How to build, grow, and scale a web shop by converting more visitors into customers. Matt Stafford [https://www.linkedin.com/in/matthewstafforddotcom/] is the founder of Build Grow Scale [https://buildgrowscale.com/], a company that helps entrepreneurs to create web shops like Anso Belts [https://ansonbelt.com/] that people want to buy from. In this episode of the Abeceder [https://www.abeceder.co.uk/] podcast The Independent Minds Matt and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] explore how anyone can establish a web shop that converts more visitors in to customers. During their conversation Matt and Michael discuss how to: * Convert the 97percent of visitors who do not buy into customers * Build trust and credibility with potential customers * Nurture value adding relationships with visitors that result in bigger sales * Provide exceptional customer service More information about Matt Stafford and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds – Please help us to keep The Independent Minds free to listen to. Buy the Tony Robbins [https://amzn.to/4pxWfke] and Dan Kennedy [https://amzn.to/4pxth3H] books that Matt Stafford read at Amazon The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel – With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm [https://www.matchmaker.fm/] is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

What can how successful businesses deal with data and money teach us about building a business? Anwin Mbah [https://www.linkedin.com/in/anwinmbah/] is a strategic profit advisor for time-strapped CEOs, and the founder of Wealth Fluency [https://www.instagram.com/anwinmbah/] which helps small business owners to boost profits by eliminating the hassle of endless spreadsheets and analytics. In this episode of the Abeceder [https://www.abeceder.co.uk/] podcast The Independent Minds Anwin and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] explore what makes successful business people different from those who just get by. They discuss how different attitudes to money and how successful people focus on wealth accumulation whereas the people who just get by are interested in income generation. Anwin then explains how unlocking the business data is the key to accumulating wealth. More information about Anwin Mbah and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds – Please help us to keep The Independent Minds free to listen to. The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm [https://www.matchmaker.fm/] is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Which approach delivers the most sustainable business success? Jon Goehring [https://www.linkedin.com/in/jon-goehring/] is a radio personality, university professor and founder of Trust Media [https://www.jonathangoehring.com/] an audio media production company, based in Rochester New York. In this episode of the Abeceder [https://www.abeceder.co.uk/] podcast The Independent Minds Jon and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] explore the development of Jon's business and how moving from a competitive strategy to a more collaborative approach resulted in the business succeeding. Their discussion covers * The importance of knowing and understanding your strengths * How to apply the 'ice-cream' model to identify your unique selling point and what other unique selling points will compliment yours. * What a successful collaboration successful * Why collaborations fail * The difference between collaborations and commercial relationships. * The future of collaboration More information about Jon Goehring and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds – Please help us to keep The Independent Minds free to listen to. Buy books mentioned by Jon Goehring in this episode from Amazon * Mindset by Carol S Dweck [https://amzn.to/4qbyG1F] * The Go Giver and other books by Bob Burg [https://amzn.to/4pjQgzk] * Audio Books narrated by Jon Goehring [https://amzn.to/4sm7FKk] The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm [https://www.matchmaker.fm/]is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

What can business people learn about performance management from the techniques used by the managers and coaches of elite sports teams and athletes? Kevin Pickard [https://www.linkedin.com/in/kevinpickard88/?originalSubdomain=uk] is an elite sports coach, a director at AP Race [https://aprace.club/] and host of the Rogue Monkey podcast [https://theroguemonkey.org/]. In this episode of the Abeceder [https://www.abeceder.co.uk/] podcast The Independent Minds Kevin and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] compare the different approaches to performance management used in elite sport and business environments. Their discussion covers * sports working towards a very clear objective * the role every team member plays in achieving that objective * dealing with adversity and still performing at your best * the need for agile systems * analysis of performance More information about Kevin Pickard and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds – Please help us to keep The Independent Minds free to listen to. The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Looking back on twelve months of independent thinking on The Independent Minds Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] the founder and managing director of Abeceder marks the first year as and host of the Abeceder change management podcast The Independent Minds. Find out more about Michael Millward at Abeceder.co.uk [https://www.abeceder.co.uk/]. Audience Offers - listings include links that may create a small commission for The Independent Minds The Independent Minds is made on Zencastr the all-in-one podcasting platform. Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder] Proactive Positive Ageing. We recommend The Annual Health Test from York Test, because knowing the risks early means you can take appropriate actions to maintain good health. Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Travel Members of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/]enjoy travelling at trade prices on flights, trains, hotels, holidays and so many other travel related purchases. Use the link to access discounted membership. Matchmaker.fm If you are a podcaster looking for interesting guests or if, you have something interesting to say Matchmaker.fm is where great hosts and great guests are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. Being a Guest If you would like to be a guest on The Independent Minds, please contact using the link at Abeceder.co.uk [https://www.abeceder.co.uk/]. We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We appreciate every like, download, and subscriber. Thank you for listening.

