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The LifeGoal Playbook
Taylor Sohns
8 episodes
1 day ago
These 10 simple questions are designed to cut through the sales pitch, giving clear answers to: Are they truly qualified? Are they fiduciaries (and the “prove it” question to follow)? Does their firm revenue share (if yes, yikes)? The LifeGoal boys have worked with thousands of advisors in their former careers as advisor consultants. Lean into these questions.
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Investing
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All content for The LifeGoal Playbook is the property of Taylor Sohns and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
These 10 simple questions are designed to cut through the sales pitch, giving clear answers to: Are they truly qualified? Are they fiduciaries (and the “prove it” question to follow)? Does their firm revenue share (if yes, yikes)? The LifeGoal boys have worked with thousands of advisors in their former careers as advisor consultants. Lean into these questions.
Show more...
Investing
Education,
Business,
News,
Business News
Episodes (8/8)
The LifeGoal Playbook
Hiring an Advisor? 10 Questions to Ask That Expose Bad Advisors
These 10 simple questions are designed to cut through the sales pitch, giving clear answers to: Are they truly qualified? Are they fiduciaries (and the “prove it” question to follow)? Does their firm revenue share (if yes, yikes)? The LifeGoal boys have worked with thousands of advisors in their former careers as advisor consultants. Lean into these questions.
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1 day ago
44 minutes

The LifeGoal Playbook
How to Avoid the Biggest Investing Mistake of 2025
The biggest investing mistake of 2025 wasn’t obvious. We break down why it felt logical, why it hurt returns, and how to avoid repeating it as the market shifts in 2026.
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1 week ago
35 minutes

The LifeGoal Playbook
3 Easy Ways to Improve Your Finances (And Avoid Bad Advice)
Three easy ways to streamline your finances and improve your overall wealth. We expose one dirty little secret bad financial advisors use to confuse clients and keep control. Plus, one reminder to remember before that Christmas party and Uncle Johnny’s “investing advice.”
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2 weeks ago
19 minutes

The LifeGoal Playbook
6 Must-Do Tax Moves Before Year-End
Year-end is the tax planning shot clock. We cover the six critical moves to make before December 31 to optimize your investments, taxes, and cash flow. Portfolio construction matters—but account strategy is what actually compounds your wealth.
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3 weeks ago
30 minutes

The LifeGoal Playbook
The Fed, Interest Rates, and the Big Mortgage Myth
When the Federal Reserve cuts interest rates, mortgage rates fall… right? NOPE. Don’t let the noise out of Washington, D.C. confuse you about what the Fed actually does. The Federal Reserve plays a massive role in our economy — but it does not set mortgage rates. In this episode, we’ll chat with Brett- who’s my brother, and the Chief Investment Officer at LifeGoal Investments. We break down what ACTUALLY drives the Fed’s decisions, what parts of the economy are impacted, and why mortgage rate...
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4 weeks ago
31 minutes

The LifeGoal Playbook
Cash Burning Holes in Investors’ Pockets- LITERALLY
On this podcast, we discuss what to do with cash. Cash, money markets, CDs are that warm fuzzy blanket that everyone feels comfortable with- until they realize they’re comfortably losing money- because their yield after tax is less than inflation. And with the Federal Reserve about to cut rates further, it’s only going to get worse. To discuss options for cash, we’ll chat with Brett- who’s my brother, and the Chief Investment Officer at LifeGoal Brett grew up at BlackRock &a...
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1 month ago
44 minutes

The LifeGoal Playbook
It's Not Always ETF's: From a CFP Managing Hundreds of Millions
In this episode, we break down investment vehicle choice — Individual Stocks vs. Mutual Funds vs. ETFs. This isn’t one of those know-nothing “just buy low-cost ETFs” podcasts. We’re digging into the real stats behind performance, taxes, and the psychological traps investors fall into. And yes… we’re also exposing the nasty secret behind why some advisors knowingly put inferior mutual funds in your account.
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1 month ago
42 minutes

The LifeGoal Playbook
Is the 60/40 Portfolio Broken?
In this episode, we take a clear look at the traditional 60/40 portfolio—how it earned its reputation as the foundation of balanced investing, what recent market conditions have revealed about its limitations, and whether it can still play a meaningful role for today’s investors. We also dig into the growing interest in alternative investments, examining the factors driving this shift, the types of assets investors are exploring, and how these strategies aim to complement or replace the class...
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1 month ago
30 minutes

The LifeGoal Playbook
These 10 simple questions are designed to cut through the sales pitch, giving clear answers to: Are they truly qualified? Are they fiduciaries (and the “prove it” question to follow)? Does their firm revenue share (if yes, yikes)? The LifeGoal boys have worked with thousands of advisors in their former careers as advisor consultants. Lean into these questions.