This episode is part of a limited series called Money Ball in conjunction with the BLPN Club . BLPN's Money Ball program helps founders step up to the plate and knock fundraising out of the park. You'll hear about the people, their ventures, and their pitch-making experiences.

In this episode, Rob Boyce, CEO of Plakous Therapeutics, discusses the company's mission to develop regenerative medicine solutions for necrotizing enterocolitis (NEC), a devastating disease affecting premature infants. He shares insights into the challenges of developing treatments for this vulnerable population, the importance of funding, and the role of networking in the biotech industry. Rob also highlights a case study of a patient named Laurel, illustrating the potential impact of their product on improving outcomes for babies at risk of NEC.

Chapters:
00:00 Introduction to Plakous Therapeutics
01:08 Understanding Necrotizing Enterocolitis (NEC)
04:23 The Genesis of Plakous Therapeutics
06:24 Innovative Approach to Treatment
09:27 Real-Life Impact: Case Study of Laurel
13:32 Navigating the Funding Landscape
16:06 Refining the Pitch Process
22:05 Challenges in the Current Investment Climate
25:11 Current Stage and Future Plans

Guest Information:

• Guest's Name: Robert Boyce
• Guest's Title/Position:  Chief Executive Officer
• Guest's Linkedin:https://www.linkedin.com/in/robertwboyce/
• Company / Affiliation: Plakous Therapeutics https://www.plakoustherapeutics.com/
• Guest's Bio:  Rob Boyce is the CEO of Plakous Therapeutics, Rob has been working in healthcare and life sciences throughout his career. He has been part of several start-up companies. Prior to Plakous Rob was at Imago Systems, Inc., a software as a service medical diagnostic company seeking to redefine the medical imaging. He started his business career at Johnson & Johnson, marketing the Tylenol Brand. While at J&J he led worldwide Sales and Marketing for Independence Technology, a Johnson & Johnson company specializing in state-of-the-art rehabilitation technology. Rob launched his career as a naval flight officer in the Navy’s E-2C Hawkeye.

Takeaways:

• Rob Boyce is the CEO of Plakous Therapeutics, focusing on regenerative medicine.
• Necrotizing enterocolitis (NEC) is a severe condition affecting premature infants.
• The last FDA-approved medicine for NICU babies was in 1991.
• Plakous's product mimics amniotic fluid to support GI tract development.
• Laurel's case illustrates the challenges faced by NEC patients.
• Funding for pediatric biotech is particularly challenging.
• Networking and preparation are crucial for successful investor pitches.
• Understanding the audience is key to effective presentations.
• Regulatory pathways for pediatric treatments are complex and uncertain.
• Plakous aims to raise $8 million for further development.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners https://bullzeyeglobal.com/

This episode is part of a limited series called Money Ball in conjunction with the BLPN Club . BLPN's Money Ball program helps founders step up to the plate and knock fundraising out of the park. You'll hear about the people, their ventures, and their pitch-making experiences.

In this conversation, James Lovgren shares his insights on the funding process for biotech startups, emphasizing the importance of team expertise, the art of pitching, and the need to balance scientific detail with storytelling. He discusses the iterative nature of pitching, the significance of understanding investor expectations, and the value of targeting the right investors to enhance the chances of success. James reflects on his experiences in the Money Ball program, highlighting the lessons learned and the importance of adaptability in investor conversations.

Chapters:
00:00 Introduction to Money Ball and Aspiro Therapeutics
01:13 Understanding Obstructive Lung Diseases
02:59 Innovative Solutions in Lung Disease Treatment
05:04 The Journey of Aspiro Therapeutics
07:05 The Importance of Team Dynamics
09:09 Mastering the Pitch Process
10:50 Evolving the Pitch: Lessons Learned
12:58 Investor Engagement and Feedback
14:56 Navigating Investor Relationships
17:09 Refining the Pitch Through Iteration
19:01 The Role of Investor Fit
21:07 Future Directions for Aspiro Therapeutics

Guest Information:

• Guest's Name: James Lovgren
• Guest's Title/Position:  CEO & Co-Founder
• Guest's Linkedin: https://www.linkedin.com/in/jameslovgren/
• Company / Affiliation: Aspiro Therapeutics https://aspirotx.com/
• Guest's Bio:  As the CEO of Aspiro Therapeutics, James Lovgren leads the company’s mission to revolutionize the treatment of obstructive lung diseases with innovative CC16-inspired therapies.
  James is an accomplished life science executive with a distinguished track record of commercializing disruptive technologies and managing global product portfolios exceeding $250 million. His extensive background spans startups, growth-stage companies, and Fortune 150 biotechnology firms, where he has successfully brought a wide range of products, services, and reagents to market in the pharmaceutical, diagnostics, and life science sectors.
  James’ strategic insight and operational expertise are instrumental in guiding Aspiro Therapeutics through its preclinical development stage and beyond.

Takeaways:

• Investors prioritize team expertise in funding decisions.
• The pitching process requires practice and iteration.
• Balancing scientific detail with storytelling is crucial.
• Understanding investor backgrounds can shape the pitch.
• Feedback from peers can refine the pitch effectively.
• High-level narratives often resonate more than technical data.
• Each investor may have different areas of interest.
• Flexibility in presentation can lead to better engagement.
• Building a targeted investor list saves time and effort.
• Long-term relationships with investors are essential for success.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of The Healthy Enterprise, Annie Stephanos shares her journey from burnout to becoming a certified life, mental health, and wellness coach. She discusses the realities of burnout, the difference between coaching and therapy, and how women can build sustainable routines, set healthy boundaries, and prioritize self-care. Annie also reflects on her entrepreneurial path with Highroads Coaching and offers practical tools for creating meaningful, lasting change.

Chapters:
00:00 Introduction to Highroads Coaching
02:54 The Journey to Coaching
06:44 Understanding Burnout
10:34 The Layers of Burnout
15:31 Preventing Burnout
19:18 The Importance of Rest
22:01 Coaching vs. Therapy
30:27 The Reward of Coaching
31:52 The Importance of Coaching for Coaches
34:47 Navigating the Entrepreneurial Journey
39:54 Marketing Strategies in a Saturated Market
44:22 Leveraging Technology and AI in Coaching
49:04 Advice for Aspiring Coaches and Those Facing Burnout

Guest Information:

• Guest's Name: Annie Stephanos
• Guest's Title/Position:  Founder
• Guest's Linkedin: https://www.linkedin.com/in/highroadscoaching/
• Company / Affiliation: Highroads Coaching https://highroadscoaching.com/
• Guest's Bio: Annie Stephanos, M.Ed., CMHC, CPLC is a life, mental health, and wellness coach who helps individuals reconnect with themselves and build sustainable paths to balance and well-being. A former educational coach and Founder of Highroads Coaching, she empowers clients to recognize that the capacity for meaningful change has been within them all along. Annie brings a deep passion for guiding people toward their goals, grounded in her core values of hope, trust, and compassion, shaped by her own journey through burnout and PTSD. 

