In this mini episode of The Magnetic Pull, Amy breaks down one of the biggest mistakes thought leaders + creatives make when creating content: language that sounds smart, but sells nothing. If your captions are full of expert language like strategy, positioning, or competitors, you might be repelling the exact people who’d love to hire you. Learn how to swap jargon for connection, and how to sound like a human, not a corporate robot. –– Join The Anti-Hustle Marketing Reset WAITLIST here. *E...
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In this mini episode of The Magnetic Pull, Amy breaks down one of the biggest mistakes thought leaders + creatives make when creating content: language that sounds smart, but sells nothing. If your captions are full of expert language like strategy, positioning, or competitors, you might be repelling the exact people who’d love to hire you. Learn how to swap jargon for connection, and how to sound like a human, not a corporate robot. –– Join The Anti-Hustle Marketing Reset WAITLIST here. *E...
Lost In Translation: Why Your Content Isn’t Converting
The Magnetic Pull with Amy Pearson
27 minutes
8 months ago
Lost In Translation: Why Your Content Isn’t Converting
Feel like your content is consistently getting lost in translation? This episode breaks down why that might be, including: the common pitfalls when it comes to communicating online, the number one messaging mistake that keeps you from magnetising your people, and actionable insights on how to clarify your message for connection and conversion. Join Amy as she guides you through the nuances of messaging, and how specificity in your messaging can clarify what you do, separating you ...
The Magnetic Pull with Amy Pearson
In this mini episode of The Magnetic Pull, Amy breaks down one of the biggest mistakes thought leaders + creatives make when creating content: language that sounds smart, but sells nothing. If your captions are full of expert language like strategy, positioning, or competitors, you might be repelling the exact people who’d love to hire you. Learn how to swap jargon for connection, and how to sound like a human, not a corporate robot. –– Join The Anti-Hustle Marketing Reset WAITLIST here. *E...