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The Growth and Scaling Podcast with Todd Westra
Todd Westra
234 episodes
4 weeks ago
Todd Westra interviews Executives and Business Owners who share the key decisions they made to make amazing breakthroughs in their quest to Scale their business.
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All content for The Growth and Scaling Podcast with Todd Westra is the property of Todd Westra and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Todd Westra interviews Executives and Business Owners who share the key decisions they made to make amazing breakthroughs in their quest to Scale their business.
Show more...
Marketing
Business
Episodes (20/234)
The Growth and Scaling Podcast with Todd Westra
Building A Business One Avocado at a Time
In this episode, we sit down with Peter, an entrepreneur who turned a homemade guacamole recipe into a rapidly growing food brand. He shares how he scaled from a passion project to 70+ retail stores, expanded into guacamole-infused breads and marinades, and prepared for major retail and Amazon growth. We dive into product innovation, distribution strategy, scaling challenges, and leadership mindset, plus lessons on choosing the right partners, managing growth, and building a brand with no Plan B. A must-watch for founders, operators, and anyone focused on growing and scaling a business.
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2 weeks ago
31 minutes 57 seconds

The Growth and Scaling Podcast with Todd Westra
How Jody Grunden Transformed Accounting with Virtual CFOs and Weekly Billing!
Breaking the Accounting Mold — How Jody Grunden Pioneered the Virtual CFO Model In this episode, Todd Westra sits down with Jody Grunden, Co-Founder of Summit CPA Group and Partner at Anders, to explore how he reinvented the traditional accounting model and helped popularize the Virtual CFO concept long before it became an industry standard. From Fired Accountant to Industry Disruptor Jody opens up about getting fired from a public accounting firm because he didn’t fit the “typical accountant mold.” That setback became fuel for building something radically different. After an uninspiring stint in corporate finance, he embraced entrepreneurship with a mission: change the way people think about accounting—from clients to professionals to the industry at large. Inventing the Subscription-Based CFO Service One of Jody’s most groundbreaking moves was transforming accounting services into a productized, subscription-based model. In 2004—before SaaS subscriptions were mainstream—Jody ditched hourly billing and moved clients to monthly, then weekly, upfront billing. Why weekly? Because clients wanted weekly meetings and wanted Jody’s team deeply integrated into operations.
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1 month ago
34 minutes 10 seconds

The Growth and Scaling Podcast with Todd Westra
AI Meets Fashion: How Anya Cheng is Transforming Men's Wardrobes
🎙️ Episode Summary: How Tailor AI Is Reinventing Men’s Fashion, Laundry & Confidence Guest: Anya, Founder & CEO of Tailor AI In this episode, we sit down with Anya, a former Meta and eBay product executive turned founder, who built Tailor AI—a men’s fashion rental service powered by AI that literally does your laundry. This conversation is packed with energy, humor, founder lessons, and the origin story of a company solving a problem men rarely admit they have: we don’t know what to wear and we don’t want to shop—or do laundry.
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1 month ago
36 minutes 38 seconds

The Growth and Scaling Podcast with Todd Westra
Tom Schwab Reveals Secrets to Dominating Podcast Interview Marketing
In this episode, Todd sits down with Tom Schwab, widely known as the father of Podcast Interview Marketing and founder of Interview Valet, the industry-leading agency helping entrepreneurs grow their brands, authority, and revenue through targeted podcast guest appearances. Tom explains how he pioneered podcast interview marketing back in 2014 when written guest blogging was dying and attention online was fragmenting. His hypothesis was simple: People don’t want more noise—they want to join the conversations they’re already listening to. That insight became the foundation of Interview Valet, which now has a 22-person remote team and has booked thousands of expert interviews worldwide. Tom breaks down the difference between selling a product and being hired for a high-trust service—and why founders, consultants, and CEOs need to think differently about building authority. He explains how podcast interviews help create “know, like, and trust” at scale, why whales don’t swim through funnels, and how the smartest companies use conversational marketing rather than cold outbound.
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1 month ago
34 minutes 32 seconds

The Growth and Scaling Podcast with Todd Westra
Michel Langois Reveals the Future of AI: Must-Watch Insights!