Takeaways:

• Annie Stefanos is a certified mental health and wellness coach.
• She helps high-achieving women recover from burnout.
• Burnout can stem from various sources, including workplace stress and societal pressures.
• Support systems are crucial for recovery from burnout.
• Coaching focuses on future goals, while therapy often addresses past issues.
• Setting healthy boundaries is essential for mental well-being.
• Rest is often undervalued in a productivity-driven society.
• Women need to be heard and supported in their struggles with burnout.
• Creating sustainable routines can help prevent burnout.
• Every client has unique needs, and coaching should be tailored to them. 
• Never think you can do it all alone; it takes a village.
• Continuous learning and feedback are essential in coaching.
• Starting a business can be easier with the right support.
• Standing out in a saturated market requires a unique story.
• Word of mouth is the most effective marketing strategy.
• Coaching is a valuable investment in oneself.
• Don't wait for burnout to seek help; reach out early.
• Having a niche helps in establishing a coaching business.
• Coaching provides actionable tools for immediate change.
• You are worth investing in your mental health and well-being.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of The Healthy Enterprise Podcast, Dr. Merle Griff, Founder and CEO of SarahCare Senior Solutions, shares her journey in senior care and the evolution of adult day health services. She explores the value of intergenerational programs, lessons from caregiving during COVID-19, and the leadership challenges of scaling a franchise model. Dr. Griff also discusses restorative nursing, technology-enabled care, regulatory realities, and insights from her book Solace in the Storm, offering practical guidance for family caregivers.

Chapters:
00:00 Introduction to Senior Care Solutions
01:47 The Journey of a Caregiver
04:50 Changing Perspectives on Senior Care
06:55 The Impact of COVID-19 on Caregiving
10:27 Intergenerational Connections in Care
16:01 Franchising Senior Care Services
24:41 Evolving Leadership in Senior Care
27:05 Restorative Nursing and Its Impact
28:46 Franchise Model and Business Philosophy
30:42 Community and Support Among Franchisees
32:15 Innovation and Technology in Care
34:40 Growth and Expansion Plans
37:39 Attracting Franchisees and Market Viability
40:15 Navigating Regulations and Technology Challenges
42:11 Advice for Aspiring Franchisees
45:49 Introduction to 'Solace in the Storm' Book
49:55 Closing Thoughts and Resources

Guest Information:

• Guest's Name: Merle Griff 
• Guest's Title/Position:  Founder & CEO 
• Guest's Linkedin: https://www.linkedin.com/in/drmerlegriff/
• Company / Affiliation: SarahCare Senior Solutions  https://sarahcare.com/ 
• Guest's Bio: Merle D. Griff, Ph.D. is the Founder & CEO of SarahCare and one of the leading authorities on senior care in the United States. She has served in national leadership roles including Past Chair of the National Adult Day Services Association (NADSA), member of CARF’s International Advisory Board, and as a federal task force contributor to the U.S. Department of Aging. A former play therapist, Dr. Griff developed widely adopted Family Play Therapy and Intergenerational Play Therapy models and is the author of Linkages, along with numerous scholarly publications. She also hosts the podcast Caught Between Generations, focused on the challenges facing caregivers in the sandwich generation.

Takeaways:

• Dr. Merle Griff emphasizes the importance of community in senior care.
• Caregiving experience provides valuable insights into the needs of seniors.
• COVID-19 has shifted perceptions about home-based care.
• Intergenerational programs foster relationships between seniors and children.
• Franchising allows for the expansion of high-quality senior care services.
• Staffing in adult day care is often easier than in nursing homes.
• Caregivers need respite to maintain their health and well-being.
• Engagement in activities significantly improves seniors' quality of life.
• The role of family caregivers is evolving with younger generations taking charge.
• Building relationships with families enhances the caregiving experience. 
• Restorative nursing helps patients make progress at a slower rate.
• The franchise model allows for high standards of care across multiple locations.
• Franchisees benefit from a supportive community and shared experiences.
• Technology plays a crucial role in modernizing care practices.
• Growth in adult day health is expected as demand increases post-COVID.
• Studio 55 caters to active seniors needing social engagement.
• Franchisees are attracted through online portals and demographic analysis.
• Navigating state regulations is essential for successful expansion.
• Financial literacy is critical for franchisee success.
• 'Solace in the Storm' provides practical tips for family caregivers.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

Chris Dayton, Co-Founder & CEO of Quality Assured AI, explores how AI is being responsibly integrated into the pharmaceutical industry, with a focus on quality management, regulatory compliance, and data security. He discusses the use of closed systems and air-gapped architectures to protect sensitive data, the challenges of deploying AI in regulated environments, and the importance of mitigating hallucinations in AI models. Chris also shares lessons from launching and scaling the platform, transitioning into the CEO role, and building AI literacy within organizations—highlighting how thoughtful AI adoption can drive innovation while reducing operational strain and burnout.

Chapters:
00:00 Introduction to Quality Assured AI
02:51 The Role of AI in Pharmaceuticals
06:02 Understanding AI Implementation Challenges
09:04 The Importance of Data Security
11:50 Navigating Regulatory Compliance
15:00 The Evolution of AI in Quality Management
17:59 The Human Element in AI Integration
20:56 Client Onboarding and Customization
23:49 Feedback and Market Reception
26:59 Future Growth and Scalability
29:50 Parting Thoughts and Advice

Guest Information:

• Guest's Name: Chris Dayton
• Guest's Title/Position:  Co-Founder & CEO
• Guest's Linkedin: https://www.linkedin.com/in/chris-dayton-b414bb57/
• Company / Affiliation: Quality Assured AI  https://www.qualityassured.ai/
• Guest's Bio: Chris Dayton is the Co-Founder and CEO of Quality Assured Ai, a company delivering closed-system, on-premise AI solutions purpose-built for pharmaceutical Quality Assurance and Quality Management. With over a decade of experience across protein, cell, and gene therapy manufacturing, he has served as a lead investigator, QMS author, and technical operations manager overseeing QDS authorship and validation approvals. Chris has designed and deployed AI/ML models that streamline deviation drafting, SOP generation, and CAPA support while maintaining strict compliance with FDA, EMA, and MHRA regulatory frameworks. He has consulted with top-25 global pharmaceutical companies on GxP-aligned AI pilots and is a recognized thought leader in AI governance for life sciences, speaking at PDA events and leading AI literacy initiatives for QA and regulatory professionals.

Takeaways:

• Quality Assured AI focuses on the quality and regulatory side of pharmaceuticals.
• AI can significantly reduce the time needed for documentation in the pharmaceutical industry.
• Closed system deployments ensure data security and compliance with regulations.
• Understanding and addressing hallucinations in AI is crucial for reliability.
• AI should not continuously learn from user interactions in regulated environments.
• Effective training and onboarding are essential for successful AI integration.
• Feedback from users highlights the practical benefits of AI in quality management.
• Collaboration with consulting groups enhances scalability and deployment efficiency.
• AI literacy is vital for stakeholders in the pharmaceutical industry.
• Future growth includes expanding AI capabilities to automate more processes. 

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of the Helping Enterprise podcast, host Heath Fletcher speaks with Larry Chism, a seasoned talent acquisition executive, about the evolving landscape of recruitment. They discuss the impact of technology, particularly AI, on hiring processes, the importance of human connection in recruitment, and the challenges faced by both job seekers and employers in today's market. Larry shares insights on bridging the gap between retiring professionals and new graduates, as well as the unique challenges within the healthcare sector. The conversation emphasizes the need for adaptability, networking, and maintaining a positive outlook in the face of change.

