Sign up to the Free “FROM CHAOS TO CONTROL: The 3 Fixes Every Hotel Owner Needs” webinar.
https://app.meetvio.com/webinar/registration/68c02baf2457d0900f831e6d
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Small Touches, Big Guest Love – 7 Ideas You Can Implement Today
This week’s episode is a game-changer for independent hotel owners. Discover 7 guest experience ideas that cost next to nothing—but create priceless moments. From check-in photo prints to sleepy-time tea corners, these are the little things that keep guests coming back and leaving five-star reviews.
📌 Episode Timeline:
00:00 – Welcome + why this episode matters
02:00 – Story of a guest who left a review just about socks
04:30 – How to personalise a guest note with minimal effort
07:15 – Creating emotional goodbye moments
10:00 – Usable Tip of the Week
11:30 – Wrap-up + where to learn more
#7SmallHotelTouches #HotelierTips #GuestExperienceMatters #SmallHotelBigImpression #BoutiqueHotelIdeas #HospitalityTips #HotelMarketingHacks #HotelWelcomeIdeas #WowYourGuests #IndependentHotelSuccess #HotelierHelpcast
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/12/7-small-hotel-touches-that-leave-big-impressions-in-your-hotel-103
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Sign up to the Free “FROM CHAOS TO CONTROL: The 3 Fixes Every Hotel Owner Needs” webinar.
https://app.meetvio.com/webinar/registration/68c02baf2457d0900f831e6d
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Difficult Guests? Here’s How to Handle Them Like a Pro
Guests can be tricky—some even impossible. But staying calm and professional is key. In this episode, we’ll show you how to handle angry guests, de-escalate quickly, and even flip the situation to your advantage.
🛎️ Highlights:
Follow-up tricks that win loyalty
📌 TIMELINE:
00:00 – Intro & Why Difficult Guests Happen
01:45 – The Power of the Pause
03:10 – Listening Like a Therapist
05:00 – Solving Fast
07:00 – Setting Boundaries with Grace
09:15 – The Golden Guest Recovery Tip
#HandleAngryHotelGuests#HotelManagement #HospitalityTips #GuestExperience #HotelierLife #CustomerServiceMatters #DifficultGuests #HotelOwners #HotelTraining #IndependentHotels #HospitalityStrategies
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/12/how-to-handle-angry-hotel-guests-without-losing-your-cool-102
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Sign up to the Free “FROM CHAOS TO CONTROL: The 3 Fixes Every Hotel Owner Needs” webinar.
https://app.meetvio.com/webinar/registration/68c02baf2457d0900f831e6d
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Personalising the Guest Experience Without Being Creepy
Is your hotel personalising guest stays—or creeping them out?
In this episode of the Hotelier Helpcast, we explore what good guest personalisation looks like in 2025. You’ll learn where to draw the line, how to use CRM tools without overdoing it, and why listening trumps guessing every time.
⏱️ Timeline:
0:00 – Welcome + Housekeeping
1:20 – Why guests crave personalisation (but hate snooping)
3:05 – Real-life examples that work
6:00 – Avoiding automation overload
8:15 – Tip of the Week
10:00 – Final thoughts + Resources
#Personalise Hotel Stays #HotelierTips #GuestExperience #PersonalisedHospitality #HotelMarketing #HospitalitySuccess #SmartHotelTech #IndependentHotel #HotelServiceExcellence #HotelCRM #PrivacyInHospitality
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/12/how-to-personalise-hotel-stays-without-being-creepy-101
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Sign up to the Free “FROM CHAOS TO CONTROL: The 3 Fixes Every Hotel Owner Needs” webinar.
https://app.meetvio.com/webinar/registration/68c02baf2457d0900f831e6d
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
How to Maximise Bookings During the Festive Season – Hotel Owner Tips
In this episode, we walk independent hotel owners through five smart strategies to boost bookings in the festive period: early visibility, packaged offers, local staycation marketing, festive décor & online presence, and guest‑communication via email & vouchers. Stay tuned for a bonus tip on vouchers that may become your January hero.