In this episode, Todd sits down with Michel Longra, a seasoned Silicon Valley executive who played pivotal roles in companies that helped build the modern commercial internet—including Cisco, Juniper, and most recently Calix, where he helped lead a dramatic multi-year transformation culminating in market dominance and a successful exit. Michel shares his journey of joining Calix when it was still a legacy hardware company and guiding it through a complete reinvention into a cloud-first, software-driven broadband experience platform. What followed was a seven-year climb involving strategic bets, supply chain pivots, massive restructuring, building a new technology stack, shifting the company culture, and scaling from rural broadband customers to winning major enterprise clients like Verizon. He talks through the hard realities of transforming a public company in real time—retraining the team, replacing outdated skill sets, pushing a new go-to-market model, and helping customers evolve their thinking from “buying bandwidth” to buying experience and service. Michel also shares candid insights about leadership, scaling, and the difference between founders who want to “cash out” versus those who want to build a company that truly lasts. He dives into the importance of succession planning, why founders struggle with delegation, and how failing to prepare for 5–10x growth is the hidden reason so many companies collapse when things finally take off. The conversation also explores the parallels between today’s AI boom and the original dot-com era. Michel sees AI as an accelerant to productivity and decision-making—but not a replacement for adaptable, mission-driven, motivated human teams. He warns against overhyping AI models that are limited by the data of the past and unable to adapt to truly novel situations. Finally, Michel shares wisdom on how early-stage founders should plan for exit, choose the right mentors, ask the right questions, and think deeply about whether they’re building a quick flip… or a company designed to make lasting impact. This episode is a masterclass in leadership, scale, reinvention, and the human side of technology from someone who has lived every chapter of the journey.
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1 month ago
28 minutes 27 seconds

The Growth and Scaling Podcast with Todd Westra
Elevate Your Business: Mastering CloudOps and the Tech Growth with Thiago Maior
In this episode, Todd interviews Thiago Mayor, CEO and founder of EasyOps Cloud, a fast-growing outsourcing company specializing in cloud engineering and DevOps solutions for startups. Over the past nine years, Thiago has built EasyOps into the largest cloud and DevOps agency on Upwork, completing more than 600 projects and scaling his team to over 70 engineers, with plans to reach 100 as they approach the eight-figure revenue mark. Thiago’s Story & Growth Journey Thiago began his career as a cloud engineer in Brazil, where he recognized both the rising demand for cloud/DevOps talent and the untapped potential of highly skilled Latin American engineers. After building a client base remotely, he realized he had a real business opportunity. Moving to the U.S. three years ago accelerated EasyOps’ growth by enabling stronger relationships with American startups needing scalable, secure, and cost-effective infrastructure.
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1 month ago
28 minutes 59 seconds

The Growth and Scaling Podcast with Todd Westra
Making Capital Raising Easy: Simplifying Funding for Entrepreneurs and Investors
In this episode, Todd interviews Rebecca Cassava, the CEO and co-founder of Dealmaker, a platform often described as “Shopify for the capital markets.” Dealmaker enables founders to raise capital online by creating a digital storefront for selling shares and then driving investor traffic—essentially transforming private investment into a frictionless e-commerce experience. Rebecca shares how Dealmaker has become a powerful engine for community-driven capital raising, enabling companies to raise anywhere from a few hundred thousand dollars to tens of millions, including high-profile success stories like Boxabl. She explains how community investors—thousands of small checks rather than a few large institutional backers—create stronger engagement, brand loyalty, and greater control for founders. Rebecca and Todd dive into the realities of raising capital, the psychological barriers founders face, and how to determine if this type of raise is appropriate. They also discuss scaling a technology company, the need for organizational structure, the impact of implementing the Scaling Up framework (including the one-page strategic plan), and why even the best founders need coaches and advisors. For founders stuck in growth plateaus or scared to raise capital, Rebecca offers insight into how community funding provides control, clarity, and the resources needed to scale—without giving away power or compromising vision.
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1 month ago
27 minutes 4 seconds

The Growth and Scaling Podcast with Todd Westra
Unlock Explosive Growth: Anthony Taylor’s Top Secrets for Scaling Your Business
In this episode, Todd interviews Anthony Taylor, CEO of SME Strategy, a strategic planning consultancy that helps leadership teams get aligned, focused, and equipped with the structure needed to grow sustainably. Anthony facilitates strategic planning for companies ranging from $20M to multi-billion-dollar organizations—helping leaders create clarity, identify obstacles, and implement repeatable systems that keep teams on track. Anthony breaks down how businesses evolve through different stages of growth, why alignment within leadership is often assumed but rarely confirmed, and how strategic planning bridges that gap. He explains why so many companies fail when they try to scale too fast, and why sustainable growth requires strong foundations, not just ambition. Anthony also shares insights from his own journey—building a service business that has quadrupled in size over four years, embracing slow and steady growth, and learning through failures. His central thesis: The only reason he’s successful is because he didn’t quit. This episode delivers deep wisdom on leadership maturity, alignment, execution discipline, and the mental resilience required to grow a company—making it a must-listen for founders and executives scaling from chaos to clarity.