Chapters:
00:00 Introduction to Talent Acquisition and Larry Chism
04:03 The Evolution of Recruitment: Challenges and Opportunities
09:09 The Role of AI in Recruitment
15:14 Headhunting vs. Passive Recruitment
18:34 Bridging the Gap: Workforce Attrition and New Graduates
30:48 Challenges in the Healthcare Recruitment Landscape
35:21 Quality of Life and the Future of Work

Guest Information:

• Guest's Name:  Larry L. Chism
• Guest's Title/Position:  Chief Executive Officer 
• Guest's Linkedin: https://www.linkedin.com/in/larrylchism/
• Company / Affiliation:  Quantus Management Resources https://www.qmrconsultants.com/
• Guest's Bio:  Larry L. Chism is a Senior Talent Acquisition Executive and entrepreneur with 25+ years of experience in full-cycle recruiting and strategic growth talent solutions. Throughout his career, Larry has placed hundreds of high-impact professionals—from junior contributors to C-suite leaders—across startups, Fortune 100 companies, and the biopharmaceutical and life sciences sectors. Notably, he has served in talent acquisition leadership roles supporting biopharma organizations, including Talent Acquisition at Rentschler Biopharma, where he focused on sourcing exceptional scientific, technical, and commercial talent in a highly competitive market.

Takeaways:

• Larry Chism has over 25 years of experience in recruitment.
• AI is significantly changing how resumes are screened.
• Headhunting is becoming more essential for higher-level positions.
• There is a notable gap between retiring professionals and new graduates.
• Quality of life considerations are increasingly important for job seekers.
• Networking and mentorship are crucial for career advancement.
• Internships provide valuable experience for new graduates.
• The reliance on technology can create challenges in recruitment.
• Maintaining a positive attitude is essential for job seekers.
• Adaptability is key in the evolving job market.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of the Healthy Enterprise Podcast, Georg Draude, General Manager of Chroma Technology, discusses the company's innovative work in optical filters and imaging solutions. With a background in biomedical sciences, Georg shares insights into the role of optical filters in biomedical research, advancements in microscopy technology, and the intersection of micro and macro perspectives in science. He also reflects on his transition from academia to industry, the future challenges and opportunities for Chroma, and the potential role of AI in enhancing research capabilities.

Chapters:
00:00 Introduction to Chroma Technology and Georg Draude
05:59 The Role of Optical Filters in Biomedical Research
12:00 Advancements in Microscopy and Imaging Technology
18:13 The Intersection of Micro and Macro: Space and Microscopy
24:04 Transitioning from Academia to Industry
30:09 Future Challenges and Opportunities for Chroma Technology
36:04 The Role of AI in Optical Filter Design and Research

Guest Information:

• Guest's Name: Georg Draude
• Guest's Title/Position:  General Manager
• Guest's Linkedin: https://www.linkedin.com/in/georg-draude/
• Company / Affiliation: Chroma Technology https://www.chroma.com/
• Guest's Bio:  Georg Draude is a seasoned leader at the intersection of photonics, biotechnology, and advanced imaging. He currently serves as General Manager at Chroma Technology GmbH, where he has led commercial and market strategy since 2010. With a background spanning sales leadership, high-end imaging systems, and biomedical research, Georg brings a rare blend of scientific depth and market insight. He holds a doctorate in medical sciences from Ludwig-Maximilians-Universität München and has built his career translating complex technologies into real-world impact.

Takeaways:

• Chroma Technology specializes in producing optical filters for microscopy applications.
• The company collaborates closely with researchers to develop specific filter sets for their experiments.
• Advancements in camera technology have significantly improved microscopy capabilities.
• There is a growing trend towards miniaturization in biomedical devices.
• AI can assist in analyzing large datasets generated by modern microscopy techniques.
• Georg's transition from academia to industry highlights the importance of networking.
• Effective communication is key in translating complex scientific concepts to broader audiences.
• Chroma's independence in the market allows for innovative and flexible solutions.
• The company is involved in various industries beyond biomedical research, including astronomy.
• Collaboration in the scientific community transcends borders and backgrounds.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of The Healthy Enterprise, Dr. Psyche Young, a licensed professional counselor and trauma-informed therapist, shares her path into mental health and the values that guide her work. She explores the importance of transparency in therapy, work-life balance, and an integrative model of care that honors the mind-body-spirit connection. Dr. Young also unpacks the realities of modern mental health care — from insurance challenges and the rise of telehealth to the growing role of technology and psychoeducation in prevention. The conversation offers thoughtful insight and practical advice for both clients and aspiring therapists navigating today’s mental health landscape.

Chapters:
00:00 Introduction to Dr. Psyche Young
02:24 Journey into Mental Health
03:36 Specializations in Therapy
05:03 Balancing Life and Business
06:10 Understanding Stress and Work-Life Balance
09:02 The Importance of Transparency in Therapy
10:30 Core Values and Purpose
14:11 Integrative Care in Mental Health
17:12 Mind-Body-Spirit Connection
19:22 Building Therapeutic Relationships
21:45 The Ripple Effect of Therapy
23:05 Navigating Insurance and Payment Disparities
24:10 The Role of Technology in Therapy
25:24 The Human Element in Telehealth
28:41 Expanding Reach Through Speaking Engagements
33:05 Supporting Healthcare Professionals
36:50 The Importance of Psychoeducation
39:28 Future Projects and Growth
40:41 Advice for Aspiring Therapists

Guest Information:

• Guest's Name: Dr. Psyche Young
• Guest's Title/Position:  Founder & CEO
• Guest's Linkedin: https://www.linkedin.com/in/psyche-young-ph-d-lpc-%F0%9F%87%B0%F0%9F%87%B3%F0%9F%87%A6%F0%9F%87%AE-82136a14/
• Company / Affiliation: YaH Vision Counseling & Wellness   https://www.yahvisioncw.com  |  https://www.instagram.com/yahvisioncounseling/  |  https://www.facebook.com/people/YaH-Vision-Counseling-Wellness/61556108247813/
• Guest's Bio: Psyche Young, Ph.D., LPC is a licensed psychotherapist, consultant, and public speaker with over a decade of clinical experience supporting individuals, couples, and families. She is the Owner and CEO of YaH Vision Counseling & Wellness LLC and Co-Founder of YaH Vision Productions, with a particular focus on marriage and family therapy and working with military families navigating complex life transitions. A recognized thought leader in mental health, Dr. Young empowers clients to overcome barriers to personal and professional growth while building emotional resilience and sustainable wellness strategies. She is an engaging speaker and trusted consultant known for blending clinical expertise with real-world application. Dr. Young is a member of the American Association for Marriage and Family Therapy (AAMFT) and the American Counseling Association (ACA) and is guided by a core belief that wellness is not a privilege — it’s a human right.

Takeaways:

• Dr. Psyche Young has over 20 years of experience in mental health.
• She specializes in marriage and family therapy, particularly with military families.
• Work-life balance is crucial for mental health and well-being.
• Stress often indicates a lack of balance in life.
• Transparency in therapy is essential for effective treatment.
• Core values play a significant role in personal fulfillment.
• Mental health is interconnected with physical and social health.
• Integrative care models are becoming more common in healthcare.
• Building rapport with clients is vital for therapeutic success.
• The ripple effect of therapy can lead to healthier families and communities. 
• Insurance disparities affect access to mental health care.
• Telehealth offers convenience but lacks the human touch.
• Healthcare professionals are increasingly prioritizing their mental health.
• Psychoeducation is vital for understanding mental health experiences.
• Proactive approaches are better than reactive ones in mental health care.
• The body’s chemical responses play a role in mental health.
• Networking is essential for growth in the mental health field.
• Support is available for those seeking help.
• Self-care is crucial for healthcare providers.
• Future projects can enhance community support and outreach.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of The Healthy Enterprise, Dr. April Joy Damian,  Chief Scientific Officer and Director of the Weitzman Institute, explores how health equity and social determinants of health shape the future of care for vulnerable populations. She discusses the institute’s mission across research, education, and policy, its partnerships with federally qualified health centers, and the real-world impact of community-driven programs. Dr. Damian highlights the power of storytelling in measuring outcomes, the role of coaching and leadership in building strong teams, and her vision for advancing innovation while training the next generation of healthcare leaders.