00:00 Intro & why December can be your busiest month
01:45 Section 1 – Start early and stay visible with festive SEO
04:10 Section 2 – Create themed package bundles your guests will love
06:30 Section 3 – Tap into local staycation demand
09:00 Section 4 – Update your décor online and onsite for maximum impact
11:20 Section 5 – Communicate like a pro: email, urgency & gift vouchers
13:40 Bonus tip – How gift vouchers can fill rooms later
15:00 Wrap‑up & call to action
#FestiveHotelBookings #HolidayHotelPackages #StaycationGiftVoucher #IndependentHotelMarketing #WinterGetawayHotel #HotelFestiveSeason #DirectBookingHotel #BoutiqueHotelChristmas #HotelMarketingTips #LocalStaycationHotel
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/11/how-can-independent-properties-fill-every-room-with-festive-hotel-packages-100
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Sign up to the Free “FROM CHAOS TO CONTROL: The 3 Fixes Every Hotel Owner Needs” webinar.
https://app.meetvio.com/webinar/registration/68c02baf2457d0900f831e6d
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Holiday Hotel Packages That Guests Can’t Resist
Welcome back to Hotelier Helpcast – today we’re diving into how independent hotel owners can create holiday hotel packages that truly capture guest hearts (and bookings). We talk about why many holiday packages flop, how you can build ones that resonate, and what you should include to make your offer share‑worthy and profitable. Plus a bonus tip you’ll want to write down.
You’ll learn:
0:00 – Intro & why you need better holiday hotel packages
1:45 – What makes standard holiday offers fail
4:20 – How to build packages around emotions (for families, couples, solo)
7:15 – Personalisation tip: tiny touches, big impact
10:00 – Using local flavour and partnerships
13:30 – Making your package Instagram‑worthy
16:00 – Naming & marketing your package for impact
18:30 – Usable tip & sneak trick (you must stay till the end)
20:00 – Conclusion & how to take next steps
#HolidayHotelPackages #FestiveStay #HotelStayDeal #WinterGetaway #BoutiqueHotelOffer #HotelPackage #HolidayEscape #RomanticHotelBreak #FamilyHotelHoliday #HotelMarketingTips
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/11/how-to-build-holiday-hotel-packages-guests-cant-resist-099
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
👉 Register Now For Your Free Webinar.
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Chaos to Control: 3 Fixes Every Hotel Owner Needs
Running a hotel shouldn’t feel like survival.
In this episode, we unpack the 3 core fixes to help you cut stress, get more bookings, and finally feel in control of your property.
You’ll also hear a bonus pre-arrival tip that improves reviews and reduces no-shows.
⏰ TIMESTAMPS
0:00 – Intro
0:45 – Why hotel owners feel overwhelmed
2:30 – Fix #1: Your Website Booking Engine
4:15 – Fix #2: Smarter Hotel Operations
6:00 – Fix #3: Building Guest Loyalty
8:30 – Bonus Tip: Pre-Arrival Emails
9:15 – Sign up for the free webinar
🎓 Sign up for the free webinar now: https://app.meetvio.com/webinar/watch/68c02baf2457d0900f831e6d
🎧 Visit: hotelierhelpcast.com/podcast
#BoostHotelBookings #HotelOwner #HotelBookings #DirectBookings #HotelWebinar #BoutiqueHotelTips #HospitalityMarketing #HotelOperations #IndependentHotel #HotelStressRelief #SmartHotelSystems
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/11/want-to-boost-hotel-bookings-cut-stress-098
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎙️ 2025–26 Hotel Marketing Trends to Jump on Now
Today on the Hotelier Helpcast, we’re unpacking the marketing strategies your hotel needs to compete in 2025. Think short-form video, AI guest personalisation, event-driven offers, and loyalty that feels like community.
💡 You’ll discover:
• The #1 trend booking guests right now
• Why hybrid workers are your new bread and butter
• How to turn your eco-efforts into booking power
• Why emotional loyalty is the new points system
• The rise of visual-first hotel marketing
👀 Ready to apply the trends that actually work?
#HotelMarketingTrends #Hotelmarketingtrends2026 #HotelMarketing2025 #BleisureTravel #RegenerativeTourism #HotelTrends2025 #HotelierTips #BoostBookings #HospitalityMarketing #SmallHotelSuccess #EcoFriendlyStays #VisualMarketing
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/11/2025-26-hotel-marketing-trends-to-jump-on-now-097
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
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LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Crafting the Perfect Hotel Listing That Gets Booked
Are your Booking.com and listings pulling their weight? In this episode, we go behind the scenes of top-performing hotel listings and break down what makes them click. Discover simple changes you can make today to boost visibility, conversions, and bookings.