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1 month ago
27 minutes 38 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #479 Ernesto Cullari & Barbara Wardell : How Geofencing Helps Cullari & Wardell Drive 5,000+ Store Visits Monthly!
Target mid-size businesses like Caller and Wardell for the Growth and Scaling Podcast, using the Growth Readiness Framework’s Stage 1 and 2 to address their growth barriers and optimize operations. Offer a Mission Briefing and MOKU to convert them into clients, leveraging their success (700-1,000 visits/$1,000) and personal values like family and faith.
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2 months ago
34 minutes 25 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #478 Eli Portnoy: Unlock Growth with Customer Feedback
Eli Portnoy is a serial B2B tech founder focused on solving business problems through customer insight. He’s the CEO of BackEngine, a SaaS platform that uses AI to analyze customer conversations and deliver real-time feedback to teams, such as marketing, product, and customer success.Eli emphasizes the power of customer insight to drive B2B growth. As CEO of BackEngine, he leverages AI to transform customer conversations into real-time insights for teams like product and marketing. With over 15 years of experience as a serial founder, he’s dedicated to proving the ROI of feedback and integrating it at the core of his ventures.Eli discusses the challenge of creating a new category, which requires education and mindset shifts. Selling new solutions is tough in a cost-cutting market. He also points out the challenge of explaining ROI — while the concept resonates with founders, quantifying it and convincing executives remains difficult. Additionally, scaling while staying focused is crucial, as there are numerous potential use cases to prioritize for growth.Eli credits his progress to 5-6 trusted advisors who offer honest feedback. He values surrounding himself with truth-tellers, not just "yes" people, and encourages seeking help early. He believes, "Feedback is the greatest gift anyone can receive, and it applies to all areas of life."Ways to connect with Eli Portnoy:🔗 Website: https://www.backengine.com/ 🔗 Personal LinkedIn:https://www.linkedin.com/in/eliportnoy/ 🔗 Company LinkedIn: https://www.linkedin.com/company/backengine-ai/ 🔗 CompanyTwitterr:https://x.com/eportnoy 🔗 YouTube: https://medium.com/@eportnoy 👉 I highly suggest you watch this entire exchange between  Eli Portnoy and ⭐️Todd Westra 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 https://content.toddwestra.com/✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠https://outreach.withmoku.com/#GASpodcast  #WithMoku  #Toddwestra #BusinessGrowth #CustomerFeedback #B2BScaling #AIinBusiness #EntrepreneurTips #GrowthPodcast #EliPortnoy #ScaleYourBusiness #LeadershipInsights #B2BMarketing #StartupStrategy #AIFeedback #BusinessScaling #FounderStories  
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8 months ago
28 minutes 41 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #477 Andrew Hartman: Beat Overwhelm & Master Your Time
Andrew Hartman, founder and CEO of TimeBoss, is a former COO who turned his personal battle with overwhelm into a solution for leaders and teams. Through group coaching, workshops, and one-on-one sessions, TimeBoss helps them achieve results without burnout.Andrew highlights his TimeBoss method: treating time as a valuable asset, cutting multitasking, and using weekly planning, prioritizing, and time-blocking for deep work. His system adapts to any role—salespeople block peak hours, strategists guard creative time. Success comes from aligning time with stakeholders and framing yourself as a "conquering hero."Andrew tackles key issues: Overwhelm is seen as usual but costly. Endless to-do lists spark stress and reactive behavior. Cognitive overload drives quick fixes, not creativity. Poor time management causes lost productivity and work-life imbalance. Relying on tools like ChatGPT won’t fix the problem; only a mindset shift will.Andrew’s message targets small business owners, leaders, and teams that are overwhelmed and have poor time management skills. Andrew also acknowledges the broader impact—employees, spouses, and partners affected by overwork.Ways to connect with Andrew Hartman:🔗 Website: https://www.timeboss.us/ 🔗 Personal LinkedIn: https://www.linkedin.com/in/andrewhartman/ 🔗 Company LinkedIn: https://www.linkedin.com/company/time-boss/ 🔗 Company Instagram: https://www.instagram.com/timebossus/# 🔗 Company Facebook: https://x.com/timebossus?s=11 👉 I highly suggest you watch this entire exchange between  Andrew Hartman and ⭐️Todd Westra 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 https://content.toddwestra.com/✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠https://outreach.withmoku.com/#GASpodcast  #WithMoku  #Toddwestra #TimeManagement #BusinessGrowth #Overwhelm #ProductivityTips #EntrepreneurLife #ScalingBusiness #ToddWestraPodcast #TimeBoss #OverwhelmSolution  #BusinessGrowth  #ProductivityTips  #CEOStrategies  #SmallBusinessSuccess  #BurnoutPrevention  #GrowthPodcast  #Prioritization  #StrategicPlanning  #WorkLifeBalance  #ScalingBusiness  
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8 months ago
33 minutes 17 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #476 Bertus Paris: Scale a Fitness Franchise to 100 Units
Bertus/Bert Albertse, CEO and President of JETSET Pilates, is driving the company's growth with a focus on fitness, health, and wellness. Under his leadership, JETSET Pilates has reached 100 units in development in just three years. The brand offers a modern, accessible Pilates model centered on small-group fitness, appealing to new business owners and experienced investors.Bert's leadership focuses on building a strong culture, prioritizing people, and promoting health and wellness. He empowers franchisees and emphasizes long-term growth. The franchise appeals to a diverse range of entrepreneurs, from first-time owners to experienced investors, ensuring a solid foundation for expansion.Bert highlights franchising challenges, such as managing risk in the fitness industry and adapting the model to diverse markets. He stresses the importance of finding franchisees with the right mindset and balancing independence with structure. Bertus emphasizes continuous learning and improvement and acknowledges that no franchise system is perfect.Bert  gives a shoutout to his mentors, the JETSET Pilates team, and the franchise partners for their ongoing support. He highlights that having the right people, from franchisees to team members, is key to the brand's success and values learning from experienced franchisees and partners.Ways to connect with Bertus Paris:🔗 Website: https://jetsetpilates.com/ 🔗 Personal LinkedIn: linkedin.com/in/bertus-albertse-819ba8222 🔗 Company LinkedIn: https://www.linkedin.com/company/jetset-pilates/ 🔗 Company Instagram: https://www.instagram.com/jetsetpilates/ 🔗 Company Facebook: https://www.facebook.com/jetsetpilates 🔗 Youtube:  https://www.youtube.com/@JETSETPilatesTampa Please like, share, and subscribe to our podcast channels! ➡ Twitter: https://twitter.com/GASwithTodd➡ TikTok: https://www.tiktok.com/@gaswithtodd➡ YouTube: https://www.youtube.com/@todd.westra➡ Instagram: https://www.instagram.com/gaswithtodd/➡ LinkedIn: https://www.linkedin.com/company/gaspodcast/➡ Facebook: https://www.facebook.com/growthandscalingpodcast👉 I highly suggest you watch this entire exchange between  Bertus Albertse and ⭐️Todd Westra 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 https://content.toddwestra.com/✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠https://outreach.withmoku.com/#GASpodcast  #WithMoku  #Toddwestra #fitnessfranchise  #businessgrowth  #entrepreneurship  #BertusAlbertse  #JETSETPilates  #healthandwellness  #franchisescaling  #smallgroupfitness  #businessstrategy   #Entrepreneurship #FranchiseOpportunities PilatesCommunity #ContinuousLearning #BusinessGrowth #FitnessInvestors #FranchiseLeadership #BuildingCulture #RiskManagement #AdaptabilityInFranchising  #InvestInFitness #FranchiseCulture #LongTermGrowth #FitnessIndustry#WellnessIndustry #FranchiseExpansion
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8 months ago
28 minutes 25 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #475 Nick Raschke: Scale with Paid Marketing