Chapters:
00:00 Introduction to Dr. April Joy Damian and the Weitzman Institute
03:03 The Mission and Impact of the Weitzman Institute
06:09 Partnerships and Community Engagement
09:04 Personal Motivation and Organizational Culture
12:04 Stories of Impact and Change
15:00 Addressing Childhood Trauma and Community Needs
18:08 Intergenerational Trauma and Community Solutions
21:02 The Role of Storytelling in Healthcare
23:54 The Importance of Continuous Improvement
26:49 Impactful Stories in Healthcare
29:25 Exponential Leadership and Team Empowerment
33:54 Finding Meaning and Joy in Work
36:45 The Value of Coaching in Leadership
41:31 Trusting the Process and Embracing Change
44:48 Innovation in Health Centers
46:55 Future Growth and Training the Next Generation

Guest Information:

• Guest's Name: Dr. April Joy Damian
• Guest's Title/Position:  Chief Scientific Officer and Director
• Guest's Linkedin: https://www.linkedin.com/in/apriljoydamian/
• Company / Affiliation: Weitzman Institute https://www.weitzmaninstitute.org/
• Guest's Bio: Dr. April Joy Damian is an epidemiologist and health services researcher specializing in health equity, social determinants of health, and psychiatric epidemiology. She serves as Chief Scientific Officer and Director of the Weitzman Institute, leading research, education, and policy efforts to advance quality improvement and primary care transformation for vulnerable populations. Dr. Damian is also a Senior Scholar for Health Equity at Academy Health and holds faculty appointments at Johns Hopkins Bloomberg School of Public Health and Wesleyan University. A national thought leader, she contributes to multiple advisory boards and committees, including the National Academies and NIH’s RECOVER initiative. Previously, she directed Quality Innovation at the National Quality Forum, expanding efforts around social determinants of health measurement. Dr. Damian earned her PhD from Johns Hopkins, a master’s from Harvard Medical School, and her bachelor’s degree with highest honors from UC Berkeley.

Takeaways:

• Dr. April Joy Damian is an expert in health equity and psychiatric epidemiology.
• The Weitzman Institute focuses on transforming primary care for vulnerable populations.
• Partnerships with federally qualified health centers are crucial for community health.
• The mission of alleviating human suffering drives Dr. Damian's work.
• Stories from patients and providers highlight the impact of healthcare initiatives.
• Intergenerational trauma is a significant focus of their programs.
• Practice-based research informs the needs of the communities served.
• Continuous quality improvement is essential for effective healthcare delivery.
• The importance of emotional regulation and social skills in youth programs.
• Storytelling is a powerful tool for understanding healthcare impact. 
• Stories validate and demystify what's going on out there.
• It's important to understand that everyone receives information differently.
• Exponential leadership creates a ripple effect.
• Finding meaning in work leads to unwavering commitment.
• Caring without attachment is a powerful lesson.
• Innovation is born when your back is against the wall.
• We are training the next generation of leaders.
• The work is more important than any individual.
• Everyone has a different way of absorbing information.
• Trusting that it will work out is essential.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of the Healthy Enterprise podcast, Laurence Bauer discusses his extensive experience in family medicine education and primary care workforce development. He shares insights on the importance of primary care, the innovations emerging in the field, and the challenges faced by the healthcare system. Laurence emphasizes the need for interpersonal skills in healthcare and the role of family physicians in community health. He also highlights the impact of telehealth and the significance of the Primary Care Innovators Network in fostering innovation. The conversation concludes with reflections on the future of primary care and the importance of building trust and relationships in healthcare.

Chapters:
00:00 Introduction to Laurence Bauer and His Journey
06:07 Innovations in Primary Care
11:48 The Importance of Primary Care
17:57 Challenges in the Healthcare System
23:51 The Role of Telehealth
29:51 The Primary Care Innovators Network
35:57 The Future of Primary Care and Innovations
41:58 Interpersonal Skills in Healthcare
47:55 Conclusion and Final Thoughts

Guest Information:

• Guest's Name: Laurence Bauer 
• Guest's Title/Position:  Chief Executive Officer
• Guest's Linkedin: https://www.linkedin.com/in/laurence-bauer-70a6746/
• Company / Affiliation:  Primary Care Innovators Network  https://thepcin.net/ 
• Guest's Bio: Laurence C. Bauer, M.S.W., M.Ed. is a longtime leader in family medicine education and primary care development. He served as CEO of the Family Medicine Education Consortium (1994–2021), advancing collaboration across academic and primary care communities in the Northeast. He also held leadership roles at the Center for Innovation in Family and Community Health and served as Associate Clinical Professor at Wright State University, with prior faculty development positions at The Ohio State University and Penn State College of Medicine. Now an active consultant, he remains dedicated to building a primary-care–driven U.S. healthcare system. Based in Hershey, PA, he enjoys time with family, pickleball, basketball, and gardening.

Takeaways:

• Laurence Bauer has a rich background in family medicine education.
• Innovations in primary care often come from community-level practitioners.
• A significant portion of healthcare spending is wasted due to lack of primary care.
• Telehealth is improving accessibility to healthcare services.
• There is a critical shortage of family physicians in the U.S.
• Interpersonal skills are essential for effective patient care.
• Healthcare is fundamentally about human relationships and trust.
• The Primary Care Innovators Network fosters collaboration and innovation.
• Curiosity and adventure drive Lawrence's approach to healthcare.
• Creating healthy systems is vital for improving community health.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode, Jeffrey Petersen shares lessons from nearly four decades in physical therapy, exploring the physical, emotional, and neurological dimensions of pain and advocating for whole-person care. He discusses growing a high-touch healthcare business, the importance of empathy and process in patient outcomes, and insights from his work on an upcoming book focused on understanding pain and purpose in healing.

Chapters:
00:00 Introduction to Whole Person Care
03:02 The Evolution of Physical Therapy
05:47 Understanding Pain and Patient Care
08:46 The Emotional Experience of Pain
12:04 Pain as Information: A Neurological Perspective
15:03 The Role of Awareness in Pain Management
17:59 The Connection Between Emotional and Physical Pain
20:52 The Journey of Writing a Book on Pain
28:43 Finding Purpose in Suffering
31:05 The Role of Pain in Personal Growth
33:17 Expanding a Business: Challenges and Lessons
36:23 The Importance of Process in Business
40:10 Navigating Complexities in Patient Care
46:03 Marketing Strategies for Growth

Guest Information:

• Guest's Name: Jeffrey Petersen
• Guest's Title/Position:  Founder and CEO
• Guest's Linkedin: https://www.linkedin.com/in/jeffrey-petersen-pt-9b467558/
• Company / Affiliation: Petersen Physical Therapy https://petersenpt.com/
• Guest's Bio: Jeffrey Petersen is the CEO and Founder of Petersen Physical Therapy, launched with a mission to help as many people as possible move better and live healthier lives. With nearly four decades of experience, Jeff is deeply committed to clinical excellence and to building a welcoming, patient-centered environment that meets people exactly where they are and helps them move forward. He brings a rare blend of hands-on clinical insight, long-term leadership, and a genuine passion for helping patients recover, rehabilitate, and thrive.