How can small businesses compete when on-line search is dominated by the big players ? Tobin Brogunier [https://www.linkedin.com/in/trbrogunier/] is the founder and at the time of recording in 2023 was the CEO of Virtual Store Fronts [https://www.virtualstorefronts.co/]. Virtual Store Fronts [https://www.virtualstorefronts.com/] is a localised search engine and marketing service. In this episode of the Abeceder [https://www.abeceder.co.uk/] podcast The Independent Minds Tobin explains to host  Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] the problems that small businesses in rural communities face in competing in online searches and how Virtual Store Fronts levels the playing field. During their conversation Tobin explains how the major search engines and social media platforms work, and how their business model makes it difficult for them to adapt to meeting the needs of small bricks and mortar businesses. Tobin explains that instead of trying to convert small retailers into mail order companies Virtual Store Fronts aims to facilitate interactions at the physical store by supporting communities. You will rediscover the better way to shop is one that involves face-to-face interactions between customers and retailers. Tobin refers to a case study of Andrews Valley Rail Tours [https://www.andrewsvalleyrailtours.com/]. More information about Tobin Brogunier and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds – Please help us to keep The Independent Minds free to listen to. The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

What are the commercial benefits of looking after your employees as well as you look after your clients? Emma Sansom [https://www.linkedin.com/in/emmasansom/] is the founder and CEO at Flamingo Marketing Strategies. In this episode of the Abeceder [https://www.abeceder.co.uk/] podcast The Independent Minds Emma and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] discuss their shared approach to employee management. They discuss every stage of the employer employee relationship, from hiring to retiring [https://abecederh2r.co.uk/] * Recruitment and Selection * Objective setting * Performance management * Training and Development * Pay and Rewards * Parting company Emma explains the commercial benefits that her company gains from balancing the demands of clients, the objectives of the business, and the ambitions and aspirations of her team members. More information about Emma Sansom and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds – Please help us to keep The Independent Minds free to listen to. The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Stop giving discounts and start offering incentives. John Dwyer [https://www.linkedin.com/in/instituteofwow/?originalSubdomain=au] is the founder and driving force of the Institute of WOW [https://theinstituteofwow.com/], a marketing agency that specialises in creating knock-out customer attraction strategies. In this episode of the Abeceder [https://www.abeceder.co.uk/] podcast The Independent Minds John explains to host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] how to create knock-out marketing campaigns using incentives and competitions. During their conversation Michael and John discuss: * What makes a good marketing incentive? * How to identify the incentive that you might offer * Why marketing incentives work * How to deliver marketing messages in knock-out ways * Why incentives are better than exhibition giveaways and sponsorships * How to run a lead generation competition More information about John Dwyer and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds – Please help us to keep The Independent Minds free to listen to. The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

No one wants to be sold to, but we all like to be served. So, what will help you grow your business? That is the question that St John Craner [https://www.linkedin.com/in/stjohncraner/] answers in what host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] describes as a fascinating episode of The Independent Minds. St John is an Englishman who emigrated to New Zealand, a country with famously more sheep than people [https://www.agriland.ie/farming-news/new-zealand-ratio-of-sheep-per-person-drops-to-4-51-govt/], and became an expert in selling to that agricultural community. Notoriously difficult to sell to St John realised that he would be more successful if he stopped selling and started serving the needs of his potential customers instead. You will hear St John explain how he changed everything from his attitude to his language to build the trust that creates strong relationships and delivers more sales. St John focuses on sharing what he learnt in agricultural sales with sales people in every industry. More information about St John Craner and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds Buy books by St John Craner on Amazon [https://amzn.to/3KTTLOI]. The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Kate Assaraf explains how she has grown DIP Sustainable by focusing on small shops and avoiding the costs of big channels Kate Assaraf [https://www.linkedin.com/in/kate-assaraf-b25a741a7/] is the founder of Dip Sustainable [https://www.dipalready.com/FITFORMYAGE] which aims to playfully educate people about the environment while encouraging them to buy better beauty care products, which means that can buy less of them, but to do their buying from small retailers. Offering great products got Kate noticed by the beauty media with features in Allure, Cosmopolitan