⏱️ TIMESTAMPS
00:00 - Intro & Why This Matters
01:15 - What Your Listing Headline Should Say
03:20 - Photo Tips That Sell Rooms
05:05 - Writing a Description Guests Love
07:40 - Smarter Pricing & Availability Hacks
10:15 - Review Strategies That Actually Work
12:00 - Final Tip That Doubled One Hotel’s Bookings
14:00 - Conclusion & What’s Next
📢 Subscribe to the Helpcast here:
#MakeYourHotelStandOut #HotelMarketing #BookingComTips #ForHotels #HospitalitySuccess #HotelPhotosThatSell #IndependentHotelier #MoreHotelBookings #HotelListingTips #GuestExperience #BookDirectStrategy
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/10/how-to-make-your-hotel-stand-out-on-booking-com-096
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
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LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Influencer Marketing for Hotels: Is It Really Worth It?
On this week’s episode of the Hotelier Helpcast, we ask the big question: is influencer marketing a powerful tool or a waste of time for independent hoteliers? Discover how to choose the right influencer, set terms that protect you, and avoid the common traps that leave hotel owners frustrated.
🎧 LISTEN NOW:
00:00 – Intro
01:30 – The rise of influencer collabs
03:15 – Red flags to watch for
06:00 – Questions to ask every influencer
08:45 – Tracking results without stress
10:00 – This week’s actionable tip
#InfluencerMarketing #HotelMarketing #InfluencerStrategy #HospitalityTips TravelInfluencers #HotelOwners #BoostBookings #BoutiqueHotelMarketing #MicroInfluencers #HotelVisibility #IndependentHotels
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/10/influencer-marketing-for-hotels-smart-strategy-or-waste-of-time-095
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Email Marketing for Hotels: What to Send (And When)
In this Hotelier Helpcast episode, we explore the forgotten art of hotel email marketing. Discover the emails your guests actually want to read, and how they can boost your repeat bookings, reviews, and direct reservations.
🎙️ Topics Covered:
TIMELINE:
00:00 – Why email still works
01:15 – What most hotels get wrong
03:00 – The best email timing
04:20 – What to send (7 email types)
08:15 – Behind-the-scenes email ideas
10:10 – How to automate your email flow
11:50 – The one tip that fills rooms
13:00 – Wrap-up + key takeaways
#HotelEmails #HotelMarketing #EmailMarketingForHotels #BoutiqueHotelTips #HotelOwnerAdvice #IndependentHotelier #HospitalityMarketing #HotelEmailStrategy #MarketingThatBooks #HotelierHelpcast #HotelAutomation
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/10/how-to-create-hotel-emails-guests-actually-want-to-read-094
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Your Hotel Website’s Job: Convert or Confuse?
In this episode of the Hotelier Helpcast, we explore the simple tweaks that turn a hotel website into a high-conversion powerhouse. If guests are browsing but not booking, your website might be the problem (and we’ve got the fix). Expect humour, real-world examples, and zero jargon.
⏰ Timeline:
00:00 – Welcome
01:10 – Why most hotel websites fail
03:00 – The must-haves for modern guests
07:45 – Trust-building tools that work
10:00 – Direct booking strategies
14:20 – Wrap-up & next steps
#Hotel Website #HotelWebsiteTips #HospitalityMarketing #HotelierHelp #IndependentHotel #HotelWebsiteDesign #BoostBookings #DirectBookings #HospitalityTips #HotelConversion #HotelMarketingStrategy
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/10/how-can-you-make-your-hotel-website-a-booking-machine-093
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Facing the off‑season slowdown?
Learn to manage your hotel’s cash flow with forecasting, saving, smart pricing, and fresh revenue ideas.
Timeline:
0:00 Hook & topic intro
1:20 Cash forecasting and reserves
3:00 Expense control tips
4:30 New income streams
5:50 Guest marketing strategies
7:10 Pricing tools explained
8:40 Course plug & subscribe reminder
Tune in and gain the confidence to keep your hotel thriving—even when bookings dip!