Takeaways:

• Physical therapy has evolved significantly over the decades.
• Pain is often the primary reason people seek therapy.
• The emotional experience of pain is crucial to understanding it.
• Intensity of pain does not always correlate with severity of injury.
• Pain serves as information rather than just a warning signal.
• Awareness of one's body can aid in pain management.
• Shame can hinder the learning process in pain management.
• The connection between emotional and physical pain is profound.
• The journey of writing a book can help consolidate knowledge.
• Understanding pain can lead to better patient outcomes. 
• Finding purpose in suffering can help endure pain.
• Pain provides contrast that enhances appreciation for well-being.
• Building a supportive culture is essential for business growth.
• Engaging in the process is more important than focusing solely on outcomes.
• Effective marketing stems from treating patients well and fostering referrals.
• Navigating patient care requires balancing multiple stakeholders' needs.
• Empathy is crucial in patient relationships and care.
• The importance of documenting processes for business efficiency.
• AI can assist in organizing business processes and enhancing patient care.
• Long-term relationships with patients are built on trust and effective communication.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of the Healthy Enterprise podcast, Patti Aha shares her journey from research scientist to project manager and consultant in the biotech and diagnostics space. She discusses the importance of collaboration, innovation, and mentorship in driving drug development, while exploring the challenges and opportunities within the industry. Patti reflects on the potential of AI to accelerate discovery and the critical role of effective leadership, communication, organization, and emotional intelligence in managing scientific teams. The conversation also covers navigating project management challenges, building strong relationships, knowing when to pivot or stop a project, and transitioning from corporate roles to entrepreneurship, offering practical advice for aspiring biotech leaders.

Chapters:
00:00 Introduction to Biotech Leadership
03:12 Patti Aha's Journey in Biotech
06:02 The Role of Project Management in Drug Development
09:02 Understanding Drug Targets and Assays
11:55 The Importance of Collaboration in Biotech
14:50 Navigating the Drug Development Pipeline
17:51 The Future of AI in Biotech
21:04 Consultancy and Leadership in Biotech
23:50 The Philosophy of Project Management
28:33 Essential Qualities of a Project Manager
31:46 Building Relationships in Project Management
34:49 Navigating Challenges in Biotech Projects
39:34 Advice for Aspiring Project Managers
42:51 Dream Projects and Future Aspirations

Guest Information:

• Guest's Name:  Patti Aha 
• Guest's Linkedin: https://www.linkedin.com/in/patti-aha-6a20114/
• Company / Affiliation: Robin Hill Group LLC 
• Guest's Bio: Patti Aha is the CEO of the Robin Hill Group and a seasoned project management and business leader with a strong scientific foundation. With deep experience across operations, portfolio management, and process development, she excels at bringing structure, efficiency, and clarity to complex initiatives. Patti is passionate about effective leadership, transparent communication, and building collaborative teams that consistently deliver results. Her unique blend of scientific rigor and business acumen allows her to bridge the gap between technical and strategic domains, making her a trusted partner for organizations seeking operational excellence and sustainable growth. 

Takeaways:

• Patti Aha has a long career in biotech and academia.
• She emphasizes the importance of project management in drug development.
• Collaboration between academia and industry is crucial for innovation.
• Understanding drug targets and assays is fundamental in biotech.
• The drug development process is lengthy and complex.
• AI has the potential to significantly speed up drug discovery.
• Effective leadership is essential for managing scientific teams.
• Mentoring future leaders is a passion for Patti.
• Not-for-profit biotech models face unique challenges.
• Continuous improvement is necessary for growing biotech companies. 
• Project management serves the work and helps people communicate.
• There is a fine line between necessary process and over-processing.
• Good communication is essential for project managers.
• Emotional intelligence is crucial in managing team dynamics.
• Building relationships is a cornerstone of effective project management.
• Conflict resolution is a key skill for project managers.
• Defining success at the beginning of a project is vital.
• Knowing when to stop a project can be a significant win.
• Continuous education and networking are important for career growth.
• The biotech field offers exciting opportunities for innovation.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of The Healthy Enterprise, Heath talks with Kimberly Cremers, pharmacist, executive coach, and Founder & CEO of Petrichor Medical Affairs Consulting, about her journey in the pharmaceutical industry and the evolving role of Medical Affairs. Kim shares insights on AI in drug development, her transition to consultancy, and the importance of effective communication, listening, and continuous learning in leadership. They explore the transformative power of coaching—recognizing when it’s needed, building trust, overcoming self-doubt, and embracing discomfort for growth—while also reflecting on entrepreneurship, career development, and the impact of a growth mindset on personal and professional success.

Chapters:
00:00 Introduction to Kim Cremers and Her Journey
02:59 The Role of Medical Affairs in Pharma
06:00 Challenges in the Pharmaceutical Industry
09:04 The Impact of AI on Drug Development
12:00 Transitioning to Consultancy and Coaching
15:01 Executive Coaching: Challenges and Insights
17:57 Navigating Imposter Syndrome and Communication
20:58 The Importance of Listening in Leadership
22:20 The Importance of Coaching Relationships
25:01 Recognizing the Need for a Coach
26:30 Aha Moments in Personal Development
28:25 Signs It's Time for Career Coaching
30:01 Overcoming Self-Doubt in Career Changes
31:12 Embracing Discomfort for Growth
34:07 Navigating Entrepreneurial Challenges
37:43 Core Values in Coaching
41:06 The Power of a Growth Mindset

Guest Information:

• Guest's Name: Kimberly Cremers
• Guest's Title/Position:  Founder and CEO
• Guest's Linkedin: https://www.linkedin.com/in/kimberly-cremers-petrichor/ 
• Company / Affiliation: Petrichor Medical Affairs Consulting https://www.petrichormaconsulting.com/
• Guest's Bio: Kimberly Cremers is the Founder and CEO of Petrichor Medical Affairs Consulting, a licensed pharmacist, Certified Executive Coach, and Medical Affairs leader with over 25 years in pharma and biotech. She helps organizations build, optimize, and scale high-performing Medical Science Liaison teams—providing strategic guidance, tactical planning, onboarding, coaching, scientific exchange materials, and support for key initiatives like advisory boards and congresses.

Takeaways:

• Kim Cremers has over 25 years of experience in medical affairs.
• Medical Affairs plays a crucial role in contextualizing clinical data for healthcare professionals.
• Pharmacy students often lack awareness of career opportunities in the pharmaceutical industry.
• The pharmaceutical industry faces challenges from geopolitical changes and regulatory environments.
• AI has the potential to streamline drug development processes.
• Consultancy allows Kim to focus on her passions, including teaching and coaching.
• Executive coaching helps leaders navigate their challenges and optimize their impact.
• Imposter syndrome affects executives, highlighting the need for supportive environments.
• Effective listening is essential for leadership and understanding team dynamics.
• Navigating the complexities of tech and pharma requires open-mindedness and collaboration. 
• Coaching relationships are essential for achieving personal and professional goals.
• Recognizing the need for a coach often comes after a period of self-reflection or feedback.
• Aha moments can empower individuals to take action and make significant changes in their careers.
• Signs that it's time for career coaching include feelings of dread about work or a lack of motivation.
• Self-doubt can hinder career advancement, especially among women.
• Embracing discomfort is crucial for personal growth and development.
• Navigating entrepreneurial challenges requires flexibility and a willingness to learn.
• Core values such as authenticity and integrity are vital in coaching.
• A growth mindset allows individuals to see challenges as opportunities for growth.
• Investing in personal development, such as reading impactful books, can lead to significant insights.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode, Sona Shah, and Co-Founder and CEO  of Neopenda, shares her journey from engineering to healthcare innovation. She discusses the challenges of healthcare inequities in emerging markets and how Neopenda's flagship product, NeoGuard, aims to address these issues by providing vital signs monitoring in under-resourced hospitals. Sona highlights the importance of understanding customer needs, the challenges of product adoption, and the innovative approaches taken to ensure sustainability and growth in the healthcare sector. In this conversation, Sona Shah discusses the importance of data collection in underserved communities, the evolution of her leadership style over the past decade, and the balance between personal and professional life as a founder. She also shares insights on the growth phase of her company, Neopenda, and the strategies for fundraising and scaling operations to meet the needs of patients globally.