Nick Raschke is the Co-Founder & COO of Doe Media, a company specializing in paid marketing and advertising. With a strong entrepreneurial background, Nick has extensive experience scaling e-commerce and tech companies. Nick highlights Doe Media's growth, aiming to lead paid marketing by improving strategies for successful brands. During the pandemic, they helped small businesses thrive and launched a mask business that made over $1 million in three weeks. Nick is pursuing mergers and acquisitions, including Surge, to enhance email marketing and TikTok efforts, aiming to double or triple growth in 18-24 months.Nick shares the challenges of launching his mask business during the pandemic, including financial strain from Shopify and PayPal withholding $600,000, which affected cash flow. He highlights that scaling beyond $1 million brought management complexities, requiring better collaboration and delegation. He also emphasizes the importance of understanding legal issues, choosing the right lawyers, and avoiding setbacks.Ways to connect with Nick Raschke:🔗 Website: http://www.doemedia.com/ 🔗 Personal LinkedIn: https://www.linkedin.com/in/nick-raschke/ 🔗 Company LinkedIn: https://www.linkedin.com/company/doemediachicago/ 🔗 Company Instagram: https://www.instagram.com/doe.media/ 🔗 Youtube: https://www.youtube.com/@doemedia5484 Please like, share, and subscribe to our podcast channels! ➡ Twitter: https://twitter.com/GASwithTodd➡ TikTok: https://www.tiktok.com/@gaswithtodd➡ YouTube: https://www.youtube.com/@todd.westra➡ Instagram: https://www.instagram.com/gaswithtodd/➡ LinkedIn: https://www.linkedin.com/company/gaspodcast/➡ Facebook: https://www.facebook.com/growthandscalingpodcast👉 I highly suggest you watch this entire exchange between  Nick Raschke and ⭐️Todd Westra 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 https://content.toddwestra.com/✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠https://outreach.withmoku.com/#GASpodcast  #WithMoku  #Toddwestra #NickRaschke #DoeMedia #paidmarketing #ecommercegrowth #scalingabusiness #businessacquisitions #pandemicpivot #marketingstrategies #growwithadvertising #DoeMedia #PaidMarketing #BusinessGrowth #SmallBusinessSuccess #MergersAndAcquisitions #EmailMarketing #TikTokMarketing #Entrepreneurship #PandemicBusiness #MarketingStrategies #GrowthGoals #BusinessExpansion #BrandSuccess #DigitalMarketing #SocialMediaGrowth #MarketingInnovation
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9 months ago
31 minutes 48 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #474 Ana-Paula Issa: Scale with Cloud Energy Solutions
Ana-Paula Issa is the CEO of Encycle, a company she founded nearly 15-16 years ago. Originally a salesperson, she transitioned into energy entrepreneurship, driven by her passion for sustainability and energy management.Ana-Paula highlights that Encycle's technology, inspired by emergence theory and nature's collaborative systems, helps businesses optimize energy usage by reducing energy consumption in heating and cooling systems. The company has evolved from a hardware-based model to an entirely cloud-based solution, enabling quick deployment and significant energy savings.Ana faced challenges as a female immigrant in a sales role, missing a VP promotion. After a leadership role at another company, mentorship from Scott Lease improved her skills, and she focuses on scalable, cloud-based energy solutions. She encourages leaders to embrace mentorship and replicate successful sales processes.Her shoutout goes to Scott Lease, whose mentorship was pivotal in her leadership development. Scott's guidance gave Ana invaluable insights, helping her navigate complex leadership challenges and grow professionally and personally.Ways to connect with Ana-Paula Issa:🔗 Website:  https://www.encycle.com/ 🔗 Personal LinkedIn: https://www.linkedin.com/in/apissa/ 🔗 Company LinkedIn: https://www.linkedin.com/company/encycle-technologies-inc/ Please like, share, and subscribe to our podcast channels! ➡ Twitter: https://twitter.com/GASwithTodd➡ TikTok: https://www.tiktok.com/@gaswithtodd➡ YouTube: https://www.youtube.com/@todd.westra➡ Instagram: https://www.instagram.com/gaswithtodd/➡ LinkedIn: https://www.linkedin.com/company/gaspodcast/➡ Facebook: https://www.facebook.com/growthandscalingpodcast👉 I highly suggest you watch this entire exchange between Ana-Paula Issa and ⭐️Todd Westra 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 https://content.toddwestra.com/✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠https://outreach.withmoku.com/#BusinessGrowth #ScalingStrategies #EnergyManagement #SustainableBusiness #CloudSolutions #FemaleEntrepreneur #EntrepreneurshipPodcast #GreenTech #WomenInBusiness #ToddWestra
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9 months ago
38 minutes 7 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #473 Nahed Khairallah: Boost Your Business: How HR Drives Growth!