#off-seasoncashflow #hoteloff-seasoncashflow #hotelsoff-seasoncashflow #HotelCashFlow #OffSeasonStrategy #HotelManagement #SeasonalRevenue #DynamicPricing #HospitalityTips #HotelTech #RevenueManagement #HotelMarketing #HotelForecasting
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/09/how-to-forecast-your-hotels-off-season-cash-flow-092
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
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Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Running a hotel is part art, part numbers—this podcast shows the numbers that matter. In today’s episode, you’ll get a straight‑talk guide to hotel KPIs you can track right now: Occupancy Rate, ADR, RevPAR, GOPPAR, and RevPAC. You’ll learn what they mean, why they matter, and how to use them to grow your hotel revenue and guest spend.
Timeline:
Tune in and subscribe to the Hotelier Helpcast Podcast for your weekly dose of real hotel‑management tips!
#HotelKPIs #HotelManagement #RevPAR #ADR #OccupancyRates #HotelProfitability #GOPPAR #RevPAC #HotelMetrics #HotelOwnerTips
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/09/how-to-track-the-most-essential-hotel-kpis-091
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
💸 Hotel Cost-Saving Without Sacrifice!
In this episode of the Hotelier Helpcast, we reveal five brilliant ways to reduce operating costs at your hotel—without cutting guest service. Learn how to save on utilities, streamline operations, and make your tech investments work harder for you.
⏱️ Timeline:
00:00 – Why costs feel so high
01:20 – Utility savings done right
03:05 – Purchasing like a pro
05:00 – Lean, green housekeeping
07:00 – Smart tech ROI
09:15 – Trim your F&B waste
11:30 – Quick wins & wrap-up
🎧 Subscribe for more at hotelierhelpcast.com/podcast
#HotelsCutCosts #HotelManagement #HospitalityTips #CutHotelCosts #IndependentHotelier #HotelProfitBoost #SmartHotelTech #HousekeepingHacks #FandBSavings #SustainableHospitality #HotelierHelpcast
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/09/how-can-hotels-cut-costs-without-cutting-corners-090
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Hotel Rate Strategy: Compete on Price or Value?
In this Hotelier Helpcast episode, we unpack the critical choice for hoteliers: price vs value. Learn why cutting rates can backfire—and how to build a hotel rate strategy that attracts loyal guests willing to pay your true worth.
⏱ Timeline:
0:00 – Intro & why this matters
2:30 – The problem with racing to the bottom
5:00 – Value-driven hotel strategies that work
8:45 – Your hotel’s unique story = higher rates
12:15 – Pricing mistakes to avoid
15:30 – Final takeaways & call to subscribe
🎧 Listen now and transform your pricing game!
#HotelRateStrategy #HotelManagement #HospitalityBusiness #IndependentHotel #RevenueManagement #HotelRevenue #HotelOwnerTips #BoutiqueHotel #HotelSuccess #ValueOverPrice
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/09/how-to-set-your-hotel-rate-strategy-without-losing-your-shirt-089
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
When Staff Go Rogue—Handling Hotel Employee Misconduct
Ever had an employee go off the rails? In this episode, we talk about handling hotel staff misconduct without blowing up your business. We’ll share practical steps for investigating issues, deciding between coaching or discipline, and protecting your hotel’s reputation. Plus, learn how to build a culture that prevents misconduct in the first place.
Timeline:
00:00 – Introduction
01:30 – Why misconduct happens
04:10 – Acting fast but staying calm
07:20 – Mistake vs misconduct explained
09:55 – Policies that protect you
12:45 – Handling serious incidents
16:00 – Building a healthy culture
18:20 – Conclusion & next steps
🎧 Subscribe to the Hotelier Helpcast Podcast for more episodes!
#HandlingHotelEmployeeMisconduct #HotelManagement #HospitalityLife #StaffTraining #HotelOwnerTips #HotelBusiness #HospitalityIndustry #EmployeeMisconduct #HotelOperations #HotelLeadership #HotelierLife
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/08/when-staff-go-rogue-handling-hotel-employee-misconduct-088
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Want a hotel team that sticks around and treats guests like royalty? In this episode, we’re sharing proven ways to boost morale, reduce turnover, and create a workplace your staff actually enjoy.
⏰ Timestamps:
0:00 – Intro
1:10 – Why morale is mission-critical
3:05 – Hiring for attitude
6:45 – Communication strategies
9:20 – Recognition ideas that work
13:00 – Investing in growth
15:00 – Conclusion
✅ Subscribe to never miss an episode that helps your hotel thrive!