Guest Information:

• Guest's Name: Sona Shah
• Guest's Linkedin: https://www.linkedin.com/in/sonarshah/ 
• Company / Affiliation: Neopenda https://www.neopenda.com/
• Guest's Bio: Sona Shah is the Co-Founder and CEO  of Neopenda, where she leads the development of innovative medical technologies designed for low-resource healthcare settings. Inspired by her time teaching in Kenya and her background in biomedical engineering, Sona co-founded Neopenda in 2015 to help close critical gaps in care across emerging markets. Today, she and her team are bringing solutions like the neoGuard monitoring system to countries such as Kenya, Uganda, and Ghana—advancing accessible, tech-driven healthcare for the next billion people.

Chapters:
00:00 Introduction to Neopenda and Sona Shah
01:22 Sona's Journey: From Engineering to Healthcare
05:43 Identifying Healthcare Inequities in Emerging Markets
10:06 The Birth of Neopenda: Addressing Global Health Challenges
12:50 Innovating Medical Technology: The NeoGuard Device
18:15 Challenges in Adoption and Customer Feedback
21:53 Sustaining Innovation: Revenue Models and Future Plans
25:23 Data Collection in Underserved Communities
30:32 Leadership and Team Dynamics
37:00 Balancing Personal and Professional Life
41:52 Growth and Fundraising Strategies

Takeaways:

• Sona Shah's journey reflects a passion for addressing healthcare inequities.
• Neopenda was founded to tackle the lack of medical technology in emerging markets.
• The NeoGuard device is designed for low-resource settings, providing essential monitoring.
• Understanding the local healthcare environment is crucial for product adoption.
• Customer feedback is vital for improving product performance and satisfaction.
• Sustaining innovation requires a balance between product sales and customer support.
• The healthcare market in emerging countries is often misunderstood regarding affordability.
• Data collection from NeoGuard can provide valuable insights for healthcare providers.
• Training and support are essential for successful technology adoption in hospitals.
• Future plans include introducing a data-driven revenue model with NeoCloud. 
• Data collection is crucial for understanding health in underserved communities.
• Leadership involves trusting and empowering your team.
• Balancing personal life with professional responsibilities is essential for well-being.
• Growth opportunities must be approached strategically to avoid pitfalls.
• The healthcare sector requires innovative solutions tailored to specific populations.
• Mental health support is vital for founders managing stress and responsibilities.
• Community investment can enhance growth and bring diverse expertise.
• Celebrating small wins is important for maintaining morale in a startup.
• Nature and personal time can rejuvenate and provide clarity.
• The journey of a founder is filled with challenges but also immense rewards.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of The Healthy Enterprise, John D. Marvin reflects on his leadership journey in the optometry industry—from his marketing roots to becoming president of Texas State Optical. He discusses navigating major industry shifts, driving mindset change, and adapting to evolving consumer expectations. John explores the complexities of leading a member-owned cooperative, the growing influence of private equity, and the need for localized, community-focused eye-care services. He also offers insights on effective marketing, the challenges posed by e-commerce, and the importance of cultivating strong leadership within optometry.

Chapters:
00:00 Introduction to John D. Marvin and His Journey
10:47 Navigating Change in Leadership
20:02 Challenges of Mindset and Adaptation
30:05 The Evolution of Optometry and Business Models
31:16 Marketing Strategies for Community Engagement
32:08 Navigating E-commerce in Eye Care
36:34 Developing Leadership in Optometry Practices
40:53 The Importance of Personal Growth
44:43 Fusing Faith and Business Leadership

Guest Information:

• Guest's Name: John D. Marvin 
• Guest's Title/Position:  Former President & CEO
• Guest's Linkedin: https://www.linkedin.com/in/jdmarvin/
• Company / Affiliation: Texas State Optical  https://tso.com/
• Guest's Bio: John D. Marvin is a seasoned executive leader with more than three decades of experience developing people and organizations through intentional leadership, effective communication, and mindset-driven growth. As the former President and CEO of Texas State Optical, he guided one of the nation’s largest networks of independent optometric practices, steering the organization through industry change with strategic clarity, operational excellence, and a people-first approach. He believes the only limits we face are the ones we place on ourselves—and his mission is to help others rise above them, lead with purpose, and carry that belief forward. https://themarvingroup.net/

Takeaways:

• John Marvin has over three decades of experience in leadership.
• He emphasizes the importance of mindset in business adaptation.
• Fear of change can paralyze organizations from making necessary decisions.
• Consumer behavior is a critical factor in business strategy.
• The optometry industry is facing significant shifts in ownership dynamics.
• Younger optometrists are less interested in private practice ownership.
• The pandemic accelerated changes in consumer preferences.
• A hybrid business model may be necessary for future growth.
• Marketing encompasses more than just advertising; product quality is key.
• Leadership requires balancing individual and corporate interests.  
• The delivery of eye care services is a local community service.
• Marketing efforts should focus within a three-mile radius of each location.
• E-commerce has changed consumer behavior in the eyewear market.
• Third-party payers complicate the relationship between consumers and eye care providers.
• Leadership is about influence and personal growth is essential for effective leadership.
• Community involvement can enhance practice visibility and patient loyalty.
• Personal growth should be a self-directed journey.
• Integrating faith into business can enrich the workplace experience.
• Effective marketing requires understanding local consumer behavior.
• Leadership development is crucial for franchise owners in the optometry field.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode, Adityo Prakash, founder and CEO of Verseon, shares how his company is transforming drug discovery through deep quantum modeling and advanced computational science. He discusses the challenges of traditional drug development, the limitations of current AI approaches, and how Verseon’s technology is redefining how we tackle complex diseases like diabetes and cancer. Adityo also reflects on the company’s mission-driven culture, its focus on addressing root causes rather than symptoms, and the importance of building a scientific community to accelerate truly transformative medicine.

Chapters:
00:00 Introduction to Verseon and Adityo Prakash
03:07 The Journey of Drug Discovery and Innovation
06:03 Challenges in Current Drug Development Models
08:57 The Role of AI in Drug Discovery
11:58 Deep Quantum Modeling: A New Frontier
15:11 Transforming Drug Development Processes
18:07 Real-World Applications and Success Stories
27:13 Innovations in Diabetes Treatment
30:03 Advancements in Cancer Therapies
32:09 The Vision Behind the Company
35:02 Navigating Challenges in Drug Development
35:58 The Role of Quantum Computing in Drug Discovery
38:49 Choosing Disease Targets for Drug Development
42:59 Leadership Evolution and Company Culture
45:46 Attracting Investors and Building Community

Guest Information:

• Guest's Name: Adityo Prakash
• Guest's Linkedin: https://www.linkedin.com/in/adityo-prakash-3a5b928/ 
• Company / Affiliation: Verseon https://www.verseon.com/
• Guest's Bio: Adityo Prakash is a scientist-entrepreneur and the Founder & CEO of Verseon, where he is transforming drug discovery and development through Deep Quantum Modeling and AI. Driven by the belief that current methods limit the medicines the world can create, he built Verseon to systematically design therapeutics previously out of reach and elevate the standard of care across major diseases. Before Verseon, he founded Pulsent Corporation, developing foundational technologies that power modern video streaming. His work across physics, computation, and engineering has produced more than 40 patent families, and he holds a BS in Physics and Mathematics from Caltech.