📍Full episode details here: https://links.growthandscaling.com/473Nahed Khairallah is the founder and host of the Organized Chaos Podcast and an HR consultant who helps seven-figure companies scale to nine figures by transforming HR into a key growth accelerator. He views HR as a critical catalyst for success, driving growth by aligning people, processes, and infrastructure.Rather than focusing solely on operations and product development, Nahed emphasizes the importance of HR in achieving scalable growth without the need for excessive hiring. He works with businesses to design HR systems aligning with strategic goals, ensuring the right talent and operations run smoothly.A significant challenge Nahed addresses is premature scaling—founders expanding too quickly without the proper infrastructure, leading to financial strain or bankruptcy. He also warns against hiring too many people, which increases burn rates and can result in layoffs. Additionally, he cautions founders about overestimating their founding teams’ ability to manage larger-scale operations, which can lead to poor decisions.Nahed’s shoutout goes to early-stage founders and companies under $10 million. He encourages them to invest in scalable processes and HR infrastructure from day one, helping them be better prepared for growth when the time comes. This proactive approach allows businesses to avoid scrambling during scaling and ensures they can effectively manage growth.Ways to connect with Nahed Khairallah:🔗 Website: https://organizedchaos.fyi/🔗 Personal LinkedIn: https://www.linkedin.com/in/khairallahnahed/🔗 Company LinkedIn: https://www.linkedin.com/company/organizedchaos-podcast/Please like, share, and subscribe to our podcast channels! ➡ Twitter: https://twitter.com/GASwithTodd➡ TikTok: https://www.tiktok.com/@gaswithtodd➡ YouTube: https://www.youtube.com/@todd.westra➡ Instagram: https://www.instagram.com/gaswithtodd/➡ LinkedIn: https://www.linkedin.com/company/gaspodcast/➡ Facebook: https://www.facebook.com/growthandscalingpodcast👉 I highly suggest you watch this entire exchange between Nahed Khairallah and ⭐️Todd Westra 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 https://content.toddwestra.com/✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠https://outreach.withmoku.com/
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9 months ago
35 minutes 50 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #472 Scott Hayford: How to Help Tech Startups Succeed in Government Acquisitions
📍Full episode details here: ⁠https://links.growthandscaling.com/472⁠Welcome back to The Growth and Scaling Podcast! Join us as ⁠Scott Hayford⁠, Founder and CEO of ⁠BlackHays Group⁠, discusses how his firm helps tech startups secure government contracts with a focus on sustainability and long-term relationships. From a solo venture to a team of 22, his approach has helped clients secure $15-$17 million in awards while extending their runway and avoiding costly consultants.Scott emphasizes the flexibility of his work model, allowing team members to contribute without the pressures of full-time roles, particularly benefiting those transitioning to later stages of their careers. BlackHays Group offers affordable consulting, focusing on client growth rather than taking a percentage of awards, and prioritizes fulfillment over profit.Tune in to learn how Scott helps startups overcome challenges like funding struggles, military-to-civilian transitions, and navigating slow government processes, all while building key relationships to secure contracts.Ways to connect with Scott Hayford:🔗 Website: https://blackhaysgroup.com/🔗 Personal LinkedIn: https://www.linkedin.com/in/scotthayford/🔗 Company LinkedIn: https://www.linkedin.com/company/blackhaysgroup/Please like, share, and subscribe to our podcast channels! ➡ Twitter:⁠ https://twitter.com/GASwithTodd⁠➡ TikTok:⁠ https://www.tiktok.com/@gaswithtodd⁠➡ YouTube:⁠ https://www.youtube.com/@todd.westra⁠➡ Instagram:⁠ https://www.instagram.com/gaswithtodd/⁠➡ LinkedIn:⁠ https://www.linkedin.com/company/gaspodcast/⁠➡ Facebook:⁠ https://www.facebook.com/growthandscalingpodcast⁠👉 I highly suggest you watch this entire exchange between Scott Hayford and ⭐️⁠Todd Westra⁠ 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠⁠The Growth and Scaling Podcast with Todd Westra ⁠⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 ⁠https://content.toddwestra.com/⁠✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠⁠https://captainscouncil.com/home⁠⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠⁠⁠https://outreach.withmoku.com/
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9 months ago
33 minutes 28 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #467 Asim Razzaq: How to Save Money on Cloud Software: Smart Strategies!