#TrainSeasonalHotelStaff #HotelierLife #HospitalityTraining #HotelStaff #SeasonalStaff #HospitalityTips #HotelManagement #GuestExperience #HotelOperations #StaffTraining #HotelBusiness
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/08/how-do-you-train-seasonal-hotel-staff-fast-without-losing-your-mind-087
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
How to Train Seasonal Hotel Staff Fast and Make Them Shine
Hiring seasonal staff for your hotel? Don’t panic! In this episode, learn how to train seasonal hotel staff fast so they deliver great guest experiences from Day One. Discover bite-sized training tips, mentorship hacks, and feedback secrets that keep your hotel running like clockwork—even in peak season.
Timeline:
0:00 – Welcome & Why Seasonal Staff Matter
2:12 – Day One: Setting Clear Expectations
4:55 – Micro-Training that Sticks
7:15 – Pairing Newbies with Pros
9:25 – Visual Aids That Speed Learning
11:40 – How to Give Effective Feedback
14:02 – Building a Safe “Ask Anything” Culture
16:25 – Final Thoughts & Course Invitation
👉 Subscribe so you never miss practical hotel tips!
#HotelTeam #High-Morale Hotel Team #HotelLeadership #HospitalityManagement #EmployeeEngagement #HotelTeamSuccess #StaffRetention #HotelierTips #HighMoraleTeams #IndependentHotelOwner #HospitalityCulture #HappyHotelStaff
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/08/how-can-you-build-a-high-morale-hotel-team-that-wont-leave-086
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Hotel Hiring 101: What to Look for in Your First 5 Employees
In this episode, we explore how to make your first hotel hires count. From front desk charmers to housekeeping heroes, we’ll unpack what personality traits, attitudes, and hidden skills to watch for.
🎙️ You’ll learn:
#Hotel Employees #First Hotel Employees #HotelHiring #SmallHotelTips #HospitalityHiring #IndependentHotelier #FrontDeskPros #HousekeepingHeroes #HotelMaintenance #HotelTeamBuilding #HotelierHelpcast #HotelOwnerAdvice
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/08/how-to-hire-your-first-hotel-employees-without-losing-sleep-085
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Download the full site inspection checklist inside “The Hotel Owner’s Roadmap: Start, Manage & Grow” → https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
Inventory Management Tricks That Save You Thousands
You're not losing money because of bad guests—you're losing it in the stockroom. In this week’s Hotelier Helpcast, we tackle the real reason your profit margins are disappearing: poor inventory control. Learn easy, actionable tricks you can start using this week to tighten up your operations and save thousands annually.
⏱ Episode Timeline:
00:00 – Intro
01:55 – The biggest inventory mistake hoteliers make
05:10 – How to set par levels that work
08:30 – The “Tuesday Audit” trick explained
13:00 – Training staff to care about stock
17:45 – Tech that tracks without overwhelming
21:00 – Final tips to protect your profits
#HotelSite #ChoosingaHotelSite #HotelSiteSelection #IndependentHotelTips #HotelDevelopment #HotelOwnerAdvice #BuildYourHotel #RedFlagsRealEstate #HotelPlanning #HospitalityStartups #HotelFoundations #SmartHotelInvesting
⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
https://hotelierhelpcast.com/2025/07/how-to-cut-hotel-supply-costs-without-cutting-corners-084
Grab your copy of the free “Your Independent Hotel Blueprint”.
https://hotelierhelpcast.com/hotelier-helpcast-pdf-download
🎓 Download the full site inspection checklist inside “The Hotel Owner’s Roadmap: Start, Manage & Grow” → https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-start-manage-grow/
Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/
Join one of our groups
LinkedIn — https://www.linkedin.com/groups/8811511/
Facebook — https://www.facebook.com/groups/thehotelierhelpcast
Say hi on social
LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/
Facebook — https://www.facebook.com/hotelhelpcast/
Instagram — https://www.instagram.com/hotelierhelpcast/
BlueSky — @hotelhelpcast.bsky.social
Listen to The Hotelier Helpcast PODCAST here
https://hotelierhelpcast.com/Podcast
YouTube Channel
https://www.youtube.com/@HotelierHelpcast
A Division of Keystone Hospitality Property Development