Takeaways:

• Verseon aims to redefine drug discovery through AI and quantum modeling.
• The journey of drug discovery has been long and challenging.
• Current drug development models are outdated and inefficient.
• AI's role in drug discovery is often limited to existing data.
• Deep quantum modeling offers a new approach to drug design.
• The pharmaceutical industry faces dismal odds in drug development.
• Innovative drugs can change treatment paradigms for major diseases.
• Real-world applications of new drugs show promising results.
• The need for systematic approaches in drug discovery is critical.
• Verseon's mission is to create new medicines for previously untreatable diseases. 
• The shift from monthly to bi-monthly injections for diabetes treatment is still inadequate.
• Current diabetes treatments often fail to address root causes, focusing instead on symptoms.
• Innovative drugs can reverse diabetes in early stages with oral administration.
• The company is developing multiple cancer therapies that target metastasis and immune response.
• New chemotherapy agents are being created to remain effective even as tumors mutate.
• The founders aimed to revolutionize drug discovery to better treat diseases.
• External factors like economic downturns can significantly impact drug development timelines.
• The integration of quantum computing is crucial for simulating complex biological systems.
• Choosing disease targets is based on large unmet medical needs and well-understood biology.
• Leadership involves continuous learning and adapting to foster a culture of innovation.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this milestone 50th episode of The Healthy Enterprise, Bullzeye CEO Meghna Deshraj shares the personal journey behind building a business rooted in intention, resilience, and alignment. From leaving a stable corporate path to becoming an entrepreneur, angel investor, and global growth strategist, Meghna reflects on how marketing, healthcare, and human-centered partnership have shaped her leadership. She explains why real growth isn’t driven by louder campaigns, but by clarity, adaptation, and staying close to the people you serve. Her story captures what it truly means to be a modern growth partner—walking shoulder to shoulder with founders, helping them navigate complexity, and championing bold, meaningful progress, especially for women in business.

Chapters:
00:00 Celebrating Milestones: The 50th Episode
02:05 Meghna's Journey: From Corporate to Entrepreneur
05:47 The Evolution of Marketing: A Unique Approach
12:00 Healthcare: A Personal Connection and Professional Focus
18:06 Global Growth: Expanding Bullzeye's Reach
24:01 The Healthy Enterprise Podcast: Bridging Gaps in Healthcare
30:07 Investing in the Future: Meghna's Role as an Angel Investor
35:48 Overcoming Challenges: The Power of Adaptation
41:59 Final Thoughts: Embracing Change and Growth

Guest Information:

• Guest's Name: Meghna Deshraj 
• Guest's Title/Position:  Founder & CEO
• Guest's Linkedin: https://www.linkedin.com/in/meghna-deshraj/
• Company / Affiliation: Bullzeye Global Growth Partners  https://bullzeyeglobal.com/
• Guest's Bio:  Meghna Deshraj is the Founder & CEO of Bullzeye Global Growth Partners, a strategic consultancy that helps businesses scale sustainably and profitably. With a background spanning corporate strategy, IT, finance, and process optimization, she combines analytical rigor with creative execution to drive measurable results. Under her leadership, Bullzeye has generated over $580M in annual growth and more than $1B in client revenue, guiding organizations through large-scale integrations, business transformations, and organizational change initiatives. A Certified Six Sigma Black Belt, Meghna’s superpower lies in strategic marketing and growth consulting, helping businesses grow through innovation, efficiency, and strong, trusted partnerships.

Takeaways:
-Meghna Deshraj is the CEO and founder of Bullzeye Global Growth Partners.
-She transitioned from a corporate career to entrepreneurship through her passion for marketing.
-Marketing is essential for every business, regardless of product quality.
-A unique approach to marketing involves understanding client goals and needs.
-Healthcare is a personal passion for Meghna, influenced by her family's background.
-Global growth for Bullzeye was driven by client demand in international markets.
-The Healthy Enterprise Podcast aims to bridge gaps in healthcare knowledge.
-Meghna has been an angel investor for over 15 years, focusing on healthcare innovations.
-Adapting and evolving are crucial for overcoming challenges in business.
-Women should take bold steps and not let setbacks hold them back.

The Healthy Enterprise Podcast is produced by Bullzeye Global Growth Partners  https://bullzeyeglobal.com/

In this episode of The Healthy Enterprise, Vance Clement, CEO of Lineus Medical, shares how his company is transforming the vascular access space with its innovative IV device, SafeBreak. Drawing on over 30 years in the medical device industry, Vance discusses the challenges of building a healthcare startup, navigating FDA approval, and scaling in a complex market. He also explores the evolving dynamics of hospital purchasing, the power of strategic sales and marketing, and the leadership qualities—trust, perseverance, and optimism—that drive success in medtech innovation.

Chapters
00:00 Introduction to Lineus Medical and Vance Clement
02:55 Innovative Solutions in Vascular Access
06:01 The Journey of Product Development
08:49 Building a Sales Team in Medical Devices
12:00 Challenges in the Medical Device Industry
14:55 Navigating the Sales Cycle and Market Adoption
18:11 Expanding into New Markets
21:02 The Future of SafeBreak and Global Reach
29:16 Exploring Market Opportunities in Medical Devices
30:56 Navigating FDA Approval and Market Entry
32:59 Innovations and Future Developments in Medical Devices
35:10 Marketing Strategies for Medical Devices
40:07 The Evolving Role of Purchasing in Healthcare
43:46 Leadership Insights and Building Trust
47:58 Perseverance and Optimism in Entrepreneurship

Guest Information:

• Guest's Name:  Vance Clement 
• Guest's Title/Position:  CEO and Co-Founder
• Guest's Linkedin: https://www.linkedin.com/in/vance-clement-4378464/
• Company / Affiliation:  Lineus Medical https://www.lineusmed.com/
• Guest's Bio: Vance Clement is the CEO and Co-Founder of Lineus Medical, bringing over 30 years of experience in the medical device industry. Since joining Lineus in 2015 and becoming CEO in 2018, he has guided the company’s growth and innovation. Previously, Vance led sales and marketing at BlueInGreen, where he quadrupled annual revenue, and held senior marketing roles at Mako Surgical, helping expand the company from a small orthopedic start-up to over $100M in sales. He also spent a decade at Smith & Nephew Orthopaedics and began his career at Wright Medical Technology. Vance holds a B.S. in Industrial Engineering from the University of Arkansas and an MBA from Christian Brothers University. He has been recognized as a C-Suite Leader (2021), a State Tech Leader (2022), and a Distinguished Engineering Alumni (2024).

Takeaways:
-Vance Clement is the CEO of Lineus Medical, focusing on vascular access solutions.
-Lineus Medical's product, SafeBreak, addresses IV complications effectively.
-IVs fail 46% of the time, highlighting a significant healthcare issue.
-The device allows for safe separation of IV lines to prevent complications.
-Vance's background includes extensive experience in medical device sales and marketing.
-Building a sales team in the medical field presents unique challenges.
-The sales cycle for medical devices can be long and complex.
-Market adoption requires thorough product evaluations and nurse buy-in.
-The veterinary market presents new opportunities for Safebrake.
-Lineus Medical is expanding its reach globally, with regulatory approvals in multiple countries. 
-There's a significant market opportunity in medical devices.
-Navigating FDA approval is a critical step for market entry.
-Innovations in medical devices can lead to better patient outcomes.
-Effective marketing strategies are essential for medical device companies.
-Purchasing departments hold significant power in healthcare decisions.
-Building trust and integrity is crucial in leadership roles.
-Perseverance and optimism are key traits for entrepreneurs.
-Understanding the needs of healthcare professionals can drive product success.
-Engaging with top management can lead to better market penetration.
-Digital marketing may not always yield immediate results in healthcare.

