potential client ghosts you after what seemed like the perfect consultation? You're not alone. In this refreshingly honest episode, we dive deep into why couples don't book with flower vendors—and why that might actually be the best thing for your business and mental health. From the messy day-to-day realities of running a flower farm to the delicate dance of client expectations, we're pulling back the curtain on what really happens when pot...
Show more...
3 months ago
39 minutes

The Flower Files: The Wildly Native Podcast
The Power of Reviews: Growing Your Business Through Social Proof
Customer reviews aren't just nice-to-have compliments—they're powerful marketing tools that build trust and credibility for your business. In this revealing episode, we dive deep into why reviews matter so much, especially for emotionally-driven businesses like floristry and farming where connection and beauty are everything. Feeling awkward about asking for reviews? You're not alone. We explore why this discomfort exists and how to reframe your thinking: when you've delivered a great experi...
Show more...
3 months ago
28 minutes

The Flower Files: The Wildly Native Podcast
Growing Dreams Under Glass
Ever wonder how those stunning orchids end up in your local grocery store? This eye-opening conversation with Toine Overgaag, president of Westerlay Orchids, reveals the fascinating journey from Dutch immigrant orchid growers to building one of America's largest sustainable greenhouse operations. When South American imports decimated the domestic rose industry, Tuan and his father made a pivotal decision to transition to orchids—plants that couldn't be easily shipped in from abroad. What sta...
Show more...
3 months ago
36 minutes

The Flower Files: The Wildly Native Podcast
Confessions of Accidental Plant Killers
Ever caught yourself apologizing to a withering houseplant? You're not alone. The myth of the "black thumb" has discouraged countless would-be plant parents from bringing green life into their homes. But here's the liberating truth we unpack in this episode: nobody is born with a universal talent (or lack thereof) for growing plants. Through candid conversations and light-hearted plant confessions, we reveal how success with one type of plant doesn't guarantee success with another. Our hosts...
Show more...
3 months ago
43 minutes

The Flower Files: The Wildly Native Podcast
Flower Farmers: It's a Real Job
The muddy, exhausting, and deeply rewarding reality of flower farming doesn't match the idyllic images you see on social media. When you picture flower farmers, you probably imagine whimsical figures floating through fields in flowy dresses, effortlessly gathering perfect blooms. But as Kenley and Lizzie of Wildly Native Flower Farm reveal, the truth involves 5:30 AM starts, battles with intimidating insects called cicada killers, and planning complex crop rotations 18 months in advance. The...
Show more...
4 months ago
32 minutes

The Flower Files: The Wildly Native Podcast
From Paychecks to Petals: Navigating Life as Your Own Boss
Ever wondered what it's really like to run your own business? Behind the Instagram-worthy moments and "follow your passion" platitudes lies a complex reality that entrepreneurs rarely discuss openly. "Being human and owning your own business is feeling everything deeply, but having to put a good face on." This powerful insight from our conversation captures the essence of entrepreneurship – a journey filled with both magical moments and challenging realities that test your resolve daily. Wh...
Show more...
4 months ago
42 minutes

The Flower Files: The Wildly Native Podcast
The Art of Product Launch: From Crickets to Customers
Ever poured your heart into a new product only to hear crickets when you finally announce it? You're not alone. The difference between underwhelming launches and sold-out success isn't just about having a great product—it's about mastering the art of the launch itself. This episode pulls back the curtain on what really makes launches work in the flower business. Forget simply posting "link in bio" and expecting magic to happen. We're talking about the psychology, energy, and strategy behind ...
Show more...
4 months ago
12 minutes

The Flower Files: The Wildly Native Podcast
Beyond Garnish: The Untapped Power of Edible Blooms
Dive into the vibrant intersection where culinary arts meet floral design as we explore the transformative world of edible flowers. No longer relegated to mere garnishes, these botanical wonders are revolutionizing everything from cocktails to cakes, steaks to grazing tables – creating multi-sensory experiences that guests won't forget. The journey begins with dispelling common misconceptions about edible blooms. While pansies, violas, and lavender may be familiar faces in the culinary flora...
Show more...
4 months ago
38 minutes

The Flower Files: The Wildly Native Podcast
Want a wreath that looks designer without the designer price tag? We walk through a simple, durable method for crafting lush holiday wreaths using farm-grown, foraged, and locally sourced materials—plus the pro tricks that keep everything secure, balanced, and beautiful all season. We start with the foundation that matters: choosing the right ring size for your door, why double or triple rail bases prevent spin, and how to pick paddle wire gauges that match your project. Then we get into the...