Magazine, BYRDIE. Going against the conventional business model of the cosmetics industry resulted in Kate being named in 2020 a "Woman Of Courage" in Insigniam Quarterly's issue celebrating female leaders who "think big, confront challenges head-on and never, ever take the well-worn path". In this episode of The Independent Minds, Kate explains to host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] what inspired her to set-up DIP Sustainable and how she makes working with small retailers work for her business. More information about Kate Assaraf and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds Visit DIP Sustainable [https://www.dipalready.com/FITFORMYAGE] and use offer code FITFORMYAGE at the checkout for a 15% discount. Buy Company of One by Paul Jarvis on Amazon [https://amzn.to/4ixzP0o], Or take inspiration from Kate and support a local book shop at Bookshop.org [https://uk.bookshop.org/a/13978/9780241470466] The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Michael Dargie explains how to move your brand from 'meh' to memorable. Michael Dargie [https://www.linkedin.com/in/michaeldargie/] is equal parts creative rebel and strategic thinker, the author of "BrandJitsu™: Move Your Brand From 'Meh' To Memorable", host of the Rebel Rebel [https://www.therebelrebelpodcast.com/] podcast and founder of Make More Creative [https://makemorecreative.com/], a Calgary-based Creative Intelligence Agency specializing in brand development, strategy, and storytelling using the BrandJitsu™ methodology he created. In this episode of The Independent Minds Michael explains the BrandJitsu marketing approach to host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] Their conversation covers * What a brand is * The importance of making an emotional connection with a brand * Living your brand so other people can feel your brand Michael Dargie uses real world examples to illustrate his explanation including Piersons [https://www.piersons.ca/] a funeral service based in Calgary. More information about Michael Dargoe and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds Buy BrandJitsu from Amazon [https://amzn.to/4iCO6Js] The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance. Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/]to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

What is it like to go to work everyday feeling like your hair in on fire? Jimi Okubanjo explains the purpose of her film Arise Firebird. Jimi Okubanjo [https://www.linkedin.com/in/jimiokubanjo/?originalSubdomain=ie] has designed, led, and executed major transformations across engineering, energy, and financial-services sectors, delivering over $250m in realised value across 18 countries. Then Jimi decided to launch a career as a maker of films that help to explain what it feels like to be in the minority, so that the people with the power to create change can understand. In an episode of The Independent Minds recorded in 2024 Jimi and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] explore Jimi's film Arise Firebird [https://www.fjimpact.com/community/] Their conversation covers the * Reasons why Jimi wanted to make Arise Firebird * Origins of the films name * Special challenges that Women of Colour face at work * Characteristics of bullying and micro-aggressions * The reasons why employers do not act to address these challenges * Ways in which people can identify if an organisation is going to be supportive * The concept of adaptive resilience More information about Jimi Okubanjo and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds Buy Arise Firebird merchandise on Amazon * To My Daughter the Firebird: An Arise Firebird Story [https://amzn.to/3MkEs1T] * Arise Firebird Journal Hardcover [https://amzn.to/3KtBxDr] * Arise Firebird Journal #2: Graph Pages [https://amzn.to/4rB77jC] The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance. Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Discover how to use the principles of physics to power your small business to maximum momentum Chip Higgins [https://www.linkedin.com/in/chip-higgins-072a754/] is lifelong banker. When he heard business owners talk about wanting their business to have some momentum, he wondered why the entrepreneurs had decided to use momentum to describe their business objectives. Whilst listening to a scientist friend who he had asked to explain the scientific meaning of the word momentum Chip recognised that his legacy would be a book which explained how to apply the scientific principles of momentum to a business environment. After explaining the way scientists define momentum In this episode of The Independent Minds Chip and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] explore momentum as an approach to management and leadership including managing employee energy, change management, culture development and company planning processes. You will leave this episode inspired to investigate how to apply this innovative approach. More information about Chip Higgins and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds Buy The Bizzics Way: Powering Your Small Business to Maximum Momentum [https://amzn.to/49IfhAa] The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Reflections on the process of using franchising to grow a business Carson Wagner [https://www.linkedin.com/in/carson-wagner-17a96b197/] was a teenager when she founded Lifetime of Love Nannies [https://lifetimeoflovenannies.com/]. Just six years later she is using franchising to expand her business across all fifty states in the USA. Lifetime