In this episode of The Healthy Enterprise, Bret Larsen — serial entrepreneur and CEO of Chief — shares his journey from launching his first startup in college to leading multiple high-growth B2B software companies, including the telemedicine platform E-Visit. He reflects on the lessons learned from scaling businesses, navigating the challenges of the pandemic, and transitioning from founder to CEO. Bret discusses the vision behind Chief, a predictive operations platform designed to empower sales leaders, and offers candid insights on mentorship, resilience, and the personal side of entrepreneurship.

Chapters:
00:00 Introduction to Brett Larson and His Journey
03:03 The Birth of E-Visit and Telemedicine Innovations
06:00 The Launch of Chief: A Predictive Operations Platform
08:54 The Entrepreneurial Drive: Origins and Influences
11:50 Navigating Challenges in Healthcare Innovation
15:00 Growth During the Pandemic: A Turning Point
18:09 Managing Rapid Growth and New Responsibilities
20:51 Personal Growth and Leadership Development
24:12 The Importance of Mentorship and Skill Evolution
30:47 Unlocking Growth: The Role of Founders' Personal Lives
35:50 Navigating Identity: The Founder vs. CEO Dilemma
41:34 The Evolution of Chief: From Vision to Execution
46:50 Building Chief: Insights from Market Research
52:47 The Unique Value Proposition of Chief
56:38 Passion and Pain: The Reality of Building Businesses

Guest Information:

• Guest's Name:Bret Larsen 
• Guest's Title/Position:   Founder & CEO
• Guest's Linkedin: https://www.linkedin.com/in/bretalarsen/
• Company / Affiliation: Chief  https://www.getchief.com/
• Guest's Bio: Bret Larsen is the Founder and CEO of Chief, a sales performance management platform built to help modern sales teams turn complexity into clarity and make growth inevitable. A 3x founder and seasoned CEO, Bret has built multiple high-growth B2B software companies recognized by Inc. 5000, Deloitte Fast 500, Forrester, and Gartner. Named a Titan 100 CEO, Top 50 CEO in Healthcare Technology, and Ernst & Young Entrepreneur of the Year finalist, he’s known for building high-performing teams and market-defining products. Backed by investors including Goldman Sachs and Kickstart Seed Fund, Bret also advises startups and serves on boards across technology, healthcare, and education.

Takeaways:

• Brett Larson is a three-time founder and CEO with a strong background in B2B software.
• His first company was a small e-commerce business started during his undergraduate studies.
• Brett's journey in healthcare began with E-Visit, a telemedicine platform that gained traction during the pandemic.
• The idea for Chief, his latest venture, was inspired by the need for predictive operations in businesses.
• Brett's entrepreneurial drive is influenced by his family background and early experiences in business.
• Healthcare is often slow to adopt technology due to the risks involved, but there are opportunities for innovation.
• The pandemic created a significant growth opportunity for E-Visit, leading to a 1200% increase in team size.
• Navigating rapid growth requires a shift in leadership skills and adaptability.
• Brett highlights the importance of mentorship and executive coaching in his development as a leader.
• The role of a CEO can be lonely, and perception plays a crucial role in leadership. 
• You cannot increase burn for six months post-investment without proving ROI.
• Founders' personal lives significantly impact business success.
• Hiring talented individuals can be intimidating but is essential for growth.
• Articulating a clear vision is crucial for leadership.
• Goldman Sachs provides unparalleled support for startups.
• Recognizing feelings of languishing can lead to renewed purpose.
• Unlocking operational data is key to business success.
• The ideal customer for Chief is a VP of Sales or CRO.
• Pain tolerance is directly correlated to impact in business.
• Passion for the problem drives resilience in entrepreneurship.

In this episode, Dr. Marsha Hartman, Fractional CEO of Exodigm Biosciences, shares her journey from epidemiology to leading-edge biotech innovation. She explores how Exodigm’s breakthrough cell analysis technology is advancing personalized medicine and reshaping the future of diagnostics. The conversation dives into the lessons learned from COVID-19, the balance between science and strategy in leadership, and the ethical dimensions of AI in healthcare. Dr. Hartman also reflects on the importance of listening, collaboration, and purpose-driven work in creating meaningful impact across the life sciences.

Chapters:
00:00 Introduction to Marsha Hartman and Her Journey
03:09 The Intersection of Epidemiology and Immunology
06:00 Sales and Science: A Unique Blend
09:13 COVID-19: A Case Study in Epidemiology and Immunology
11:52 The Role of Biomarkers in Personalized Medicine
15:02 Exodigm: Transforming Cell Analysis
17:58 Marsha's Transition to CEO
20:48 Leadership Philosophy and Personal Growth
27:27 The Art of Listening in Leadership
30:07 Lessons from COVID-19: A Global Experience
34:01 The Role of Technology in Healthcare
36:12 The Future of Personalized Medicine
39:22 Patient Data Ownership and Accessibility
42:20 The Ethical Use of AI in Healthcare
44:23 Finding Your Purpose and Aligning with Others

Guest Information:

• Guest's Name: Dr. Marsha L. Hartman
• Guest's Title/Position:  Fractional CEO
• Guest's Linkedin: https://www.linkedin.com/in/marsha-l-hartman-phd-4b77903b/
• Company / Affiliation:  Exodigm Biosciences https://www.exodigm.com/
• Guest's Bio: Dr. Marsha L. Hartman is the Fractional CEO of Exodigm Biosciences, a pioneering startup within the General Inception portfolio. At Exodigm, she is leading efforts to revolutionize cellular biology by enabling live single-cell analysis through transcriptomic insights — helping researchers and biomanufacturers work precisely with the cells they need. With a background in epidemiology and extensive leadership experience across diagnostics, biotech, and commercialization, Dr. Hartman brings a strategic and scientific lens to building scalable solutions for the next generation of cell therapy and analysis. Under her leadership, Exodigm is pushing the boundaries of innovation to accelerate discovery and redefine what’s possible in cellular science.

Takeaways:

• Marsha Hartman has a unique background in epidemiology and immunology.
• She transitioned from academia to sales and marketing in the life sciences.
• COVID-19 highlighted the importance of understanding immunology and epidemiology together.
• Biomarkers play a crucial role in personalized medicine and treatment outcomes.
• Exodime is pioneering live cell RNA analysis, which could revolutionize cell therapy.
• Marsha's leadership style is collaborative and focused on team success.
• She believes in the power of hard work, honesty, and hope in both life and science.
• Perfectionism can hinder authentic leadership and team dynamics.
• Building relationships is key to successful collaboration in science and business.
• Marsha's journey illustrates the importance of adaptability and continuous learning. 
• As a leader, you must be a philosopher and a listener.
• Listening to your team can reveal insights you may not be aware of.
• COVID-19 taught us valuable lessons about collective experiences.
• Technology has accelerated advancements in healthcare.
• Personalized medicine is the future of healthcare.
• Patients should have ownership of their health data.
• AI can help eliminate biases in data interpretation.
• Collaboration is key to solving healthcare challenges.
• Understanding your purpose can guide your actions.
• Aligning with others can lead to greater impact.