In this episode of the Glamping Business Roundup, hosts Vicki Jones and John Maddy speak with Derry Green, founder of Secret Garden Glamping. Derry shares his unexpected journey into the glamping industry, starting from a camping trip in his garden during the COVID-19 lockdown. He discusses the importance of storytelling, customer experience, and local marketing strategies. Derry also reflects on his experience on Dragon's Den, emphasizing the need for authenticity and consistency in bu...
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In this episode of the Glamping Business Roundup, hosts Vicki Jones and John Maddy speak with Derry Green, founder of Secret Garden Glamping. Derry shares his unexpected journey into the glamping industry, starting from a camping trip in his garden during the COVID-19 lockdown. He discusses the importance of storytelling, customer experience, and local marketing strategies. Derry also reflects on his experience on Dragon's Den, emphasizing the need for authenticity and consistency in bu...
In this episode of the Glamping Business Roundup, hosts Vicki Jones and John Maddy speak with Derry Green, founder of Secret Garden Glamping. Derry shares his unexpected journey into the glamping industry, starting from a camping trip in his garden during the COVID-19 lockdown. He discusses the importance of storytelling, customer experience, and local marketing strategies. Derry also reflects on his experience on Dragon's Den, emphasizing the need for authenticity and consistency in bu...
In this weeks episode of the Glamping Business Roundup, hosts Vicki Jones and John Maddy take you behind the scenes of a typical day in the life of a glamping operator. From early morning checkouts to late-night campfire chats, they share the highs, lows, and everything in between. Discover how Vicki manages the daily hustle at Tractors and Cream in Somerset, including the challenges of laundry logistics and the joy of baking brownies for guests. John shares his journey back...
Join Vicki Jones and John Maddy once again as they delve into the world of sustainable glamping. Discover the challenges and triumphs of running an eco-friendly business, from sourcing sustainable materials to navigating the complexities of green certifications. With insights into the evolving expectations of eco-conscious travellers, this episode offers a candid look at the balance between sustainability and luxury in the glamping industry. Tune in for practical tips, industry in...
In this episode of The Glamping Business Round Up, we explore one of the most powerful drivers of success in hospitality—creating truly memorable experiences for your guests. It’s no longer enough to offer a beautiful space; today’s travelers are seeking something deeper—moments that inspire, connect, and stay with them long after they leave. Joining us is Kate Morel, a leading voice in experiential design and creative hosting. Kate has helped countless glamping businesses transform their spa...
Welcome back to The Glamping Business Round-Up with Vicki Jones & John Maddy, in association with the Glamping Industries Trade Association (GITA). In this episode, we sit down with Sarah Orchard (Get Fully Booked) to dig into how glamping sites should approach marketing in 2025 and beyond. Sarah is a seasoned strategic marketing consultant, founder of Get Fully Booked, and co-owner of The Hudnalls Hideout luxury treehouse. Her approach is built on helping hosts and glampsite owners...
Welcome to The Glamping Business Round-Up with Vicki Jones and John Maddy, brought to you in association with the Glamping Industries Trade Association (GITA). This is the podcast where we dive into all things glamping—sharing industry insights, real stories, and practical tips to help you run a successful site. Whether you’re just starting out or a seasoned owner, we’re here to give you the ideas and inspiration you need. In this episode, Vicki and John get into the nitty-gritty of upsells a...
Welcome to the very first episode of The Glamping Business Round-Up with Vicki Jones and John Maddy! In this debut, get to know your hosts—both passionate champions of the glamping industry—and hear why they’ve teamed up with the Glamping Industries Trade Association (GITA) to launch this podcast. We’re diving into how the glamping world is shaping up for 2025: the challenges, the opportunities, and what site owners need to be thinking about right now. Whether you run domes, huts, tents, or t...
In this episode of the Glamping Business Roundup, hosts Vicki Jones and John Maddy speak with Derry Green, founder of Secret Garden Glamping. Derry shares his unexpected journey into the glamping industry, starting from a camping trip in his garden during the COVID-19 lockdown. He discusses the importance of storytelling, customer experience, and local marketing strategies. Derry also reflects on his experience on Dragon's Den, emphasizing the need for authenticity and consistency in bu...