of Love Nannies provides a range of home best care services for children, the elderly and pets that are available 24/7. In an episode of The Independent Minds Carson discusses with host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] how she has developed her franchise model so that she can expand her business. Their conversation covers * The need that Carson identified that led to the launch of Lifetime of Love Nannies * The unique selling point of Lifetime of Love Nannies. * The lessons Carson has learnt about running a business. * The pros and cons of growing in a conventional non franchise way * The differences between recruiting employees and recruiting franchisees * What Carson looks for in a franchisee * How Carson identified what support she will provide to franchisees * The value of systemisation and routines More information about Carson Wagner and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Leadership the calm, peaceful and untroubled way creating time to absorb a situation and think. Thom Dennis [https://www.linkedin.com/in/thomdennis/?originalSubdomain=uk] is a former Royal Marines officer who became a cultural change consultant and executive coach. Thom developed Serenity in Leadership [https://www.serenityinleadership.com/], an approach to leadership that aims to provide leaders with a greater understanding of themselves and free them from the constraints of conventional approaches so they can lead in a more authentic and engaging way. In an episode of The Independent Minds recorded during the reign of Queen Elizabeth II of the United Kingdom, Thom and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] explore Serenity in Leadership. Their conversation covers * The feminine and masculine aspects of leadership * Conventional expectations of leaders * The importance of self-awareness for leaders * How, regardless of our gender, we all have feminine and masculine aspects to our personalities * How attempts to achieve serenity are impacted by these two sides of our personality * How these different aspects of our personality impact the way women are treated by men. * The challenges woman face when leading at work. * Challenges of leading home workers More information about Thom Dennis and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

An Operator's Guide to a Performance Culture Dr James Chitwood [https://www.linkedin.com/in/drjchitwood/] is an Army Veteran, former university president, and sales operations expert who helps organizations build systems that drive measurable performance. In this episode of The Independent Minds James Chitwood [https://www.drjameschitwood.com/about] and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] explore the role of leadership in organisations. They discuss * How leadership and employee development is different in the military and the civilian environments. * The dynamic between leadership and management * How training and development activities can be most effectively delivered, * Learning organisations * The T.R.A.C model which is described in Leadership is not Enough - Training - Recognition - Accountability - Communication * The role of training departments in organisations of all kinds * How the education system can help organisations create employees who on a lifelong learning journey. James concludes by introducing Michael to Bruno Boddington Chitwood. More information about James Chitwood and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds Buy Leadership Is Not Enough: An Operator's Guide to a Performance Culture by Dr James Chitwood at Amazon [https://amzn.to/48049Mn] The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder]. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Exploring the secret to effective time management Ann Carden [https://www.linkedin.com/in/anncarden-business-consultant-coach/] was a happy but cash-strapped stay-home mom who became a successful serial entrepreneur, author and business coach. Ann has successfully built and sold at several businesses, that were built around her passions and now spends time supporting other entrepreneurs [https://annlcarden.com/]. In this episode of The Independent Minds Ann and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] explore what Ann has identified as the best ways for entrepreneurs and business managers to manage time and work priorities, so that they can avoid being able to say that they are beyond busy. Their conversation covers * ·The reasons why business people feel beyond busy * Why some people consider being too busy to take time off a badge of honour * How being beyond busy creates problems for managers, their teams and businesses as a whole * How business people can avoid getting to a point of being beyond busy. More information about Ann Carden and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds Buy Ann Carden books at Amazon * Be the one they choose [https://amzn.to/4hXjAtb] * Expert in You [https://amzn.to/4nOjntF] * 10 Marketing & Money Making Secrets: Every Business Owner Must Know [https://amzn.to/3WOHSMx] * 30 Minutes to $30,000: How I Find ANY Business $30,000 Or More In 30 Minutes! [https://amzn.to/4qU8iKs] The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder] and use our offer code ABECEDER. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Explore the connection between transformational leadership and the motivation of employees Stephen Walker [https://www.linkedin.com/in/stephenwwalker110/] is an engineer who became frustrated when people failed to share his enthusiasm for the work tools he created. That frustration became a fascination for discovering what motivates people at work to engage in new activities and the role of leaders in maximising that motivation. Stephen is the founder of Motivation Matters [https://motivationmatters.co.uk/] a consultancy that specialises in helping organisations improve the motivation of their employees. In this episode of The Independent Minds Stephen and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] explore * What makes employees feel motivated. * How motivation adapts to different circumstances * The impact of different types of employer employee relationships * The challenges for leaders You will leave this episode with a wider understanding of motivation and how you might improve the motivation of your team. More information about Stephen Walker and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers Audience Offers – listings include links that may create a commission for The Independent Minds The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder] and use our offer code ABECEDER. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Inside the greatest career you didn't know about that can help you fulfil your lifestyle aspirations like no other career. Bill Becker [https://www.linkedin.com/in/billbecker7/] is a career sales person who advocates for the professionalisation of careers in sales. In this episode of The Independent Minds Bill explains to host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] how misunderstandings about the role of sales leads to negative perceptions of sales people amongst none sales people (customers). Bill explains what makes a sales person a professional and how following that approach makes happy customers and successful sales people. You will leave this episode with a wider understanding of the sales profession and how to be sold to. More information about Bill Becker and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers Audience Offers – listings include links that may create a small commission for The Independent Minds Buy The Job Nobody Dreams of on Amazon [https://amzn.to/47l5TRo] The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder] and use our offer code ABECEDER. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.

Visionaries, Rebels and Machines, the story of humanity's extraordinary journey from electrification to cloudification. Jamie Dobson [https://www.linkedin.com/in/jamie-dobson/?originalSubdomain=uk] is a member of the founding team of Container Solutions [https://www.container-solutions.com/], where he helps all sorts of organisations move to cloud-native ways of working. He is also the author of Visionaries, Rebels and Machines, the story of humanity's extraordinary journey from electrification to cloudification, and co-author of The Cloud Native Attitude. In this episode of The Independent Minds Jamie and host Michael Millward [https://www.linkedin.com/in/abecedermichaelmillward/] discuss From Visionaries, Rebels and Machines, and explore with how rapidly the world has changed since the discovery of how to generate and distribute electricity. Jamie explains what cloud computing is and how global politics can impact decisions about how organisations and individuals utilise it. He explains how to address the challenges organisations face in making effective use of cloud computing. This episode will give you confidence to make better decisions about how you use cloud computing most effectively. More information about Jamie Dobson and Michael Millward is available at abeceder. [https://www.abeceder.co.uk/] Audience Offers – listings include links that may create a small commission for The Independent Minds Buy Visionaries, Rebels and Machines on Amazon [https://amzn.to/3JviZm0] Buy The Cloud Native Attitude on Amazon [https://amzn.to/4qFl4wl] The Independent Minds is made on Zencastr, because as the all-in-one podcasting platform, Zencastr really does make creating content so easy. If you would like to try podcasting using Zencastr visit zencastr.com/pricing [https://zen.ai/abeceder] and use our offer code ABECEDER. Travel With discounted membership of the Ultimate Travel Club [https://www.membership.utc.travel/partnership-fit-for-my-age-podcast/], you can travel anywhere at trade prices on flights, hotels, trains, and many more travel related purchases. Fit For Work We recommend The Annual Health Test from York Test; a 39-health marker Annual Health Test conducted by an experienced phlebotomist with hospital standard tests carried out in a UKAS-accredited and CQC-compliant laboratory. A secure Personal Wellness Hub provides easy-to-understand results and lifestyle guidance Visit York Test [https://www.yorktest.com/] and use this discount code MIND25. Visit Three [https://www.three.co.uk/] for information about business and personal telecom solutions from Three, and the special offers available when you quote my referral code WPFNUQHU. Being a Guest We recommend the podcasting guest training programmes available from Work Place Learning Centre [https://www.workplacelearningcentre.co.uk/product/podcast-guest-academy-training-by-matchmakerfm]. We use Matchmaker.fm [https://www.matchmaker.fm/] to connect with potential guests If you are a podcaster looking for interesting guests or if you have something interesting to say Matchmaker.fm is where great guests and great hosts are matched and great podcasts are hatched. Use our offer code MILW10 for a discount on membership. We appreciate every like, download, and subscriber. Thank you for listening.