📍Full episode details here: https://links.growthandscaling.com/467Asim Razzaqis the Co-founder and CEO of Yotascale, a tech entrepreneur focused on solving critical problems. He believes in creating "painkiller" solutions—essential products customers can’t live without—rather than nice-to-have features. Asim advises founders to target a niche, ensure demand, and focus on execution, avoiding distractions like competition or vanity metrics.His key highlights include his focus on execution over hype, advising against getting distracted by competition or vanity metrics. He stresses the importance of aligning with the right customers, tracking the metrics that matter, and surrounding oneself with the right people and mentors. He emphasizes the value of honesty, self-reflection, and adjusting to what's working and what's notThe challenges he highlights for founders involve staying disciplined and focused on solving real problems, avoiding distractions, and navigating the complexities of monetization and product-market fit. Ultimately, Asim Razzaq advocates prioritizing real solutions and building businesses grounded in solving urgent, persistent pain points.Asim Razzaq’s shoutout goes to mentors, team members, and advisors who guide, challenge, and support founders. He values collaboration and honest feedback from those who help him stay focused on solving real problems and executing effectively.Ways to connect with Asim Razzaq:   🔗 Website: https://yotascale.com/🔗 Company Twitter: https://x.com/yotascale🔗 YouTube: https://www.youtube.com/@yotascale🔗 Personal LinkedIn: https://www.linkedin.com/in/asimrazzaq/🔗 Company LinkedIn: https://www.linkedin.com/company/yotascale/What’s in this episode: 00:00 Intro 01:38 Who is our guest for today 01:50 What does his company do 03:36 How does he help companies save money 04:34 What problem led him to start his business 06:43 Where did the biggest costs come from 09:03 How did his company evolve 11:52 What key lessons did he learn 13:29 captainscouncil.com 15:51 What advice does he have for startups 21:58 How should founders approach customer discovery 24:23 What’s the risk of building without customer feedback 27:04 How do founders identify real pain points 27:34 What signals show a product is truly needed 28:07 Why is starting with a platform a mistake 29:26 Should founders focus on competitors or execution 30:38 Where should founders prioritize their time 32:52 How can founders validate their market 33:16 What mindset helps founders succeed 33:39 Why is customer-driven growth importantPlease like, share, and subscribe to our podcast channels! 👉 I highly suggest you watch this entire exchange between Asim Razzaq and ⭐️Todd Westra 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 https://content.toddwestra.com/✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠https://outreach.withmoku.com/
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10 months ago
36 minutes 14 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #471 Rajiv Jadhav: The Friendly Neighborhood Assassin: Killing Problems, Not People!
📍Full episode details here: https://links.growthandscaling.com/471Rajiv Jadhav is the founder and CEO of R Squared Media Inc., a company focused on online reputation management. He helps individuals and businesses, especially high-net-worth clients, remove harmful content from search engines like Google to rebuild and protect their online reputation.Rajiv highlights his career by founding R Squared Media in 2013. In 2020, he began working with the United Nations, gaining new opportunities. He created the “bazooka” removal service for online content and grew his business through partnerships and referrals, focusing on guarantees, accessibility, and trust.Rajiv faces several challenges in his work, including content removal limitations, as harmful content cannot be deleted during ongoing legal cases, complicating client situations. Additionally, he manages crises, where clients often retreat during crises, requiring Rajiv’s expertise to help them regain control of their narratives.Rajiv’s shoutout goes to his clients, particularly high-net-worth individuals and partners in SEO, video production, and content creation. He emphasizes the importance of collaboration and the mutual benefits of working together to overcome challenges in online reputation management.Ways to connect with Rajiv Jadhav:🔗 Website: https://rsquaremedia.com/🔗 Company Twitter: https://twitter.com/rsquaremedia 🔗 Personal LinkedIn: https://www.linkedin.com/in/rajivjadhav/🔗 Company Instagram: https://www.instagram.com/rsquare.media/🔗 Company Facebook: https://www.facebook.com/rsquaremediany🔗 Company LinkedIn: https://www.linkedin.com/company/rsquaremedia/ 🔗 YouTube: https://www.youtube.com/channel/UCyLZ4QadE90wSmSsSU_57IAPlease like, share, and subscribe to our podcast channels! ➡ Twitter: https://twitter.com/GASwithTodd➡ TikTok: https://www.tiktok.com/@gaswithtodd➡ YouTube: https://www.youtube.com/@todd.westra➡ Instagram: https://www.instagram.com/gaswithtodd/➡ LinkedIn: https://www.linkedin.com/company/gaspodcast/➡ Facebook: https://www.facebook.com/growthandscalingpodcast👉 I highly suggest you watch this entire exchange between Rajiv Jadhav and ⭐️Todd Westra 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 https://content.toddwestra.com/✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠https://outreach.withmoku.com/
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10 months ago
32 minutes 1 second

The Growth and Scaling Podcast with Todd Westra
Ep #470 Christian Brown: From Zero to Influencer Hero: CMO of Glewee's Story!
📍Full episode details here: https://links.growthandscaling.com/470Christian Brown, 26, is the co-founder and CMO of Glewee, a platform that connects small to mid-sized businesses with influencers on social media. He oversees SEO and platform management, simplifying influencer marketing. Christian started at 17 with e-commerce projects and co-founded Glewee with his friend Dylan during COVID-19 to create a user-friendly solution for brand-influencer interactions.Christian highlights the growing importance of social media for brands, similar to how websites were crucial in the dot-com era. At Glewee, they help businesses access the $26 billion influencer marketing industry by offering affordable technology to connect with over 15,000 influencers, starting at just $99 a month. He focuses on empowering SMBs to build brand authority through influencer-generated content, outperforming traditional ads.Christian discusses challenges such as staffing changes and acquisitions, which are contributing to his leadership growth. He emphasizes the importance of perseverance and collaboration, highlighting that a team’s success depends on everyone pulling their weight.Christian gives a shoutout to his co-founder Dylan for being a fantastic partner in building Glewee from the ground up! Together, they've taken the influencer marketing world by storm, and they’re just getting started. From the beginning, it’s been all about teamwork, innovation, and creating something game-changing.Ways to connect with Christian Brown🔗 Website: http://glewee.com/🔗 Tiktok: https://www.tiktok.com/@glew.ee🔗 Company Twitter: https://twitter.com/gleweeapp🔗 Company Facebook: https://www.facebook.com/Glewee/🔗 Company Instagram: https://www.instagram.com/glew.ee/🔗 Company LinkedIn: https://www.linkedin.com/company/glewee/🔗 Personal LinkedIn: https://www.linkedin.com/in/chrisfromglewee/ Please like, share, and subscribe to our podcast channels! ➡ Twitter: https://twitter.com/GASwithTodd➡ TikTok: https://www.tiktok.com/@gaswithtodd➡ YouTube: https://www.youtube.com/@todd.westra➡ Instagram: https://www.instagram.com/gaswithtodd/➡ LinkedIn: https://www.linkedin.com/company/gaspodcast/➡ Facebook: https://www.facebook.com/growthandscalingpodcast👉 I highly suggest you watch this entire exchange between Christian Brown and ⭐️Todd Westra 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 https://content.toddwestra.com/✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉 ⁠https://outreach.withmoku.com/
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10 months ago
41 minutes 42 seconds

The Growth and Scaling Podcast with Todd Westra
Ep #469 Ken Gavranovic: The Smart Way to Solve Business Problems Effortlessly!
📍Full episode details here: https://links.growthandscaling.com/469Join in as Ken Gavranovic, CEO of Product Genius, shares his journey from self-taught coder to founding Interland, which grew to $200 million and went public with Microsoft backing. He’s also led transformations at Cox Communications and advised a Fortune 20 healthcare company on cloud strategies.Ken’s latest venture, Product Genius, uses AI to supercharge customer support with digital employees that handle tasks like real-time assistance at hotels or bowling alleys—boosting efficiency and customer experience.Ken shares key lessons from his journey—how early mistakes in partnerships taught him the power of clarity in roles and objectives. Tune in to The Smart Way to Solve Business Problems Effortlessly for insights on navigating challenges and leveraging AI for smarter solutions.Ways to connect with Ken Gavranovic:   🔗 Email: hello@productgenius.guru🔗 Personal LinkedIn: https://www.linkedin.com/in/gavranovic/🔗 Company LinkedIn: https://www.linkedin.com/company/product-genius-corporation/What’s in this episode:01:18 Who is our guest for today and how did he start his journey01:55 What excites him the most in his current work02:25 How did he get into technology02:57 What role did his childhood play in shaping his career03:57 What challenges did he face as an entrepreneur05:20 How did he secure his first major investment07:00 Why did he believe every business would move online07:13 What was his boldest business decision08:00 How did he scale his company to a $200M IPO10:25 How can CEOs solve people problems in growth11:37 What lessons did he learn12:27 How did he uncover the real problem in cloud transformation15:47 www.captains.council.com17:26 What mistakes do companies make when implementing technology18:26 How does he ensure business outcomes over tasks20:17 How should teams focus on outcomes, not just tasks20:50 What should businesses ask before adopting new tools21:44 How does monitoring improve customer experience22:37 What must scaling businesses know23:09 How can owners avoid being stuck as operators25:18 Why should AI enhance, not replace, humans26:31 How does AI improve real-world business operationsPlease like, share, and subscribe to our podcast channels! ➡ Twitter: https://twitter.com/GASwithTodd➡ TikTok: https://www.tiktok.com/@toddwestra➡ YouTube: https://www.youtube.com/@todd.westra➡ Instagram: https://www.instagram.com/gaswithtodd/➡ LinkedIn: https://www.linkedin.com/company/gaspodcast/➡ Facebook: https://www.facebook.com/growthandscalingpodcast👉 I highly suggest you watch this entire exchange between Ken Gavranovic and ⭐️Todd Westra 📈👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you!✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today. 👉 https://content.toddwestra.com/✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠https://outreach.withmoku.com/
Show more...
10 months ago
36 minutes 49 seconds

The Growth and Scaling Podcast with Todd Westra
Todd Westra interviews Executives and Business Owners who share the key decisions they made to make amazing breakthroughs in their quest to Scale their business.